<?xml version='1.0' encoding='UTF-8'?><urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:image="http://www.google.com/schemas/sitemap-image/1.1" xmlns:video="http://www.google.com/schemas/sitemap-video/1.1"><url><loc>https://www.frenz.ch/blog/inbound-conference-2023</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Livestream-6.09..png</image:loc><image:caption>Livestream zur Inbound Conference 2023 am Mittwoch</image:caption><image:title>Livestream-6.09.</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-3.jpg</image:loc><image:caption>LED Briefumschlag in Gelb auf schwarzem Hintergrund</image:caption><image:title>Unbenannt-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675-2.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675-2</image:caption><image:title>00_5-neue-Funktioonen-1200x675-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Inbound-1920x960-1.jpeg</image:loc><image:caption>Laptop mit Magnet, der Kunden anzieht mit Hilfe eines Blogs</image:caption><image:title>00_Blog-Inbound-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Inbound-Conference-2023-1.jpeg</image:loc><image:caption>Livestream Inbound Conference 2023</image:caption><image:title>00_Inbound-Conference-2023-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Livestream-8.09..png</image:loc><image:caption>Livestream zur Inbound Conference 2023 am Freitag</image:caption><image:title>Livestream-8.09.</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Livestream-7.09..png</image:loc><image:caption>Livestream für die Inbound Conference 2023 am Donnerstag</image:caption><image:title>Livestream-7.09.</image:title></image:image><lastmod>2023-08-29</lastmod></url><url><loc>https://www.frenz.ch/71431ed0-d764-4ca4-8cee-7be6eda2594d/272ace45-71ce-458f-8354-20793c97c7ec</loc><lastmod>2025-11-21</lastmod></url><url><loc>https://www.frenz.ch/blog/content-marketing-fuer-kmu-sichtbarkeit-in-12-schritten</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Featurebild-content-Marketing.jpg</image:loc><image:caption>AI-generiertes Bild davon, wie eine Schildkröte mit Jetpack einer Giraffe Blätter an einem Baum vor der Nase wegschnappt</image:caption><image:title>00_Featurebild-content-Marketing</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/obama.gif</image:loc><image:caption>GIF von Obama der sich fragend umschaut</image:caption><image:title>obama</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Featurebild.webp</image:loc><image:caption>Geteilter Bildschirm zeigt Screendesign und fertige Website</image:caption><image:title>00_Screendesign-zu-Web-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google%20Profile%20einrichten%201000x675.jpg</image:loc><image:caption>Eine Person sitzt an einem Holztisch und arbeitet an einem Laptop, auf dem die Google-Startseite geöffnet ist. Neben dem Laptop steht eine Tasse Kaffee auf einer Untertasse.</image:caption><image:title>Google Profile einrichten 1000x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-dein-Team.svg</image:loc><image:caption>Beispielhafte Illustration dafür wie frenz KMU unterstützt: Person sitzt mit andere Person an einem Tisch und erkärt ihr etwas</image:caption><image:title>00_frenz-dein-Team</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Sichtbarkeit-1.jpg</image:loc><image:caption>Sichtbarkeit-1</image:caption><image:title>Sichtbarkeit-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2025-10-20</lastmod></url><url><loc>https://www.frenz.ch/weihnachtswuensche-2023-projekte</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Durchatmen.png</image:loc><image:caption>00_Durchatmen</image:caption><image:title>00_Durchatmen</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Weihnachtskarte.svg</image:loc><image:caption>00_frenz-Weihnachtskarte</image:caption><image:title>00_frenz-Weihnachtskarte</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/letter-seal-1.svg</image:loc><image:caption>letter-seal-1</image:caption><image:title>letter-seal-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Logo_frenz.png</image:loc><image:caption>Logo_frenz</image:caption><image:title>Logo_frenz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_Briefmarke-Luzern.png</image:loc><image:caption>02_Briefmarke-Luzern</image:caption><image:title>02_Briefmarke-Luzern</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_frenz-Weihnachten-Digitale-Karte-BG.jpg</image:loc><image:caption>01_frenz-Weihnachten-Digitale-Karte-BG</image:caption><image:title>01_frenz-Weihnachten-Digitale-Karte-BG</image:title></image:image><lastmod>2024-08-23</lastmod></url><url><loc>https://www.frenz.ch/blog/barrierefreiheit-in-der-digitalen-welt</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Ads-Optimierung-1200x675.jpg</image:loc><image:caption>00_Google-Ads-Optimierung-1200x675</image:caption><image:title>00_Google-Ads-Optimierung-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Barrierefreiheit-Digital-1200x675.jpg</image:loc><image:caption>00_Barrierefreiheit-Digital-1200x675</image:caption><image:title>00_Barrierefreiheit-Digital-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Stories-1-1200x675-1.jpg</image:loc><image:caption>00_Instagram-Stories-1-1200x675-1</image:caption><image:title>00_Instagram-Stories-1-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blogbeitrag_was%20ist%20SEO.png</image:loc><image:caption>Buchstaben ergeben das Wort SEO</image:caption><image:title>Blogbeitrag_was ist SEO</image:title></image:image><lastmod>2023-06-27</lastmod></url><url><loc>https://www.frenz.ch/blog/ai-im-marketing-mensch-maschine-im-perfekten-einklang</loc><image:image><image:loc>https://www.frenz.ch/hubfs/01_HubSpot-Content-Assistent.png</image:loc><image:caption>HubSpot Content Assistent</image:caption><image:title>01_HubSpot-Content-Assistent</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-HubSpot-AI-1200x675-1.jpg</image:loc><image:caption>rote Roboterhand und grüne Menschenhand nähern sich in der Mitte des Bildes an</image:caption><image:title>00_frenz-HubSpot-AI-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-ContentHub.jpg</image:loc><image:caption>Weiblich gelesene Person mit roten Haaren und gelben Shirt schaut begeistert auf ihren weissen Laptop</image:caption><image:title>01_Blogbeitrag-ContentHub</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_CMS-Hub-Starter-1200x675-1.jpg</image:loc><image:caption>Vorteile des CMS</image:caption><image:title>00_CMS-Hub-Starter-1200x675-1</image:title></image:image><lastmod>2024-07-25</lastmod></url><url><loc>https://www.frenz.ch/blog/reporting-und-analyse-fuer-webseiten-was-ist-der-unterschied</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Analytics-1200x675.jpg</image:loc><image:caption>00_Google-Analytics-1200x675</image:caption><image:title>00_Google-Analytics-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-1.jpg</image:loc><image:caption>Zwei Frauen sitzen vor einen Laptop und Diskutieren</image:caption><image:title>Unbenannt-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Wechsel-GA-4-1200x675.jpg</image:loc><image:caption>Ein junger Mann sitzt am Laptop und von hinten sieht man auf den Laptop wo Google analytics geöffnet ist.</image:caption><image:title>00_Wechsel-GA-4-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Ads-Optimierung-1200x675.jpg</image:loc><image:caption>00_Google-Ads-Optimierung-1200x675</image:caption><image:title>00_Google-Ads-Optimierung-1200x675</image:title></image:image><lastmod>2025-03-13</lastmod></url><url><loc>https://www.frenz.ch/website/webdesign</loc><image:image><image:loc>https://www.frenz.ch/hubfs/01_Responsive-Design.svg</image:loc><image:caption>Illustration für Responsive Webdesign zeigt Personen, die eine Website auf Laptop und Smartphone bedienen</image:caption><image:title>01_Responsive-Design</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Individuelles-dersign.svg</image:loc><image:caption>Illustration für individuelles Webdesign</image:caption><image:title>01_Individuelles-dersign</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_Julian-Fuchs.jpg</image:loc><image:caption>Portrait Julian Fuchs</image:caption><image:title>02_Julian-Fuchs</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Webdesign-Header.svg</image:loc><image:caption>Illustration responsive Webdesign Konzeption</image:caption><image:title>01_Webdesign-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Benutzer-zentriert.svg</image:loc><image:caption>Grafik illustriert benutzerzentriertes Webdesign</image:caption><image:title>01_Benutzer-zentriert</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_Conversion-Optimierung.svg</image:loc><image:caption>Illustration für Conversion Optimierung zeigt Personen, die Grafiken auswerten</image:caption><image:title>02_Conversion-Optimierung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Webdesign-B2B-Feature-Bild.png</image:loc><image:caption>frenz! Logo auf pinkem Hintergrund, daneben Illustration zeigt Konzeption und Design für individuelles Webdesign</image:caption><image:title>00_Webdesign-B2B-Feature-Bild</image:title></image:image><lastmod>2026-08-13</lastmod></url><url><loc>https://www.frenz.ch/blog/was-kosten-meta-ads-in-der-schweiz</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Social-Media-Strategie-Featurebild.jpg</image:loc><image:caption>Person steht vor Wand mit Klebezetteln und denkt über Social Media Strategie nach</image:caption><image:title>00_Social-Media-Strategie-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-KI-genertierte-Bilder-2026%20(1).webp</image:loc><image:caption>Roboter malt auf Leinwand</image:caption><image:title>00_frenz-KI-genertierte-Bilder-2026 (1)</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Kosten-Meta-Ads-Minimum.webp</image:loc><image:caption>Screenshot Minimalkosten Meta Ads Anzeige</image:caption><image:title>Kosten-Meta-Ads-Minimum</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Kosten-Meta-Ads-Kampagnenziel.webp</image:loc><image:caption>Screenshot Kampagnenziel Meta Ads</image:caption><image:title>Kosten-Meta-Ads-Kampagnenziel</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Facebook-Werbung-Reichweite-Header.webp</image:loc><image:caption>Person schaut durch Fernglas mit Facebook-Logo-Gläsern</image:caption><image:title>00_Facebook-Werbung-Reichweite-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Kosten-Meta-Ads-Feature-Bild.jpg</image:loc><image:caption>Grafik Kosten Meta, im Hintergrund Schweizer Franken</image:caption><image:title>00_Kosten-Meta-Ads-Feature-Bild</image:title></image:image><lastmod>2026-05-22</lastmod></url><url><loc>https://www.frenz.ch/blog/kundenbewertungen-via-google-business-profile-optimal-nutzen</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Sichtbarkeit-1.jpg</image:loc><image:caption>Sichtbarkeit-1</image:caption><image:title>Sichtbarkeit-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google%20Profile%20einrichten%201000x675.jpg</image:loc><image:caption>Eine Person sitzt an einem Holztisch und arbeitet an einem Laptop, auf dem die Google-Startseite geöffnet ist. Neben dem Laptop steht eine Tasse Kaffee auf einer Untertasse.</image:caption><image:title>Google Profile einrichten 1000x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Screenshot-1.jpg</image:loc><image:caption>Screenshot-1</image:caption><image:title>Screenshot-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blogbeitrag-Content-Marketing-1200x675.jpg</image:loc><image:caption>Person arbeitet an einem Laptop an Content Marketing. Daneben eine Kaffeetasse und eine Vase mit Pflanze, Analyse Grafiken überlagern das Bild.</image:caption><image:title>00_Blogbeitrag-Content-Marketing-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Kundenbewertungen.jpg</image:loc><image:caption>Kundenbewertungen</image:caption><image:title>Kundenbewertungen</image:title></image:image><lastmod>2025-09-23</lastmod></url><url><loc>https://www.frenz.ch/778fd739-fe6e-41f2-a052-8b2fafd4df11/1b7c293e-6e64-4eac-8e8b-f57088ad1337</loc><lastmod>2025-12-18</lastmod></url><url><loc>https://www.frenz.ch/podcast-der-unternehmer-und-das-marke-tier</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Cover-DUUDMT-Website.jpg</image:loc><image:caption>Alte Musik-Kassette in Pink auf pinkem Hintergrund auf der handschriftlich steht: "Der Unternehmer und das Marke-Tier" Name des Podcasts von frenz</image:caption><image:title>00_Cover-DUUDMT-Website</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Cover-DUUDMT-Feature-Bild.jpg</image:loc><image:caption>Alte Musik-Kassette in Pink auf pinkem Hintergrund auf der handschriftlich steht: "Der Unternehmer und das Marke-Tier" Name des Podcasts von frenz</image:caption><image:title>00_Cover-DUUDMT-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Podcast%20frenz%20Host%20Daniel%20J%C3%A4ggli.jpg</image:loc><image:caption>Podcast frenz Host Daniel Jäggli</image:caption><image:title>Podcast frenz Host Daniel Jäggli</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Podcast%20frenz%20Host%20Sabine%20Haidan.jpg</image:loc><image:caption>Podcast frenz Host Sabine Haidan</image:caption><image:title>Podcast frenz Host Sabine Haidan</image:title></image:image><lastmod>2025-11-22</lastmod></url><url><loc>https://www.frenz.ch/website/kostenguenstig-mit-comeon-theme</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Website-Comeon-HubSpot.svg</image:loc><image:caption>Illustration Person legt Quadrat auf wachsendes Balkendiagram</image:caption><image:title>00_Website-Comeon-HubSpot</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_ComeOn-Theme-Featurebild.webp</image:loc><image:caption>Illustration Person legt Quadrat auf wachsendes Balkendiagram</image:caption><image:title>00_ComeOn-Theme-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/03_Leistung-Webdesign-Support.svg</image:loc><image:caption>Illustration zeigt Website Support mithilfe zweier Personen, die miteinander kommunizieren</image:caption><image:title>03_Leistung-Webdesign-Support</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Leistung-Webdesign-SEO-AEO.svg</image:loc><image:caption>Illustration zeigt Person die etwas durch eine Lupe betrachtet symbolische für SEO und AEO</image:caption><image:title>01_Leistung-Webdesign-SEO-AEO</image:title></image:image><lastmod>2026-06-19</lastmod></url><url><loc>https://www.frenz.ch/blog/google-business-profile-diese-neuen-funktionen-solltest-du-kennen</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Fehler%20bei%20Google%20Business%20Profile.jpg</image:loc><image:caption>Eine Frau sitzt vor ihrem Laptop, hält sich frustriert die Schläfen und schaut auf den Bildschirm – sie hat einen Fehler gemacht.</image:caption><image:title>Fehler bei Google Business Profile</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Bildschirmfoto_google%20Bussinesprofile.ch-2.jpg</image:loc><image:caption>Bildschirmfoto_google Bussinesprofile.ch-2</image:caption><image:title>Bildschirmfoto_google Bussinesprofile.ch-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/know-how.jpg</image:loc><image:caption>know-how</image:caption><image:title>know-how</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Kundenbewertungen.jpg</image:loc><image:caption>Kundenbewertungen</image:caption><image:title>Kundenbewertungen</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Sichtbarkeit-1.jpg</image:loc><image:caption>Sichtbarkeit-1</image:caption><image:title>Sichtbarkeit-1</image:title></image:image><lastmod>2025-07-23</lastmod></url><url><loc>https://www.frenz.ch/blog/warum-sich-lehrstellen-effektiv-mit-instagram-ads-bewerben-lassen</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Lehrstellen-Ads-Instagram-Content-QA.jpg</image:loc><image:caption>Vorschaubild Instagram für Story QA-Lehrnende</image:caption><image:title>00_Lehrstellen-Ads-Instagram-Content-QA</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Lehrstellen-Ads-Instagram-Content-Bewerbungstipps.jpg</image:loc><image:caption>Vorschaubild Instagram Bewerbungstipps Lehrstelle</image:caption><image:title>00_Lehrstellen-Ads-Instagram-Content-Bewerbungstipps</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Vorteile-Landingpage.jpg</image:loc><image:caption>Unter Wasseraufnahme einen Angelhackens, der eines von mehreren Instagram Logos aus dem Wasser fischt als Symbol für eine wirkungsvolle Landingpage. realistisches Foto KI-generiert</image:caption><image:title>00_Instagram-Vorteile-Landingpage</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675-1.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675-1</image:caption><image:title>00_5-neue-Funktioonen-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Lehrstellen-Ads-Instagram-Header.jpg</image:loc><image:caption>00_Lehrstellen-Ads-Instagram-Header</image:caption><image:title>00_Lehrstellen-Ads-Instagram-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Buyer-Personas.jpg</image:loc><image:caption>2 Reihen a 5 Portraits unterschiedlicher Menschen. Eine Person ist per Hand eingekreist und mit Sternchen versehen</image:caption><image:title>01_Buyer-Personas</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Lehrstellen-Ads-Instagram-Content-Lehrtag.jpg</image:loc><image:caption>Vorschaubild Instagram Post für Video zu Lehrstelle</image:caption><image:title>00_Lehrstellen-Ads-Instagram-Content-Lehrtag</image:title></image:image><lastmod>2025-09-08</lastmod></url><url><loc>https://www.frenz.ch/blog/warum-ist-eine-instagram-ads-kampagne-so-aufwendig</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Ads-Aufwand.jpg</image:loc><image:caption>lächelnde, blonde Person mit orangener Mütze schaut auf Instagram ihres Smartphones, davor angedeutete Schritte zur Schaltung von Ads. Im Hintergrund Emoticons und Herzen</image:caption><image:title>00_Instagram-Ads-Aufwand</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Lehrstellen-Ads-Instagram-Header.jpg</image:loc><image:caption>00_Lehrstellen-Ads-Instagram-Header</image:caption><image:title>00_Lehrstellen-Ads-Instagram-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Buyer-Personas.jpg</image:loc><image:caption>2 Reihen a 5 Portraits unterschiedlicher Menschen. Eine Person ist per Hand eingekreist und mit Sternchen versehen</image:caption><image:title>01_Buyer-Personas</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Vorteile-Landingpage.jpg</image:loc><image:caption>Unter Wasseraufnahme einen Angelhackens, der eines von mehreren Instagram Logos aus dem Wasser fischt als Symbol für eine wirkungsvolle Landingpage. realistisches Foto KI-generiert</image:caption><image:title>00_Instagram-Vorteile-Landingpage</image:title></image:image><lastmod>2025-09-08</lastmod></url><url><loc>https://www.frenz.ch/blog/welche-informationen-gehoeren-in-den-footer-der-website</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Footer-1200x675-1.jpg</image:loc><image:caption>00_Footer-1200x675-1</image:caption><image:title>00_Footer-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Lehrstellen-Ads-Instagram-Header.jpg</image:loc><image:caption>00_Lehrstellen-Ads-Instagram-Header</image:caption><image:title>00_Lehrstellen-Ads-Instagram-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675-1.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675-1</image:caption><image:title>00_5-neue-Funktioonen-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Buyer-Personas.jpg</image:loc><image:caption>2 Reihen a 5 Portraits unterschiedlicher Menschen. Eine Person ist per Hand eingekreist und mit Sternchen versehen</image:caption><image:title>01_Buyer-Personas</image:title></image:image><lastmod>2022-12-21</lastmod></url><url><loc>https://www.frenz.ch/blog/warum-befindet-sich-digitales-marketing-2025-im-umbruch</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Strategie-1920x960-1.jpeg</image:loc><image:caption>Blog Strategie</image:caption><image:title>00_Blog-Strategie-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Marketing-Umbruch-2025.jpg</image:loc><image:caption>Auf einem Notizheft mit der Überschrift "Marketing 2025" sind Würfel mit Buchstaben die wahlweise CHANGE oder CHANCE ergeben</image:caption><image:title>00_Marketing-Umbruch-2025</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Infografik-Social-Media-Kaufeinfluss-01.svg</image:loc><image:caption>Illustration zeigt wie alle Generation bei Kauf oder Inanspruchnahme einer Dienstleistung durch Social Media beeinflusst werden</image:caption><image:title>Infografik-Social-Media-Kaufeinfluss-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Vielfalt-Blogs-1200x675.jpg</image:loc><image:caption>00_Vielfalt-Blogs-1200x675</image:caption><image:title>00_Vielfalt-Blogs-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Hubspot-integriertes-Hosting-1200x675.jpg</image:loc><image:caption>Die Vorteile des integrierten Hostings bei Hubspot</image:caption><image:title>00_Hubspot-integriertes-Hosting-1200x675</image:title></image:image><lastmod>2025-09-08</lastmod></url><url><loc>https://www.frenz.ch/blog/brauche-ich-fuer-instagram-ads-wirklich-eine-landingpage</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Vorteile-Landingpage.jpg</image:loc><image:caption>Unter Wasseraufnahme einen Angelhackens, der eines von mehreren Instagram Logos aus dem Wasser fischt als Symbol für eine wirkungsvolle Landingpage. realistisches Foto KI-generiert</image:caption><image:title>00_Instagram-Vorteile-Landingpage</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Ads-Aufwand.jpg</image:loc><image:caption>lächelnde, blonde Person mit orangener Mütze schaut auf Instagram ihres Smartphones, davor angedeutete Schritte zur Schaltung von Ads. Im Hintergrund Emoticons und Herzen</image:caption><image:title>00_Instagram-Ads-Aufwand</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Lehrstellen-Ads-Instagram-Header.jpg</image:loc><image:caption>00_Lehrstellen-Ads-Instagram-Header</image:caption><image:title>00_Lehrstellen-Ads-Instagram-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Marketing-Umbruch-2025.jpg</image:loc><image:caption>Auf einem Notizheft mit der Überschrift "Marketing 2025" sind Würfel mit Buchstaben die wahlweise CHANGE oder CHANCE ergeben</image:caption><image:title>00_Marketing-Umbruch-2025</image:title></image:image><lastmod>2025-09-08</lastmod></url><url><loc>https://www.frenz.ch/blog/die-vorteile-des-integrierten-hostings-bei-hubspot</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Hubspot-integriertes-Hosting-1200x675.jpg</image:loc><image:caption>Die Vorteile des integrierten Hostings bei Hubspot</image:caption><image:title>00_Hubspot-integriertes-Hosting-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Vorteile-Landingpage.jpg</image:loc><image:caption>Unter Wasseraufnahme einen Angelhackens, der eines von mehreren Instagram Logos aus dem Wasser fischt als Symbol für eine wirkungsvolle Landingpage. realistisches Foto KI-generiert</image:caption><image:title>00_Instagram-Vorteile-Landingpage</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Marketing-Umbruch-2025.jpg</image:loc><image:caption>Auf einem Notizheft mit der Überschrift "Marketing 2025" sind Würfel mit Buchstaben die wahlweise CHANGE oder CHANCE ergeben</image:caption><image:title>00_Marketing-Umbruch-2025</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Lehrstellen-Ads-Instagram-Header.jpg</image:loc><image:caption>00_Lehrstellen-Ads-Instagram-Header</image:caption><image:title>00_Lehrstellen-Ads-Instagram-Header</image:title></image:image><lastmod>2023-06-09</lastmod></url><url><loc>https://www.frenz.ch/blog/warum-ein-google-business-profile-fuer-dein-unternehmen-wichtig-ist</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_Content-Google-Profil.png</image:loc><image:caption>Illustration zeigt Smartphone auf dem mehrere positive Google-Bewertungen zu sehen sind und Statistik zu Google Profil</image:caption><image:title>02_Content-Google-Profil</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-Excel-CRM.jpg</image:loc><image:caption>Frau arbeitet an mehreren Monitoren mit Excel-Tabellen zur Kunden-Datenverwaltung in einem modernen Büro.</image:caption><image:title>01_Blogbeitrag-Excel-CRM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/know-how.jpg</image:loc><image:caption>know-how</image:caption><image:title>know-how</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Header-Google-Profil.jpg</image:loc><image:caption>Person hält smartphone, dass das Google Profil eines Unternehmens anzeigt</image:caption><image:title>00_Header-Google-Profil</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Content-Google-Profil.png</image:loc><image:caption>Illustration einer Person, die auf Scooter zu Geschäft fährt. Vor ihr eine Google Maps Darstellung mit Bewertung aus dem Google Profil</image:caption><image:title>01_Content-Google-Profil</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Fehler%20bei%20Google%20Business%20Profile.jpg</image:loc><image:caption>Eine Frau sitzt vor ihrem Laptop, hält sich frustriert die Schläfen und schaut auf den Bildschirm – sie hat einen Fehler gemacht.</image:caption><image:title>Fehler bei Google Business Profile</image:title></image:image><lastmod>2025-02-24</lastmod></url><url><loc>https://www.frenz.ch/referenzen-logo-design</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-Luxbev.png</image:loc><image:caption>00_frenz-Referenz-Luxbev</image:caption><image:title>00_frenz-Referenz-Luxbev</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-Kartnoguru.png</image:loc><image:caption>00_frenz-Referenz-Kartnoguru</image:caption><image:title>00_frenz-Referenz-Kartnoguru</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Referenzen-Logodesign.png</image:loc><image:caption>00_Referenzen-Logodesign</image:caption><image:title>00_Referenzen-Logodesign</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-YF.png</image:loc><image:caption>00_frenz-Referenz-YF</image:caption><image:title>00_frenz-Referenz-YF</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-Stoessel.png</image:loc><image:caption>00_frenz-Referenz-Stoessel</image:caption><image:title>00_frenz-Referenz-Stoessel</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-Stagefox.png</image:loc><image:caption>00_frenz-Referenz-Stagefox</image:caption><image:title>00_frenz-Referenz-Stagefox</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-PB.png</image:loc><image:caption>00_frenz-Referenz-PB</image:caption><image:title>00_frenz-Referenz-PB</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-ADSS.png</image:loc><image:caption>00_frenz-Referenz-ADSS</image:caption><image:title>00_frenz-Referenz-ADSS</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-NTC.png</image:loc><image:caption>00_frenz-Referenz-NTC</image:caption><image:title>00_frenz-Referenz-NTC</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-Ute-Ulrichsohn.png</image:loc><image:caption>00_frenz-Referenz-Ute-Ulrichsohn</image:caption><image:title>00_frenz-Referenz-Ute-Ulrichsohn</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Referenzen-Logodesign-1200x630.png</image:loc><image:caption>00_Referenzen-Logodesign-1200x630</image:caption><image:title>00_Referenzen-Logodesign-1200x630</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-Adminspielplatz.png</image:loc><image:caption>00_frenz-Referenz-Adminspielplatz</image:caption><image:title>00_frenz-Referenz-Adminspielplatz</image:title></image:image><lastmod>2024-08-22</lastmod></url><url><loc>https://www.frenz.ch/blog/smarte-webseiten-mit-smart-content</loc><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-verlinkt-von-2.jpg</image:loc><image:caption>blog-smart-content-verlinkt-von-2</image:caption><image:title>blog-smart-content-verlinkt-von-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-multilang-3.jpg</image:loc><image:caption>blog-smart-content-multilang-3</image:caption><image:title>blog-smart-content-multilang-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-mobile-device-2.jpg</image:loc><image:caption>blog-smart-content-mobile-device-2</image:caption><image:title>blog-smart-content-mobile-device-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-kontaktlisten-1.jpg</image:loc><image:caption>blog-smart-content-kontaktlisten-1</image:caption><image:title>blog-smart-content-kontaktlisten-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-multilang-2.jpg</image:loc><image:caption>blog-smart-content-multilang-2</image:caption><image:title>blog-smart-content-multilang-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-mobile-device-1.jpg</image:loc><image:caption>blog-smart-content-mobile-device-1</image:caption><image:title>blog-smart-content-mobile-device-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-HubSpot-AI-1200x675-1.jpg</image:loc><image:caption>rote Roboterhand und grüne Menschenhand nähern sich in der Mitte des Bildes an</image:caption><image:title>00_frenz-HubSpot-AI-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-multilang-1.jpg</image:loc><image:caption>blog-smart-content-multilang-1</image:caption><image:title>blog-smart-content-multilang-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-verlinkt-von-1.jpg</image:loc><image:caption>blog-smart-content-verlinkt-von-1</image:caption><image:title>blog-smart-content-verlinkt-von-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-kontaktlisten-3.jpg</image:loc><image:caption>blog-smart-content-kontaktlisten-3</image:caption><image:title>blog-smart-content-kontaktlisten-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-abfrageparameter-1.jpg</image:loc><image:caption>blog-smart-content-abfrageparameter-1</image:caption><image:title>blog-smart-content-abfrageparameter-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-ContentHub.jpg</image:loc><image:caption>Weiblich gelesene Person mit roten Haaren und gelben Shirt schaut begeistert auf ihren weissen Laptop</image:caption><image:title>01_Blogbeitrag-ContentHub</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_HubSpot-Content-Assistent.png</image:loc><image:caption>HubSpot Content Assistent</image:caption><image:title>01_HubSpot-Content-Assistent</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-kontaktlisten-2.jpg</image:loc><image:caption>blog-smart-content-kontaktlisten-2</image:caption><image:title>blog-smart-content-kontaktlisten-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-abfrageparameter-2.jpg</image:loc><image:caption>blog-smart-content-abfrageparameter-2</image:caption><image:title>blog-smart-content-abfrageparameter-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/smart_Content_1200x675.png</image:loc><image:caption>Eine Website mit einem smarten Würfel</image:caption><image:title>smart_Content_1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-mobile-device-3.jpg</image:loc><image:caption>blog-smart-content-mobile-device-3</image:caption><image:title>blog-smart-content-mobile-device-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-verlinkt-von-3.jpg</image:loc><image:caption>blog-smart-content-verlinkt-von-3</image:caption><image:title>blog-smart-content-verlinkt-von-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2023-03-02</lastmod></url><url><loc>https://www.frenz.ch/blog/neue-hubspot-funktion-flexible-zuordnung</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Mehrfache-Zuordnung-Label-hinzuf%C3%BCgen.jpg</image:loc><image:caption>Mehrfache-Zuordnung-Label-hinzufügen</image:caption><image:title>Mehrfache-Zuordnung-Label-hinzufügen</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Mehrfache-Zuordnung-Label-verwalten.jpg</image:loc><image:caption>Mehrfache-Zuordnung-Label-verwalten</image:caption><image:title>Mehrfache-Zuordnung-Label-verwalten</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Mehrfache-Zuordnung-hinzuf%C3%BCgen.jpg</image:loc><image:caption>Mehrfache-Zuordnung-hinzufügen</image:caption><image:title>Mehrfache-Zuordnung-hinzufügen</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Buyer-Personas.jpg</image:loc><image:caption>2 Reihen a 5 Portraits unterschiedlicher Menschen. Eine Person ist per Hand eingekreist und mit Sternchen versehen</image:caption><image:title>01_Buyer-Personas</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Footer-1200x675-1.jpg</image:loc><image:caption>00_Footer-1200x675-1</image:caption><image:title>00_Footer-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Mehrfache-Zuordnung-Unternehmen-ausw%C3%A4hlen.jpg</image:loc><image:caption>Mehrfache-Zuordnung-Unternehmen-auswählen</image:caption><image:title>Mehrfache-Zuordnung-Unternehmen-auswählen</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675-1.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675-1</image:caption><image:title>00_5-neue-Funktioonen-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Lehrstellen-Ads-Instagram-Header.jpg</image:loc><image:caption>00_Lehrstellen-Ads-Instagram-Header</image:caption><image:title>00_Lehrstellen-Ads-Instagram-Header</image:title></image:image><lastmod>2024-06-14</lastmod></url><url><loc>https://www.frenz.ch/71431ed0-d764-4ca4-8cee-7be6eda2594d</loc><lastmod>2025-11-06</lastmod></url><url><loc>https://www.frenz.ch/angebot/hubspot</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot-Partner-01.png</image:loc><image:caption>HubSpot Solutions Partner Gold Badge</image:caption><image:title>HubSpot-Partner-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_HubSpot-Solutions-Partner-Golf.svg</image:loc><image:caption>HubSpot Solutions Partner Gold Badge für frenz!</image:caption><image:title>00_HubSpot-Solutions-Partner-Golf</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Coaching%201920x960.jpg</image:loc><image:caption>Coaching 1920x960</image:caption><image:title>Coaching 1920x960</image:title></image:image><lastmod>2026-08-03</lastmod></url><url><loc>https://www.frenz.ch/website/individualentwicklung</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/03_Leistung-Webdesign-Support.svg</image:loc><image:caption>Illustration zeigt Website Support mithilfe zweier Personen, die miteinander kommunizieren</image:caption><image:title>03_Leistung-Webdesign-Support</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_After-Launch-Support.svg</image:loc><image:caption>Illustration symbolisiert strategische Arbeit nach dem Website Launch durch 4 Hände und AB-Test</image:caption><image:title>00_After-Launch-Support</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-Leuchter-01.jpg</image:loc><image:caption>Start- und Newsseite von Leuchter IT Solutions auf schwarzem Laptop und Smartphone</image:caption><image:title>Case-Study-Leuchter-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Individualentwicklung-Featurebild.png</image:loc><image:caption>Illustration für individuelle Webentwicklung zeigt Personen die Puzzle halten, ein Zahnrad Webelemente</image:caption><image:title>Individualentwicklung-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Leistung-Webdesign-SEO-AEO.svg</image:loc><image:caption>Illustration zeigt Person die etwas durch eine Lupe betrachtet symbolische für SEO und AEO</image:caption><image:title>01_Leistung-Webdesign-SEO-AEO</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-ADSS.jpg</image:loc><image:caption>Start- und About-Seite von ADSS auf schwarzem Laptop und Smartphone</image:caption><image:title>Case-Study-ADSS</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-NTC-01.jpg</image:loc><image:caption>Start- und Detailseite von NTC auf schwarzem Laptop und Smartphone</image:caption><image:title>Case-Study-NTC-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-SpitexCare.jpg</image:loc><image:caption>Screenshot der individuell mitHubSpot entwickelten Website für SpitexCare</image:caption><image:title>Case-Study-SpitexCare</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-SmartIT-01.jpg</image:loc><image:caption>Start- und Blogseite von SmartIT auf schwarzem Laptop und Smartphone</image:caption><image:title>Case-Study-SmartIT-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-ZweiWealth.jpg</image:loc><image:caption>Screenshot der individuell mitHubSpot entwickelten Website für Zwei Wealth</image:caption><image:title>Case-Study-ZweiWealth</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-slone-01.jpg</image:loc><image:caption>Screenshot der individuell mitHubSpot entwickelten Website für sl.one</image:caption><image:title>Case-Study-slone-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-schmid.jpg</image:loc><image:caption>Screenshot der individuell mitHubSpot entwickelten Website für Schmid</image:caption><image:title>Case-Study-schmid</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Header-Individuelles-Webentwicklung.svg</image:loc><image:caption>Illustration für individuelle Webentwicklung zeigt Personen die Puzzle halten, ein Zahnrad Webelemente</image:caption><image:title>01_Header-Individuelles-Webentwicklung</image:title></image:image><lastmod>2026-06-19</lastmod></url><url><loc>https://www.frenz.ch/angebot/seo</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Illustration-SEO-Audit.svg</image:loc><image:caption>Illustration Person wertet SEO-Analyse auf mit Grafiken</image:caption><image:title>00_Illustration-SEO-Audit</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Illustration-SEO-Coaching.svg</image:loc><image:caption>Illustration Person erklärt SEO</image:caption><image:title>00_Illustration-SEO-Coaching</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_SEO-Header.png</image:loc><image:caption>02_SEO-Header</image:caption><image:title>02_SEO-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_frenz-SEO-Header.svg</image:loc><image:caption>Illustrationen von 3 Personen die an Suchmaschinenoptimierung arbeiten mit Diagrammen und Notizheft</image:caption><image:title>01_frenz-SEO-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Illustration-Optimierung.svg</image:loc><image:caption>Illustration Person zeigt, dass Website in Google gefunden wird</image:caption><image:title>00_Illustration-Optimierung</image:title></image:image><lastmod>2026-06-19</lastmod></url><url><loc>https://www.frenz.ch/blog/marketingkontaktstatus-in-hubspot</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Bild2.png</image:loc><image:caption>Bild2</image:caption><image:title>Bild2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Marketingkontakt-1200x675-1.jpg</image:loc><image:caption>00_Marketingkontakt-1200x675-1</image:caption><image:title>00_Marketingkontakt-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-2.jpg</image:loc><image:caption>Ein Marketing Team arbeitet zusammen und Diskutiert miteinander</image:caption><image:title>Unbenannt-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-email-Tipps-1080x1080.jpg</image:loc><image:caption>Titelbild zum Blogbeitrag "11 Tipps, um mit deiner E-Mail-Professionalität zu punkten" von frenz!</image:caption><image:title>00_frenz-email-Tipps-1080x1080</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-3.jpg</image:loc><image:caption>LED Briefumschlag in Gelb auf schwarzem Hintergrund</image:caption><image:title>Unbenannt-3</image:title></image:image><lastmod>2022-12-21</lastmod></url><url><loc>https://www.frenz.ch/blog/10-tipps-zur-gestaltung-unterhaltsamer-webinare</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_CMS-Hub-Starter-1200x675-1.jpg</image:loc><image:caption>Vorteile des CMS</image:caption><image:title>00_CMS-Hub-Starter-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Depositphotos_378523810_S-jpg.jpeg</image:loc><image:caption>Depositphotos_378523810_S-jpg</image:caption><image:title>Depositphotos_378523810_S-jpg</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_mitreissendes-Webinar-1200x675%20Kopie-1.jpg</image:loc><image:caption>00_mitreissendes-Webinar-1200x675 Kopie-1</image:caption><image:title>00_mitreissendes-Webinar-1200x675 Kopie-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-ContentHub.jpg</image:loc><image:caption>Weiblich gelesene Person mit roten Haaren und gelben Shirt schaut begeistert auf ihren weissen Laptop</image:caption><image:title>01_Blogbeitrag-ContentHub</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-HubSpot-AI-1200x675-1.jpg</image:loc><image:caption>rote Roboterhand und grüne Menschenhand nähern sich in der Mitte des Bildes an</image:caption><image:title>00_frenz-HubSpot-AI-1200x675-1</image:title></image:image><lastmod>2023-03-02</lastmod></url><url><loc>https://www.frenz.ch/blog/bloggen-mit-strategie-nutzen-fuer-kunden-und-unternehmen</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-unverzichtsbar-1200x675-1.jpg</image:loc><image:caption>00_Blog-unverzichtsbar-1200x675-1</image:caption><image:title>00_Blog-unverzichtsbar-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Inbound-1920x960-1.jpeg</image:loc><image:caption>Laptop mit Magnet, der Kunden anzieht mit Hilfe eines Blogs</image:caption><image:title>00_Blog-Inbound-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Vielfalt-Blogs-1200x675.jpg</image:loc><image:caption>00_Vielfalt-Blogs-1200x675</image:caption><image:title>00_Vielfalt-Blogs-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Strategie-1920x960-1.jpeg</image:loc><image:caption>Blog Strategie</image:caption><image:title>00_Blog-Strategie-1920x960-1</image:title></image:image><lastmod>2023-08-28</lastmod></url><url><loc>https://www.frenz.ch/blog/aus-hubspots-cms-hub-wird-content-hub-alle-features-im-%C3%BCberblick</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Vergleich-CMS-vs-ContentHub-2.svg</image:loc><image:caption>Tabelle vergleicht CMS Hub und Content Hub</image:caption><image:title>Vergleich-CMS-vs-ContentHub-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_HubSpot-Content-Assistent.png</image:loc><image:caption>HubSpot Content Assistent</image:caption><image:title>01_HubSpot-Content-Assistent</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_CMS-Hub-Starter-1200x675-1.jpg</image:loc><image:caption>Vorteile des CMS</image:caption><image:title>00_CMS-Hub-Starter-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_CTA-Hubspot-Lizenz-Beratung.jpg</image:loc><image:caption>Banner bietet Hilfe bei der Lizenzwahl für HubSpot mit Screenshot der HubSpot Website und Sabine als Ansprechpartnerin</image:caption><image:title>01_CTA-Hubspot-Lizenz-Beratung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_CTA-Tatutata.jpg</image:loc><image:caption>SEO, SEA, CMS, CTA, TATÜTATA ... Was brauchst du um digital erfolgreich zu sein? Wir beraten dich gern.</image:caption><image:title>01_CTA-Tatutata</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-ContentHub.jpg</image:loc><image:caption>Weiblich gelesene Person mit roten Haaren und gelben Shirt schaut begeistert auf ihren weissen Laptop</image:caption><image:title>01_Blogbeitrag-ContentHub</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_mitreissendes-Webinar-1200x675%20Kopie-1.jpg</image:loc><image:caption>00_mitreissendes-Webinar-1200x675 Kopie-1</image:caption><image:title>00_mitreissendes-Webinar-1200x675 Kopie-1</image:title></image:image><lastmod>2024-08-16</lastmod></url><url><loc>https://www.frenz.ch/blog/vom-screen-design-zur-fertigen-webseite</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Google%20Profile%20einrichten%201000x675.jpg</image:loc><image:caption>Eine Person sitzt an einem Holztisch und arbeitet an einem Laptop, auf dem die Google-Startseite geöffnet ist. Neben dem Laptop steht eine Tasse Kaffee auf einer Untertasse.</image:caption><image:title>Google Profile einrichten 1000x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/know-how.jpg</image:loc><image:caption>know-how</image:caption><image:title>know-how</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Fokus-Nutzung.webp</image:loc><image:caption>Screenshot Modul Card in HubSpot in der Nutzung</image:caption><image:title>00_Screendesign-zu-Web-Fokus-Nutzung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Sytleguide.webp</image:loc><image:caption>Vorschau Styleguide von frenz!</image:caption><image:title>00_Screendesign-zu-Web-Sytleguide</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Fehler%20bei%20Google%20Business%20Profile.jpg</image:loc><image:caption>Eine Frau sitzt vor ihrem Laptop, hält sich frustriert die Schläfen und schaut auf den Bildschirm – sie hat einen Fehler gemacht.</image:caption><image:title>Fehler bei Google Business Profile</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Featurebild.webp</image:loc><image:caption>Geteilter Bildschirm zeigt Screendesign und fertige Website</image:caption><image:title>00_Screendesign-zu-Web-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Module.webp</image:loc><image:caption>Designmodule in HubSpot</image:caption><image:title>00_Screendesign-zu-Web-Module</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2026-06-09</lastmod></url><url><loc>https://www.frenz.ch/webdesign/fuer-it-dienstleister</loc><image:image><image:loc>https://www.frenz.ch/hubfs/ICPRO-weiss.png</image:loc><image:caption>ICPRO</image:caption><image:title>ICPRO-weiss</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-SmartIT-01.jpg</image:loc><image:caption>Start- und Blogseite von SmartIT auf schwarzem Laptop und Smartphone</image:caption><image:title>Case-Study-SmartIT-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Featurebild-It-Dienstleister-Redesign.png</image:loc><image:caption>Grafik einer Website mit verschiedenen Elementen auf Desktop und Mobile</image:caption><image:title>Featurebild-It-Dienstleister-Redesign</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-Leuchter-01.jpg</image:loc><image:caption>Start- und Newsseite von Leuchter IT Solutions auf schwarzem Laptop und Smartphone</image:caption><image:title>Case-Study-Leuchter-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Konkurrenz.png</image:loc><image:caption>Konkurrenz</image:caption><image:title>Konkurrenz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-ADSS.jpg</image:loc><image:caption>Start- und About-Seite von ADSS auf schwarzem Laptop und Smartphone</image:caption><image:title>Case-Study-ADSS</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-NTC-01.jpg</image:loc><image:caption>Start- und Detailseite von NTC auf schwarzem Laptop und Smartphone</image:caption><image:title>Case-Study-NTC-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/secnovum-weiss.png</image:loc><image:caption>secnovum</image:caption><image:title>secnovum-weiss</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Sales.png</image:loc><image:caption>Sales</image:caption><image:title>Sales</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/slone-weiss-01.png</image:loc><image:caption>sl.one</image:caption><image:title>slone-weiss-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/NTC-weiss.png</image:loc><image:caption>Nationales Testinstitut für Cybersicherheit</image:caption><image:title>NTC-weiss</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Header-It-Dienstleister-Redesign-01.png</image:loc><image:caption>Grafik ei9ner Website mit verschiedenen Elementen auf Desktop und Mobile</image:caption><image:title>Header-It-Dienstleister-Redesign-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Performance.png</image:loc><image:caption>Performance</image:caption><image:title>Performance</image:title></image:image><lastmod>2025-04-11</lastmod></url><url><loc>https://www.frenz.ch/weihnachtswuensche-2023</loc><image:image><image:loc>https://www.frenz.ch/hubfs/02_Briefmarke-Luzern.png</image:loc><image:caption>02_Briefmarke-Luzern</image:caption><image:title>02_Briefmarke-Luzern</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_frenz-Weihnachten-Digitale-Karte-BG.jpg</image:loc><image:caption>01_frenz-Weihnachten-Digitale-Karte-BG</image:caption><image:title>01_frenz-Weihnachten-Digitale-Karte-BG</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/letter-seal-1.svg</image:loc><image:caption>letter-seal-1</image:caption><image:title>letter-seal-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Durchatmen.png</image:loc><image:caption>00_Durchatmen</image:caption><image:title>00_Durchatmen</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Logo_frenz.png</image:loc><image:caption>Logo_frenz</image:caption><image:title>Logo_frenz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Weihnachtskarte.svg</image:loc><image:caption>00_frenz-Weihnachtskarte</image:caption><image:title>00_frenz-Weihnachtskarte</image:title></image:image><lastmod>2024-08-23</lastmod></url><url><loc>https://www.frenz.ch/blog/was-ist-die-ideale-laufzeit-f%C3%BCr-meta-ads-facebook</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Laufzeit-Meta-Ads-Feature-Bild.webp</image:loc><image:caption>Person liegt auf Laufbahn, über dem Kopf erschöpftes Emoticon mit Facebook-Augen</image:caption><image:title>00_Laufzeit-Meta-Ads-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Featurebild.webp</image:loc><image:caption>Geteilter Bildschirm zeigt Screendesign und fertige Website</image:caption><image:title>00_Screendesign-zu-Web-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Vorteile-Landingpage.jpg</image:loc><image:caption>Unter Wasseraufnahme einen Angelhackens, der eines von mehreren Instagram Logos aus dem Wasser fischt als Symbol für eine wirkungsvolle Landingpage. realistisches Foto KI-generiert</image:caption><image:title>00_Instagram-Vorteile-Landingpage</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Meta-Ads-Lernphase.webp</image:loc><image:caption>Screenshot Meta Ads Lernphase</image:caption><image:title>Meta-Ads-Lernphase</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Meta-Ads-Enddatum.webp</image:loc><image:caption>Screenshot Enddatum Meta Ad</image:caption><image:title>Meta-Ads-Enddatum</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Facebook-Werbung-Reichweite-Header.webp</image:loc><image:caption>Person schaut durch Fernglas mit Facebook-Logo-Gläsern</image:caption><image:title>00_Facebook-Werbung-Reichweite-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Meta-Ads-Kampagnenstruktur.webp</image:loc><image:caption>Überblick Kampagnenstruktur Meta Ads</image:caption><image:title>00_Meta-Ads-Kampagnenstruktur</image:title></image:image><lastmod>2026-08-10</lastmod></url><url><loc>https://www.frenz.ch/aeo-audit</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Website-Comeon-HubSpot.svg</image:loc><image:caption>Illustration Person legt Quadrat auf wachsendes Balkendiagram</image:caption><image:title>00_Website-Comeon-HubSpot</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-SEO-Header.svg</image:loc><image:caption>Illustrationen zweier Personen die an Suchmaschinenoptimierung arbeiten mit Laptop und Lupe und Diagrammen</image:caption><image:title>00_frenz-SEO-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Partner-AEO-AI.svg</image:loc><image:caption>Illustration zeigt ansteigende Conversation Statistik, AI-Suche und Elemente der Contentkreation. Dazu entspannte und begeisterte Menschen</image:caption><image:title>01_Partner-AEO-AI</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Leistung-Webdesign-SEO-AEO.svg</image:loc><image:caption>Illustration zeigt Person die etwas durch eine Lupe betrachtet symbolische für SEO und AEO</image:caption><image:title>01_Leistung-Webdesign-SEO-AEO</image:title></image:image><lastmod>2026-06-19</lastmod></url><url><loc>https://www.frenz.ch/funktionsuebersicht-comeon-theme</loc><image:image><image:loc>https://www.frenz.ch/hubfs/02_Come-on-Theme.jpg</image:loc><image:caption>02_Come-on-Theme</image:caption><image:title>02_Come-on-Theme</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/COME!ON%201920%C3%97%20960px.jpg</image:loc><image:caption>COME!ON 1920× 960px</image:caption><image:title>COME!ON 1920× 960px</image:title></image:image><lastmod>2024-08-22</lastmod></url><url><loc>https://www.frenz.ch/blog/wie-unterscheidet-sich-ein-blog-von-anderen-teilen-deiner-webseite</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Unterschied-Blog-1200x675.jpg</image:loc><image:caption>00_Unterschied-Blog-1200x675</image:caption><image:title>00_Unterschied-Blog-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Vorteile-Landingpage.jpg</image:loc><image:caption>Unter Wasseraufnahme einen Angelhackens, der eines von mehreren Instagram Logos aus dem Wasser fischt als Symbol für eine wirkungsvolle Landingpage. realistisches Foto KI-generiert</image:caption><image:title>00_Instagram-Vorteile-Landingpage</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Buyer-Personas.jpg</image:loc><image:caption>2 Reihen a 5 Portraits unterschiedlicher Menschen. Eine Person ist per Hand eingekreist und mit Sternchen versehen</image:caption><image:title>01_Buyer-Personas</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Hubspot-integriertes-Hosting-1200x675.jpg</image:loc><image:caption>Die Vorteile des integrierten Hostings bei Hubspot</image:caption><image:title>00_Hubspot-integriertes-Hosting-1200x675</image:title></image:image><lastmod>2023-06-05</lastmod></url><url><loc>https://www.frenz.ch/blog/glossar-fuer-webdesign-die-wichtigsten-begriffe-erklaert</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-unverzichtsbar-1200x675-1.jpg</image:loc><image:caption>00_Blog-unverzichtsbar-1200x675-1</image:caption><image:title>00_Blog-unverzichtsbar-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_frenz-CTA-Website.jpg</image:loc><image:caption>01_frenz-CTA-Website</image:caption><image:title>01_frenz-CTA-Website</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_frenz-CTA-Website.jpg</image:loc><image:caption>02_frenz-CTA-Website</image:caption><image:title>02_frenz-CTA-Website</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_HubSpot-CTAs-1920x960-1.jpeg</image:loc><image:caption>00_HubSpot-CTAs-1920x960-1</image:caption><image:title>00_HubSpot-CTAs-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-CTA-Website.jpg</image:loc><image:caption>00_frenz-CTA-Website</image:caption><image:title>00_frenz-CTA-Website</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_News-vs-Blog-1920x960-1.jpeg</image:loc><image:caption>Blogbeitrag von frenz! über News vs. Blog</image:caption><image:title>00_News-vs-Blog-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-Webdesign-frenz-1200x675.jpg</image:loc><image:caption>01_Blogbeitrag-Webdesign-frenz-1200x675</image:caption><image:title>01_Blogbeitrag-Webdesign-frenz-1200x675</image:title></image:image><lastmod>2023-02-10</lastmod></url><url><loc>https://www.frenz.ch/blog-weiterlesen-fuer-mitglieder</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2024-08-22</lastmod></url><url><loc>https://www.frenz.ch/blog/warum-du-schnellstmoeglich-zu-google-analytics-4-wechseln-solltest</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Ads-Optimierung-1200x675.jpg</image:loc><image:caption>00_Google-Ads-Optimierung-1200x675</image:caption><image:title>00_Google-Ads-Optimierung-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Analytics-1200x675.jpg</image:loc><image:caption>00_Google-Analytics-1200x675</image:caption><image:title>00_Google-Analytics-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Wechsel-GA-4-1200x675.jpg</image:loc><image:caption>Ein junger Mann sitzt am Laptop und von hinten sieht man auf den Laptop wo Google analytics geöffnet ist.</image:caption><image:title>00_Wechsel-GA-4-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-1.jpg</image:loc><image:caption>Zwei Frauen sitzen vor einen Laptop und Diskutieren</image:caption><image:title>Unbenannt-1</image:title></image:image><lastmod>2023-06-17</lastmod></url><url><loc>https://www.frenz.ch/blog/was-genau-ist-eigentlich-digitales-marketing</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-2.jpg</image:loc><image:caption>Ein Marketing Team arbeitet zusammen und Diskutiert miteinander</image:caption><image:title>Unbenannt-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Inbound-Conference-2023-1.jpeg</image:loc><image:caption>Livestream Inbound Conference 2023</image:caption><image:title>00_Inbound-Conference-2023-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-3.jpg</image:loc><image:caption>LED Briefumschlag in Gelb auf schwarzem Hintergrund</image:caption><image:title>Unbenannt-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-email-Tipps-1080x1080.jpg</image:loc><image:caption>Titelbild zum Blogbeitrag "11 Tipps, um mit deiner E-Mail-Professionalität zu punkten" von frenz!</image:caption><image:title>00_frenz-email-Tipps-1080x1080</image:title></image:image><lastmod>2025-03-13</lastmod></url><url><loc>https://www.frenz.ch/case-studies</loc><lastmod>2024-09-04</lastmod></url><url><loc>https://www.frenz.ch/blog/datensicherheit-in-hubspot-priorisieren</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Step-02-1.jpg</image:loc><image:caption>Step-02-1</image:caption><image:title>Step-02-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Datensicherheit-HubSpot-1200x675.jpg</image:loc><image:caption>00_Datensicherheit-HubSpot-1200x675</image:caption><image:title>00_Datensicherheit-HubSpot-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675-1.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675-1</image:caption><image:title>00_5-neue-Funktioonen-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Step-01-1.jpg</image:loc><image:caption>Step-01-1</image:caption><image:title>Step-01-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Marketingkontakt-1200x675-1.jpg</image:loc><image:caption>00_Marketingkontakt-1200x675-1</image:caption><image:title>00_Marketingkontakt-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Step-05-1.jpg</image:loc><image:caption>Step-05-1</image:caption><image:title>Step-05-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-email-Tipps-1080x1080.jpg</image:loc><image:caption>Titelbild zum Blogbeitrag "11 Tipps, um mit deiner E-Mail-Professionalität zu punkten" von frenz!</image:caption><image:title>00_frenz-email-Tipps-1080x1080</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Step-03-1.jpg</image:loc><image:caption>Step-03-1</image:caption><image:title>Step-03-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Step-04-1.jpg</image:loc><image:caption>Step-04-1</image:caption><image:title>Step-04-1</image:title></image:image><lastmod>2022-12-21</lastmod></url><url><loc>https://www.frenz.ch/datenschutz</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2026-07-01</lastmod></url><url><loc>https://www.frenz.ch/website/webentwicklung</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Tobias%20600x300.jpg</image:loc><image:caption>Programmierer und Usability Spezialist Tobias Balmer</image:caption><image:title>Tobias 600x300</image:title></image:image><lastmod>2024-12-09</lastmod></url><url><loc>https://www.frenz.ch/kontakt/</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2026-07-01</lastmod></url><url><loc>https://www.frenz.ch/blog/warum-hubspot-die-perfekte-wahl-fuer-ihre-unternehmenswebseite-ist</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_CTA-Webdesign-by-frenz.jpg</image:loc><image:caption>CTA für die frenz! Seite Webdesign &amp; Webentwicklung</image:caption><image:title>00_CTA-Webdesign-by-frenz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Hubspot-die-perfekte-Wahl-1200x675.jpg</image:loc><image:caption>HubSpot als bestes Dienstleistungsunternehmen für Ihre Online-Präsenz </image:caption><image:title>01_Hubspot-die-perfekte-Wahl-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Subdomains-1200x675.jpg</image:loc><image:caption>Hubspot Website, Landingpages, Blog dargestellt in einem Puzzle</image:caption><image:title>00_Subdomains-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Hubspot-integriertes-Hosting-1200x675.jpg</image:loc><image:caption>Die Vorteile des integrierten Hostings bei Hubspot</image:caption><image:title>00_Hubspot-integriertes-Hosting-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Sicherheit-HubSpot.jpg</image:loc><image:caption>Laptop auf einem langen Meeting-Tisch, davor schwebt ein orangenes Schloss. Spotlight erhält Laptop und Schloss</image:caption><image:title>00_Sicherheit-HubSpot</image:title></image:image><lastmod>2023-06-12</lastmod></url><url><loc>https://www.frenz.ch/kontakt/allgemein</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2025-10-07</lastmod></url><url><loc>https://www.frenz.ch/angebot/seo/audit</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_SEO-Audit-Header-1920.png</image:loc><image:caption>00_SEO-Audit-Header-1920</image:caption><image:title>00_SEO-Audit-Header-1920</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Illustration-Header-SEO-Audit.svg</image:loc><image:caption>Illustration Person wertet SEO-Analyse auf mit Grafiken</image:caption><image:title>00_Illustration-Header-SEO-Audit</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2026-06-19</lastmod></url><url><loc>https://www.frenz.ch/blog/haeufige-fehler-beim-google-business-profile-und-wie-man-sie-vermeidet</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Fehler%20bei%20Google%20Business%20Profile.jpg</image:loc><image:caption>Eine Frau sitzt vor ihrem Laptop, hält sich frustriert die Schläfen und schaut auf den Bildschirm – sie hat einen Fehler gemacht.</image:caption><image:title>Fehler bei Google Business Profile</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Stop.jpg</image:loc><image:caption>Eine Frau kreuzt ihre Arme vor ihrem Körper, als würde sie ein Zeichen des Widerstands, der Ablehnung oder des Schutzes machen. Ihr Gesichtsausdruck ist entschlossen oder ernst.</image:caption><image:title>Stop</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google.jpg</image:loc><image:caption>Handy mit Google Startseite auf rotem Hintergrund liegend</image:caption><image:title>Google</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blogbeitrag-Content-Marketing-1200x675.jpg</image:loc><image:caption>Person arbeitet an einem Laptop an Content Marketing. Daneben eine Kaffeetasse und eine Vase mit Pflanze, Analyse Grafiken überlagern das Bild.</image:caption><image:title>00_Blogbeitrag-Content-Marketing-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Kundenbewertungen.jpg</image:loc><image:caption>Kundenbewertungen</image:caption><image:title>Kundenbewertungen</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/know-how.jpg</image:loc><image:caption>know-how</image:caption><image:title>know-how</image:title></image:image><lastmod>2025-04-16</lastmod></url><url><loc>https://www.frenz.ch/angebot/hubspot-partner-agentur</loc><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot-Marketin-Hub.png</image:loc><image:caption>HubSpot-Marketin-Hub</image:caption><image:title>HubSpot-Marketin-Hub</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Starter-01.png</image:loc><image:caption>Starter-01</image:caption><image:title>Starter-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot-Service-Hub.png</image:loc><image:caption>HubSpot-Service-Hub</image:caption><image:title>HubSpot-Service-Hub</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot-CMS-Hub.png</image:loc><image:caption>HubSpot-CMS-Hub</image:caption><image:title>HubSpot-CMS-Hub</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot-Operations-Hub.png</image:loc><image:caption>HubSpot-Operations-Hub</image:caption><image:title>HubSpot-Operations-Hub</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot-CRM--01.png</image:loc><image:caption>HubSpot-CRM--01</image:caption><image:title>HubSpot-CRM--01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Enterprise-01.png</image:loc><image:caption>Enterprise-01</image:caption><image:title>Enterprise-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Professional-01.png</image:loc><image:caption>Professional-01</image:caption><image:title>Professional-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot-Sales-Hub.png</image:loc><image:caption>HubSpot-Sales-Hub</image:caption><image:title>HubSpot-Sales-Hub</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot-Partner-01.png</image:loc><image:caption>HubSpot Solutions Partner Gold Badge</image:caption><image:title>HubSpot-Partner-01</image:title></image:image><lastmod>2025-03-04</lastmod></url><url><loc>https://www.frenz.ch/blog</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Facebook-Werbung-Reichweite-Header.webp</image:loc><image:caption>Person schaut durch Fernglas mit Facebook-Logo-Gläsern</image:caption><image:title>00_Facebook-Werbung-Reichweite-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Positionierung-Persona-Zusammen-Featurebild.webp</image:loc><image:caption>Schwarz-weisser Harlekin steht inmitten von Stormtroopers</image:caption><image:title>00_Positionierung-Persona-Zusammen-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Kosten-Meta-Ads-Feature-Bild.jpg</image:loc><image:caption>Grafik Kosten Meta, im Hintergrund Schweizer Franken</image:caption><image:title>00_Kosten-Meta-Ads-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/ChatGPT%20Image%2025.%20Apr.%202026%2c%2017_04_48.png</image:loc><image:caption>ChatGPT Image 25. Apr. 2026, 17_04_48</image:caption><image:title>ChatGPT Image 25. Apr. 2026, 17_04_48</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Unternehmenspositionierung-Feature.webp</image:loc><image:caption>Hand in frenz-Pink bewegt Schachfigur</image:caption><image:title>00_Unternehmenspositionierung-Feature</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Laufzeit-Meta-Ads-Feature-Bild.webp</image:loc><image:caption>Person liegt auf Laufbahn, über dem Kopf erschöpftes Emoticon mit Facebook-Augen</image:caption><image:title>00_Laufzeit-Meta-Ads-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Fehler-Webdesign.webp</image:loc><image:caption>Mockup Website auf Laptop durchgestrichen</image:caption><image:title>00_Fehler-Webdesign</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Umzug-frenz-Feature-Bild.webp</image:loc><image:caption>Neuer frenz!-Standort an der Habsburgerstrasse in Luzern</image:caption><image:title>00_Umzug-frenz-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Featurebild.webp</image:loc><image:caption>Geteilter Bildschirm zeigt Screendesign und fertige Website</image:caption><image:title>00_Screendesign-zu-Web-Featurebild</image:title></image:image><lastmod>2026-04-23</lastmod></url><url><loc>https://www.frenz.ch/blog/bilder-mit-ki-erstellen</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Portrait-KI.jpg</image:loc><image:caption>00_Portrait-KI</image:caption><image:title>00_Portrait-KI</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Facebook-Werbung-Reichweite-Header.webp</image:loc><image:caption>Person schaut durch Fernglas mit Facebook-Logo-Gläsern</image:caption><image:title>00_Facebook-Werbung-Reichweite-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Gegenstand-Original-2026.webp</image:loc><image:caption>KI-generiertes Bild. Links leeres Boot, recht Menschen im Wasser</image:caption><image:title>01_Gegenstand-Original-2026</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Gegenstand-Original.jpg</image:loc><image:caption>01_Gegenstand-Original</image:caption><image:title>01_Gegenstand-Original</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Screenshot-Shopify-Blog.webp</image:loc><image:caption>Screenshot Blog Shopify</image:caption><image:title>01_Screenshot-Shopify-Blog</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-KI-genertierte-Bilder-2026%20(1).webp</image:loc><image:caption>Roboter malt auf Leinwand</image:caption><image:title>00_frenz-KI-genertierte-Bilder-2026 (1)</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Unternehmenspositionierung-Feature.webp</image:loc><image:caption>Hand in frenz-Pink bewegt Schachfigur</image:caption><image:title>00_Unternehmenspositionierung-Feature</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Kosten-Meta-Ads-Feature-Bild.jpg</image:loc><image:caption>Grafik Kosten Meta, im Hintergrund Schweizer Franken</image:caption><image:title>00_Kosten-Meta-Ads-Feature-Bild</image:title></image:image><lastmod>2026-05-18</lastmod></url><url><loc>https://www.frenz.ch/blog/grid-lucerne-nimmt-das-geschlechter-ungleichgewicht-in-der-tech-branche-ins-visier</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/DSC06019.jpg</image:loc><image:caption>DSC06019</image:caption><image:title>DSC06019</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/DSC06103.jpg</image:loc><image:caption>DSC06103</image:caption><image:title>DSC06103</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/DSC06155.jpg</image:loc><image:caption>DSC06155</image:caption><image:title>DSC06155</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/DSC06202-Verbessert-RR.jpg</image:loc><image:caption>DSC06202-Verbessert-RR</image:caption><image:title>DSC06202-Verbessert-RR</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Sabine%20Haidan%20am%20GRID%20Lucerne%20H%C3%B6ck%201200x960.jpg</image:loc><image:caption>Sabine Haidan am GRID Lucerne Höck 1200x960</image:caption><image:title>Sabine Haidan am GRID Lucerne Höck 1200x960</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/DSC06191.jpg</image:loc><image:caption>DSC06191</image:caption><image:title>DSC06191</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/DSC06143.jpg</image:loc><image:caption>DSC06143</image:caption><image:title>DSC06143</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Datensicherheit-HubSpot-1200x675.jpg</image:loc><image:caption>00_Datensicherheit-HubSpot-1200x675</image:caption><image:title>00_Datensicherheit-HubSpot-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Sabine-Haidan-GRID-Lucerne-01.jpg</image:loc><image:caption>Sabine Haidan spricht beim GRID Lucerne Höck</image:caption><image:title>Sabine-Haidan-GRID-Lucerne-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-2.jpg</image:loc><image:caption>Ein Marketing Team arbeitet zusammen und Diskutiert miteinander</image:caption><image:title>Unbenannt-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-3.jpg</image:loc><image:caption>LED Briefumschlag in Gelb auf schwarzem Hintergrund</image:caption><image:title>Unbenannt-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/DSC06099-Verbessert-RR.jpg</image:loc><image:caption>DSC06099-Verbessert-RR</image:caption><image:title>DSC06099-Verbessert-RR</image:title></image:image><lastmod>2024-06-05</lastmod></url><url><loc>https://www.frenz.ch/blog/die-vielfalt-von-blogs-ein-ueberblick-ueber-ihre-formen</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Definition-Zielgruppe.jpg</image:loc><image:caption>An einer weissen Wand aufgesprühtes Like-Symbol von Instagram, darunter eine Hand der Zielgruppe, die ihr Smartphone darunter hält</image:caption><image:title>00_Instagram-Definition-Zielgruppe</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Vielfalt-Blogs-1200x675.jpg</image:loc><image:caption>00_Vielfalt-Blogs-1200x675</image:caption><image:title>00_Vielfalt-Blogs-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Strategie-1920x960-1.jpeg</image:loc><image:caption>Blog Strategie</image:caption><image:title>00_Blog-Strategie-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot%20CRM-Ein%20umfassender%20%C3%9Cberblick.jpg</image:loc><image:caption>HubSpot CRM-Ein umfassender Überblick</image:caption><image:title>HubSpot CRM-Ein umfassender Überblick</image:title></image:image><lastmod>2023-06-21</lastmod></url><url><loc>https://www.frenz.ch/blog/ai-killed-the-google-star-was-kmu-jetzt-fuer-seo-wissen-sollten</loc><image:image><image:loc>https://www.frenz.ch/hubfs/ChatGPT%20Image%2025.%20Apr.%202026%2c%2017_04_48.png</image:loc><image:caption>ChatGPT Image 25. Apr. 2026, 17_04_48</image:caption><image:title>ChatGPT Image 25. Apr. 2026, 17_04_48</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Sicherheit-HubSpot.jpg</image:loc><image:caption>Laptop auf einem langen Meeting-Tisch, davor schwebt ein orangenes Schloss. Spotlight erhält Laptop und Schloss</image:caption><image:title>00_Sicherheit-HubSpot</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Ranking-KI-Featurebild.jpg</image:loc><image:caption>Foto eines Roboters in einem modernen Büro, der vor einem Laptop sitzt. Auf dem Bildschirm ist unscharf ein Suchergebnis von Google zu erkennen. Der Roboter streckt in einer verzweifelten Geste die Arme in den Himmel. Das Bild symbolisiert schlechtes Ranking durch KI-generierte Inhalte</image:caption><image:title>00_Ranking-KI-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog%20Social%20Media%2016%20uf%209.png</image:loc><image:caption>Blog Social Media 16 uf 9</image:caption><image:title>Blog Social Media 16 uf 9</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png-Apr-23-2026-05-24-50-6637-PM.png</image:loc><image:caption>image-png-Apr-23-2026-05-24-50-6637-PM</image:caption><image:title>image-png-Apr-23-2026-05-24-50-6637-PM</image:title></image:image><lastmod>2026-05-07</lastmod></url><url><loc>https://www.frenz.ch/blog/was-ist-seo-warum-ist-es-wichtig-worauf-musst-du-dabei-achten</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Analytics-1200x675.jpg</image:loc><image:caption>00_Google-Analytics-1200x675</image:caption><image:title>00_Google-Analytics-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Ads-Optimierung-1200x675.jpg</image:loc><image:caption>00_Google-Ads-Optimierung-1200x675</image:caption><image:title>00_Google-Ads-Optimierung-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png.png</image:loc><image:caption>image-png</image:caption><image:title>image-png</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-1.jpg</image:loc><image:caption>Zwei Frauen sitzen vor einen Laptop und Diskutieren</image:caption><image:title>Unbenannt-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png-3.png</image:loc><image:caption>image-png-3</image:caption><image:title>image-png-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/undefined.png</image:loc><image:caption>undefined</image:caption><image:title>undefined</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blogbeitrag_was%20ist%20SEO.png</image:loc><image:caption>Buchstaben ergeben das Wort SEO</image:caption><image:title>Blogbeitrag_was ist SEO</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Was-ist-seo-760x300.jpg</image:loc><image:caption>00_frenz-Was-ist-seo-760x300</image:caption><image:title>00_frenz-Was-ist-seo-760x300</image:title></image:image><lastmod>2023-08-25</lastmod></url><url><loc>https://www.frenz.ch/blog/wie-du-mit-google-analytics-deine-google-ads-kampagnen-optimierst</loc><image:image><image:loc>https://www.frenz.ch/hubfs/image-png-Sep-26-2022-05-47-42-61-PM.png</image:loc><image:caption>image-png-Sep-26-2022-05-47-42-61-PM</image:caption><image:title>image-png-Sep-26-2022-05-47-42-61-PM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png-Sep-26-2022-06-05-13-38-PM.png</image:loc><image:caption>image-png-Sep-26-2022-06-05-13-38-PM</image:caption><image:title>image-png-Sep-26-2022-06-05-13-38-PM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Analytics-1200x675.jpg</image:loc><image:caption>00_Google-Analytics-1200x675</image:caption><image:title>00_Google-Analytics-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png-Sep-26-2022-05-43-16-89-PM.png</image:loc><image:caption>image-png-Sep-26-2022-05-43-16-89-PM</image:caption><image:title>image-png-Sep-26-2022-05-43-16-89-PM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Wechsel-GA-4-1200x675.jpg</image:loc><image:caption>Ein junger Mann sitzt am Laptop und von hinten sieht man auf den Laptop wo Google analytics geöffnet ist.</image:caption><image:title>00_Wechsel-GA-4-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png-Sep-26-2022-06-00-26-92-PM.png</image:loc><image:caption>image-png-Sep-26-2022-06-00-26-92-PM</image:caption><image:title>image-png-Sep-26-2022-06-00-26-92-PM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/giphy.webp</image:loc><image:caption>giphy</image:caption><image:title>giphy</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Ads-Optimierung-1200x675.jpg</image:loc><image:caption>00_Google-Ads-Optimierung-1200x675</image:caption><image:title>00_Google-Ads-Optimierung-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/know-how.jpg</image:loc><image:caption>know-how</image:caption><image:title>know-how</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png-Oct-13-2022-07-29-32-58-PM.png</image:loc><image:caption>image-png-Oct-13-2022-07-29-32-58-PM</image:caption><image:title>image-png-Oct-13-2022-07-29-32-58-PM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png-Oct-13-2022-07-23-42-77-PM.png</image:loc><image:caption>image-png-Oct-13-2022-07-23-42-77-PM</image:caption><image:title>image-png-Oct-13-2022-07-23-42-77-PM</image:title></image:image><lastmod>2023-06-17</lastmod></url><url><loc>https://www.frenz.ch/blog/analyse-der-kampagnenleistung-was-funktioniert-beim-crm</loc><lastmod>2025-11-13</lastmod></url><url><loc>https://www.frenz.ch/blog/wie-buyer-personas-deine-content-marketing-strategie-beeinflussen</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Unterschied-Blog-1200x675.jpg</image:loc><image:caption>00_Unterschied-Blog-1200x675</image:caption><image:title>00_Unterschied-Blog-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Buyer-Personas.jpg</image:loc><image:caption>2 Reihen a 5 Portraits unterschiedlicher Menschen. Eine Person ist per Hand eingekreist und mit Sternchen versehen</image:caption><image:title>01_Buyer-Personas</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675-1.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675-1</image:caption><image:title>00_5-neue-Funktioonen-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Profil-Marketing-Marie.png</image:loc><image:caption>Profil von Marketing Marie</image:caption><image:title>01_Profil-Marketing-Marie</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/03_CTA-Buyer-Persona-Download.png</image:loc><image:caption>Buyer Persona Doenload CTA.  Zeigt Illustration einer Person am Laptop, dahinter Stichpunkte und ein angedeutetes Portrait</image:caption><image:title>03_CTA-Buyer-Persona-Download</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Lehrstellen-Ads-Instagram-Header.jpg</image:loc><image:caption>00_Lehrstellen-Ads-Instagram-Header</image:caption><image:title>00_Lehrstellen-Ads-Instagram-Header</image:title></image:image><lastmod>2024-09-09</lastmod></url><url><loc>https://www.frenz.ch/blog/nie-wieder-nur-webdesign-mein-groesster-fehler-als-designer</loc><image:image><image:loc>https://www.frenz.ch/hubfs/01_CTA-Kosten-Website.jpg</image:loc><image:caption>Text: Was kostet eine Website? Hier erfährst du es. Bild daneben zeigt Illustration eines Website Mockups und Zahnrad-Icons</image:caption><image:title>01_CTA-Kosten-Website</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-Excel-CRM.jpg</image:loc><image:caption>Frau arbeitet an mehreren Monitoren mit Excel-Tabellen zur Kunden-Datenverwaltung in einem modernen Büro.</image:caption><image:title>01_Blogbeitrag-Excel-CRM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Fehler%20bei%20Google%20Business%20Profile.jpg</image:loc><image:caption>Eine Frau sitzt vor ihrem Laptop, hält sich frustriert die Schläfen und schaut auf den Bildschirm – sie hat einen Fehler gemacht.</image:caption><image:title>Fehler bei Google Business Profile</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Fehler-Webdesign.webp</image:loc><image:caption>Mockup Website auf Laptop durchgestrichen</image:caption><image:title>00_Fehler-Webdesign</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Featurebild.webp</image:loc><image:caption>Geteilter Bildschirm zeigt Screendesign und fertige Website</image:caption><image:title>00_Screendesign-zu-Web-Featurebild</image:title></image:image><lastmod>2026-07-22</lastmod></url><url><loc>https://www.frenz.ch/778fd739-fe6e-41f2-a052-8b2fafd4df11/6dc51964-aee1-43e9-98a3-5e0be0801d09</loc><lastmod>2025-12-18</lastmod></url><url><loc>https://www.frenz.ch/blog/10-gruende-warum-du-google-analytics-einsetzen-solltest</loc><image:image><image:loc>https://www.frenz.ch/hubfs/analytics%202.jpg</image:loc><image:caption>analytics 2</image:caption><image:title>analytics 2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Stories-1-1200x675-1.jpg</image:loc><image:caption>00_Instagram-Stories-1-1200x675-1</image:caption><image:title>00_Instagram-Stories-1-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/analytics%204.jpg</image:loc><image:caption>analytics 4</image:caption><image:title>analytics 4</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/analytics%203.jpg</image:loc><image:caption>analytics 3</image:caption><image:title>analytics 3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/analytics%201.jpg</image:loc><image:caption>analytics 1</image:caption><image:title>analytics 1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png-Oct-13-2022-07-00-31-49-PM.png</image:loc><image:caption>image-png-Oct-13-2022-07-00-31-49-PM</image:caption><image:title>image-png-Oct-13-2022-07-00-31-49-PM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Barrierefreiheit-Digital-1200x675.jpg</image:loc><image:caption>00_Barrierefreiheit-Digital-1200x675</image:caption><image:title>00_Barrierefreiheit-Digital-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Ads-Optimierung-1200x675.jpg</image:loc><image:caption>00_Google-Ads-Optimierung-1200x675</image:caption><image:title>00_Google-Ads-Optimierung-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Analytics-1200x675.jpg</image:loc><image:caption>00_Google-Analytics-1200x675</image:caption><image:title>00_Google-Analytics-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/analytics%200.jpg</image:loc><image:caption>analytics 0</image:caption><image:title>analytics 0</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Analytics-Blogbeitrag-CTA-jpg.jpeg</image:loc><image:caption>00_Analytics-Blogbeitrag-CTA-jpg</image:caption><image:title>00_Analytics-Blogbeitrag-CTA-jpg</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2025-09-23</lastmod></url><url><loc>https://www.frenz.ch/blog/datenchaos-vermeiden-so-bleibt-dein-crm-sauber-und-aktuell</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Ranking-KI-Featurebild.jpg</image:loc><image:caption>Foto eines Roboters in einem modernen Büro, der vor einem Laptop sitzt. Auf dem Bildschirm ist unscharf ein Suchergebnis von Google zu erkennen. Der Roboter streckt in einer verzweifelten Geste die Arme in den Himmel. Das Bild symbolisiert schlechtes Ranking durch KI-generierte Inhalte</image:caption><image:title>00_Ranking-KI-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google%20Profile%20einrichten%201000x675.jpg</image:loc><image:caption>Eine Person sitzt an einem Holztisch und arbeitet an einem Laptop, auf dem die Google-Startseite geöffnet ist. Neben dem Laptop steht eine Tasse Kaffee auf einer Untertasse.</image:caption><image:title>Google Profile einrichten 1000x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Featurebild-Datenchaos.jpg</image:loc><image:caption>Zwei Personen arbeiten gemeinsam an Laptops in einem Büro, eine davon gestikuliert erklärend vor dem Bildschirm.</image:caption><image:title>00_Featurebild-Datenchaos</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog%20Social%20Media%2016%20uf%209.png</image:loc><image:caption>Blog Social Media 16 uf 9</image:caption><image:title>Blog Social Media 16 uf 9</image:title></image:image><lastmod>2025-10-03</lastmod></url><url><loc>https://www.frenz.ch/blog/5-schritte-zum-erfolgreichen-website-relaunch-fuer-it-dienstleister</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_00_Blogbeitrag-Schritte-Relaunch-1200x675.jpg</image:loc><image:caption>Person mit pinken Schuhen läuft eine blaue Treppe hoch</image:caption><image:title>00_00_Blogbeitrag-Schritte-Relaunch-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Grafik-Leads-Kunden-01.svg</image:loc><image:caption>Grafik zeigt Webiste mit Wasserhahn. Aus Wasserhahn kommen Leads, Verkauf macht Leads zu Kunden</image:caption><image:title>Grafik-Leads-Kunden-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_CTA-SEO-Audit.jpg</image:loc><image:caption>SEO-Audit von Profis. Zeigt Illustration mit 3 Personen, die Analyse durchführen</image:caption><image:title>01_CTA-SEO-Audit</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Ads-Optimierung-1200x675.jpg</image:loc><image:caption>00_Google-Ads-Optimierung-1200x675</image:caption><image:title>00_Google-Ads-Optimierung-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/ChatGPT%20Image%2025.%20Apr.%202026%2c%2017_04_48.png</image:loc><image:caption>ChatGPT Image 25. Apr. 2026, 17_04_48</image:caption><image:title>ChatGPT Image 25. Apr. 2026, 17_04_48</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_CTA-Kosten-Website.jpg</image:loc><image:caption>Text: Was kostet eine Website? Hier erfährst du es. Bild daneben zeigt Illustration eines Website Mockups und Zahnrad-Icons</image:caption><image:title>01_CTA-Kosten-Website</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/campaign-creators-pypeCEaJeZY-unsplash-1.jpg</image:loc><image:caption>Person welche eine Analyse macht</image:caption><image:title>campaign-creators-pypeCEaJeZY-unsplash-1</image:title></image:image><lastmod>2024-07-01</lastmod></url><url><loc>https://www.frenz.ch/blog/7-gruende-warum-ein-blog-fuer-dein-business-unverzichtbar-ist</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_HubSpot-CTAs-1920x960-1.jpeg</image:loc><image:caption>00_HubSpot-CTAs-1920x960-1</image:caption><image:title>00_HubSpot-CTAs-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Strategie-1920x960-1.jpeg</image:loc><image:caption>Blog Strategie</image:caption><image:title>00_Blog-Strategie-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Vielfalt-Blogs-1200x675.jpg</image:loc><image:caption>00_Vielfalt-Blogs-1200x675</image:caption><image:title>00_Vielfalt-Blogs-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-unverzichtsbar-1200x675-1.jpg</image:loc><image:caption>00_Blog-unverzichtsbar-1200x675-1</image:caption><image:title>00_Blog-unverzichtsbar-1200x675-1</image:title></image:image><lastmod>2023-06-05</lastmod></url><url><loc>https://www.frenz.ch/blog/5-neue-hubspot-funktionen-die-jeder-nutzer-kennen-sollte</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Inbound-1920x960-1.jpeg</image:loc><image:caption>Laptop mit Magnet, der Kunden anzieht mit Hilfe eines Blogs</image:caption><image:title>00_Blog-Inbound-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-3.jpg</image:loc><image:caption>LED Briefumschlag in Gelb auf schwarzem Hintergrund</image:caption><image:title>Unbenannt-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Inbound-Conference-2023-1.jpeg</image:loc><image:caption>Livestream Inbound Conference 2023</image:caption><image:title>00_Inbound-Conference-2023-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675-2.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675-2</image:caption><image:title>00_5-neue-Funktioonen-1200x675-2</image:title></image:image><lastmod>2022-12-21</lastmod></url><url><loc>https://www.frenz.ch/blog/erreicht-man-in-der-schweiz-mit-facebook-werbung-noch-jemanden</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Facebook-Werbung-Reichweite-Header.webp</image:loc><image:caption>Person schaut durch Fernglas mit Facebook-Logo-Gläsern</image:caption><image:title>00_Facebook-Werbung-Reichweite-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Social-Media-Strategie-Featurebild.jpg</image:loc><image:caption>Person steht vor Wand mit Klebezetteln und denkt über Social Media Strategie nach</image:caption><image:title>00_Social-Media-Strategie-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-KI-genertierte-Bilder-2026%20(1).webp</image:loc><image:caption>Roboter malt auf Leinwand</image:caption><image:title>00_frenz-KI-genertierte-Bilder-2026 (1)</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Statistik-Social-Media-Nutzung-Schweiz.svg</image:loc><image:caption>Statistik Social Media Nutzung Schweiz</image:caption><image:title>00_frenz-Statistik-Social-Media-Nutzung-Schweiz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Kosten-Meta-Ads-Feature-Bild.jpg</image:loc><image:caption>Grafik Kosten Meta, im Hintergrund Schweizer Franken</image:caption><image:title>00_Kosten-Meta-Ads-Feature-Bild</image:title></image:image><lastmod>2026-04-16</lastmod></url><url><loc>https://www.frenz.ch/angebot/sea-google-ads/optimierung</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Google-ads-optimieren-700x540.png</image:loc><image:caption>Google-ads-optimieren-700x540</image:caption><image:title>Google-ads-optimieren-700x540</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00-SP24-schwarz.jpg</image:loc><image:caption>00-SP24-schwarz</image:caption><image:title>00-SP24-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/team-stojkov.webp</image:loc><image:caption>team-stojkov</image:caption><image:title>team-stojkov</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01-Signgate-schwarz.jpg</image:loc><image:caption>01-Signgate-schwarz</image:caption><image:title>01-Signgate-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00-RC-schwarz.jpg</image:loc><image:caption>00-RC-schwarz</image:caption><image:title>00-RC-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/jennifer-christen-63451418632d0.jpg.webp</image:loc><image:caption>Testimonial Bild von Jennifer Christen </image:caption><image:title>jennifer-christen-63451418632d0.jpg</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_Illustration-Google-Ads-Optimierung-Header.svg</image:loc><image:caption>Illustration Hand mit Smartphone Zielscheibe und Grafiken</image:caption><image:title>02_Illustration-Google-Ads-Optimierung-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00-ADSS-schwarz.jpg</image:loc><image:caption>00-ADSS-schwarz</image:caption><image:title>00-ADSS-schwarz</image:title></image:image><lastmod>2026-06-19</lastmod></url><url><loc>https://www.frenz.ch/newsletter</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2025-02-10</lastmod></url><url><loc>https://www.frenz.ch/angebote/digital-marketing-audit</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2026-06-22</lastmod></url><url><loc>https://www.frenz.ch/blog/was-ist-ein-blog-und-welche-rolle-spielt-er-in-der-inbound-methodik</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-email-Tipps-1080x1080.jpg</image:loc><image:caption>Titelbild zum Blogbeitrag "11 Tipps, um mit deiner E-Mail-Professionalität zu punkten" von frenz!</image:caption><image:title>00_frenz-email-Tipps-1080x1080</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675-2.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675-2</image:caption><image:title>00_5-neue-Funktioonen-1200x675-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Inbound-1920x960-1.jpeg</image:loc><image:caption>Laptop mit Magnet, der Kunden anzieht mit Hilfe eines Blogs</image:caption><image:title>00_Blog-Inbound-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Inbound-Conference-2023-1.jpeg</image:loc><image:caption>Livestream Inbound Conference 2023</image:caption><image:title>00_Inbound-Conference-2023-1</image:title></image:image><lastmod>2023-08-28</lastmod></url><url><loc>https://www.frenz.ch/778fd739-fe6e-41f2-a052-8b2fafd4df11/7b6140f5-5a75-478d-87e1-0a966fc26b56</loc><lastmod>2025-12-22</lastmod></url><url><loc>https://www.frenz.ch/blog/content-marketing-ein-unverzichtbares-werkzeug-f%C3%BCr-unternehmen</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blogbeitrag-Content-Marketing-1200x675.jpg</image:loc><image:caption>Person arbeitet an einem Laptop an Content Marketing. Daneben eine Kaffeetasse und eine Vase mit Pflanze, Analyse Grafiken überlagern das Bild.</image:caption><image:title>00_Blogbeitrag-Content-Marketing-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google%20Profile%20einrichten%201000x675.jpg</image:loc><image:caption>Eine Person sitzt an einem Holztisch und arbeitet an einem Laptop, auf dem die Google-Startseite geöffnet ist. Neben dem Laptop steht eine Tasse Kaffee auf einer Untertasse.</image:caption><image:title>Google Profile einrichten 1000x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Header-Google-Profil.jpg</image:loc><image:caption>Person hält smartphone, dass das Google Profil eines Unternehmens anzeigt</image:caption><image:title>00_Header-Google-Profil</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_CTA-Content-Marketing.png</image:loc><image:caption>Grafik zeigt Hand, die einen Ballon zu zerplatzen droht, dazu ein Text darüber, dass wir dich lieber ehrlich begleiten, statt Massen-Content zu machen</image:caption><image:title>00_CTA-Content-Marketing</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Fehler%20bei%20Google%20Business%20Profile.jpg</image:loc><image:caption>Eine Frau sitzt vor ihrem Laptop, hält sich frustriert die Schläfen und schaut auf den Bildschirm – sie hat einen Fehler gemacht.</image:caption><image:title>Fehler bei Google Business Profile</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Grafik-Content-Marketing.svg</image:loc><image:caption>Grafik zeigt Zahlen zu Content Marketing, zur Nutzung von Content Marketing, Investition und Erfolge von Blogs</image:caption><image:title>Grafik-Content-Marketing</image:title></image:image><lastmod>2024-05-10</lastmod></url><url><loc>https://www.frenz.ch/sla-marketing-kmu</loc><image:image><image:loc>https://www.frenz.ch/hubfs/03_Header-SLA-Marketing-Plus.svg</image:loc><image:caption>Illustration 2 Marketer mit Puzzleteilen vor Website</image:caption><image:title>03_Header-SLA-Marketing-Plus</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2026-08-11</lastmod></url><url><loc>https://www.frenz.ch/blog/vorteile-von-crm-warum-excel-nicht-ausreicht</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blogbeitrag-Content-Marketing-1200x675.jpg</image:loc><image:caption>Person arbeitet an einem Laptop an Content Marketing. Daneben eine Kaffeetasse und eine Vase mit Pflanze, Analyse Grafiken überlagern das Bild.</image:caption><image:title>00_Blogbeitrag-Content-Marketing-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-Excel-CRM.jpg</image:loc><image:caption>Frau arbeitet an mehreren Monitoren mit Excel-Tabellen zur Kunden-Datenverwaltung in einem modernen Büro.</image:caption><image:title>01_Blogbeitrag-Excel-CRM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/know-how.jpg</image:loc><image:caption>know-how</image:caption><image:title>know-how</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google%20Profile%20einrichten%201000x675.jpg</image:loc><image:caption>Eine Person sitzt an einem Holztisch und arbeitet an einem Laptop, auf dem die Google-Startseite geöffnet ist. Neben dem Laptop steht eine Tasse Kaffee auf einer Untertasse.</image:caption><image:title>Google Profile einrichten 1000x675</image:title></image:image><lastmod>2025-07-15</lastmod></url><url><loc>https://www.frenz.ch/blog/hubspot-ai-web-assistent</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-HubSpot-AI-1200x675.jpg</image:loc><image:caption>HubSpot / HubSbot Logo neben kleinem Roboterkopf</image:caption><image:title>00_frenz-HubSpot-AI-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/hubspot-ai-website-generator-3.png</image:loc><image:caption>HubSpot AI Website Generator </image:caption><image:title>hubspot-ai-website-generator-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Inbound-1920x960-1.jpeg</image:loc><image:caption>Laptop mit Magnet, der Kunden anzieht mit Hilfe eines Blogs</image:caption><image:title>00_Blog-Inbound-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_00_Blogbeitrag-Schritte-Relaunch-1200x675.jpg</image:loc><image:caption>Person mit pinken Schuhen läuft eine blaue Treppe hoch</image:caption><image:title>00_00_Blogbeitrag-Schritte-Relaunch-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/hubspot-ai-website-generator-2.png</image:loc><image:caption>HubSpot AI Website Generator </image:caption><image:title>hubspot-ai-website-generator-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/hubspot-ai-website-generator-generated-content.jpg</image:loc><image:caption>HubSpot AI Website Generator generated content</image:caption><image:title>hubspot-ai-website-generator-generated-content</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/hubspot-ai-website-generator-site-editor.jpg</image:loc><image:caption>HubSpot AI Website Generator</image:caption><image:title>hubspot-ai-website-generator-site-editor</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-1.jpg</image:loc><image:caption>Zwei Frauen sitzen vor einen Laptop und Diskutieren</image:caption><image:title>Unbenannt-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/hubspot-ai-website-generator-1.png</image:loc><image:caption>HubSpot AI Website Generator </image:caption><image:title>hubspot-ai-website-generator-1</image:title></image:image><lastmod>2024-07-25</lastmod></url><url><loc>https://www.frenz.ch/blog/google-business-profile-5-schritte-zur-lokalen-sichtbarkeit</loc><image:image><image:loc>https://www.frenz.ch/hubfs/know-how.jpg</image:loc><image:caption>know-how</image:caption><image:title>know-how</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Header-Google-Profil.jpg</image:loc><image:caption>Person hält smartphone, dass das Google Profil eines Unternehmens anzeigt</image:caption><image:title>00_Header-Google-Profil</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Fehler%20bei%20Google%20Business%20Profile.jpg</image:loc><image:caption>Eine Frau sitzt vor ihrem Laptop, hält sich frustriert die Schläfen und schaut auf den Bildschirm – sie hat einen Fehler gemacht.</image:caption><image:title>Fehler bei Google Business Profile</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/W%C3%B6rterwolke.png</image:loc><image:caption>Wörterwolke</image:caption><image:title>Wörterwolke</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Sichtbarkeit-1.jpg</image:loc><image:caption>Sichtbarkeit-1</image:caption><image:title>Sichtbarkeit-1</image:title></image:image><lastmod>2025-06-24</lastmod></url><url><loc>https://www.frenz.ch/blog/ga4-vs-hubspot-warum-die-zahlen-immer-unterschiedlich-sind</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Featurebild.webp</image:loc><image:caption>Geteilter Bildschirm zeigt Screendesign und fertige Website</image:caption><image:title>00_Screendesign-zu-Web-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/16_crm-vertrieb-service-analyse.svg</image:loc><image:caption>Illustration einer Hand in der sich verschiedene Kanäle bündeln wie CRM, Vertrieb, Service und Analyse</image:caption><image:title>16_crm-vertrieb-service-analyse</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog-Bild-Social-Media-_1_.webp</image:loc><image:caption>Blog-Bild-Social-Media-_1_</image:caption><image:title>Blog-Bild-Social-Media-_1_</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog%20Social%20Media%2016%20uf%209.png</image:loc><image:caption>Blog Social Media 16 uf 9</image:caption><image:title>Blog Social Media 16 uf 9</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/know-how.jpg</image:loc><image:caption>know-how</image:caption><image:title>know-how</image:title></image:image><lastmod>2025-10-31</lastmod></url><url><loc>https://www.frenz.ch/blog/wichtige-information-aenderungen-bei-hubspot-ctas</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-3.jpg</image:loc><image:caption>LED Briefumschlag in Gelb auf schwarzem Hintergrund</image:caption><image:title>Unbenannt-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Subdomains-1200x675.jpg</image:loc><image:caption>Hubspot Website, Landingpages, Blog dargestellt in einem Puzzle</image:caption><image:title>00_Subdomains-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675</image:caption><image:title>00_5-neue-Funktioonen-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_Come-on-Theme-1.jpeg</image:loc><image:caption>COME!ON Theme by frenz!</image:caption><image:title>02_Come-on-Theme-1</image:title></image:image><lastmod>2023-08-28</lastmod></url><url><loc>https://www.frenz.ch/blog/alt-text-in-bildern-hinzufuegen-die-neue-funktion-von-hubspot</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Featurebild-Datenchaos.jpg</image:loc><image:caption>Zwei Personen arbeiten gemeinsam an Laptops in einem Büro, eine davon gestikuliert erklärend vor dem Bildschirm.</image:caption><image:title>00_Featurebild-Datenchaos</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog_Alt-Text_Anleitung_4.png</image:loc><image:caption>Anleitung in HubSpot, damit man die Alt-Text-Beschreibung hinzufügen kann</image:caption><image:title>Blog_Alt-Text_Anleitung_4</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-ALT-Text-1.jpeg</image:loc><image:caption>Ein Bild bei dem einen Alt-Text hinterlegt ist </image:caption><image:title>00_frenz-ALT-Text-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot%20CRM-Ein%20umfassender%20%C3%9Cberblick.jpg</image:loc><image:caption>HubSpot CRM-Ein umfassender Überblick</image:caption><image:title>HubSpot CRM-Ein umfassender Überblick</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog_Alt-Text_Anleitung_2.png</image:loc><image:caption>Anleitung in HubSpot, damit man die Alt-Text-Beschreibung hinzufügen kann</image:caption><image:title>Blog_Alt-Text_Anleitung_2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog_Alt-Text_Anleitung_3.png</image:loc><image:caption>Anleitung in HubSpot, damit man das auf Allgemeine Informationen eines Bildes kommt</image:caption><image:title>Blog_Alt-Text_Anleitung_3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog_Alt-Text_Anleitung_1.png</image:loc><image:caption>Anleitung in HubSpot, damit man das auf Allgemeine Informationen eines Bildes kommt</image:caption><image:title>Blog_Alt-Text_Anleitung_1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Vielfalt-Blogs-1200x675.jpg</image:loc><image:caption>00_Vielfalt-Blogs-1200x675</image:caption><image:title>00_Vielfalt-Blogs-1200x675</image:title></image:image><lastmod>2023-04-12</lastmod></url><url><loc>https://www.frenz.ch/blog/11-wege-um-mit-deiner-e-mail-professionalitaet-zu-punkten</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-email-Tipps-1080x1080.jpg</image:loc><image:caption>Titelbild zum Blogbeitrag "11 Tipps, um mit deiner E-Mail-Professionalität zu punkten" von frenz!</image:caption><image:title>00_frenz-email-Tipps-1080x1080</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-3.jpg</image:loc><image:caption>LED Briefumschlag in Gelb auf schwarzem Hintergrund</image:caption><image:title>Unbenannt-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675-2.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675-2</image:caption><image:title>00_5-neue-Funktioonen-1200x675-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Inbound-1920x960-1.jpeg</image:loc><image:caption>Laptop mit Magnet, der Kunden anzieht mit Hilfe eines Blogs</image:caption><image:title>00_Blog-Inbound-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2023-09-04</lastmod></url><url><loc>https://www.frenz.ch/blog/positionierung-und-persona</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Positionierung-Persona-Loop.svg</image:loc><image:caption>Grafik zeigt Positionierung und Persona im Loop</image:caption><image:title>00_Positionierung-Persona-Loop</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Positionierung-Persona-Zusammen-Featurebild.webp</image:loc><image:caption>Schwarz-weisser Harlekin steht inmitten von Stormtroopers</image:caption><image:title>00_Positionierung-Persona-Zusammen-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Buyer-Personas.jpg</image:loc><image:caption>2 Reihen a 5 Portraits unterschiedlicher Menschen. Eine Person ist per Hand eingekreist und mit Sternchen versehen</image:caption><image:title>01_Buyer-Personas</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Hubspot-integriertes-Hosting-1200x675.jpg</image:loc><image:caption>Die Vorteile des integrierten Hostings bei Hubspot</image:caption><image:title>00_Hubspot-integriertes-Hosting-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Warum-Positionierung-wichtiger-wird.svg</image:loc><image:caption>Grafik zeigt KI-Bot, Suchen und scrollende Hand</image:caption><image:title>00_Warum-Positionierung-wichtiger-wird</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Vorteile-Landingpage.jpg</image:loc><image:caption>Unter Wasseraufnahme einen Angelhackens, der eines von mehreren Instagram Logos aus dem Wasser fischt als Symbol für eine wirkungsvolle Landingpage. realistisches Foto KI-generiert</image:caption><image:title>00_Instagram-Vorteile-Landingpage</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/260430_Thumbnail%20Positionierung%20und%20Persona.png</image:loc><image:caption>260430_Thumbnail Positionierung und Persona</image:caption><image:title>260430_Thumbnail Positionierung und Persona</image:title></image:image><lastmod>2026-08-18</lastmod></url><url><loc>https://www.frenz.ch/angebot/sea-google-ads</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Google-inound-700x540.png</image:loc><image:caption>Google-inound-700x540</image:caption><image:title>Google-inound-700x540</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_frenz-Google-Ads-Header.svg</image:loc><image:caption>Illustration Person mit Stolzer Haltung und Nr. 1 auf einem Schild im Hintergrund symbolisiert optimale Suchergebnisse dank Inbound und Google Ads</image:caption><image:title>01_frenz-Google-Ads-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00-ADSS-schwarz.jpg</image:loc><image:caption>00-ADSS-schwarz</image:caption><image:title>00-ADSS-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00-RC-schwarz.jpg</image:loc><image:caption>00-RC-schwarz</image:caption><image:title>00-RC-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/OK_Erik%20Munder.jpg</image:loc><image:caption>OK_Erik Munder</image:caption><image:title>OK_Erik Munder</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00-SP24-schwarz.jpg</image:loc><image:caption>00-SP24-schwarz</image:caption><image:title>00-SP24-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01-Signgate-schwarz.jpg</image:loc><image:caption>01-Signgate-schwarz</image:caption><image:title>01-Signgate-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Illustration-Google-Ads-Optimierung.svg</image:loc><image:caption>Illustration Hand mit Smartphone Zielscheibe und Grafiken</image:caption><image:title>00_Illustration-Google-Ads-Optimierung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Illustration-Google-Ads-Einrichtung.svg</image:loc><image:caption>Illustration Person richtet Google Ads Konto ein</image:caption><image:title>00_Illustration-Google-Ads-Einrichtung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/massgescheiderte-Loesungen.jpg</image:loc><image:caption>massgescheiderte-Loesungen</image:caption><image:title>massgescheiderte-Loesungen</image:title></image:image><lastmod>2026-06-19</lastmod></url><url><loc>https://www.frenz.ch/blog/instagram-stories-gestalten-wie-die-generation-z-teil-1</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Stories-1-1200x675-1.jpg</image:loc><image:caption>00_Instagram-Stories-1-1200x675-1</image:caption><image:title>00_Instagram-Stories-1-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Wechsel-GA-4-1200x675.jpg</image:loc><image:caption>Ein junger Mann sitzt am Laptop und von hinten sieht man auf den Laptop wo Google analytics geöffnet ist.</image:caption><image:title>00_Wechsel-GA-4-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Barrierefreiheit-Digital-1200x675.jpg</image:loc><image:caption>00_Barrierefreiheit-Digital-1200x675</image:caption><image:title>00_Barrierefreiheit-Digital-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Ads-Optimierung-1200x675.jpg</image:loc><image:caption>00_Google-Ads-Optimierung-1200x675</image:caption><image:title>00_Google-Ads-Optimierung-1200x675</image:title></image:image><lastmod>2022-12-21</lastmod></url><url><loc>https://www.frenz.ch/impressum</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2026-06-26</lastmod></url><url><loc>https://www.frenz.ch/blog/hubspot-und-die-subdomain-herausforderung</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Sicherheit-HubSpot.jpg</image:loc><image:caption>Laptop auf einem langen Meeting-Tisch, davor schwebt ein orangenes Schloss. Spotlight erhält Laptop und Schloss</image:caption><image:title>00_Sicherheit-HubSpot</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675</image:caption><image:title>00_5-neue-Funktioonen-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Subdomains-1200x675.jpg</image:loc><image:caption>Hubspot Website, Landingpages, Blog dargestellt in einem Puzzle</image:caption><image:title>00_Subdomains-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Hubspot-die-perfekte-Wahl-1200x675.jpg</image:loc><image:caption>HubSpot als bestes Dienstleistungsunternehmen für Ihre Online-Präsenz </image:caption><image:title>01_Hubspot-die-perfekte-Wahl-1200x675</image:title></image:image><lastmod>2024-07-25</lastmod></url><url><loc>https://www.frenz.ch/blog/so-richtest-du-dein-google-business-profile-ein</loc><image:image><image:loc>https://www.frenz.ch/hubfs/01_CTA-Marketing-Umfrage-2025.jpg</image:loc><image:caption>Banner für frenz! Marketing Umfrage. Frau stützt ihren Kopf und schaut auf Laptop</image:caption><image:title>01_CTA-Marketing-Umfrage-2025</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-Excel-CRM.jpg</image:loc><image:caption>Frau arbeitet an mehreren Monitoren mit Excel-Tabellen zur Kunden-Datenverwaltung in einem modernen Büro.</image:caption><image:title>01_Blogbeitrag-Excel-CRM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Grafik%20Anmeldung.png</image:loc><image:caption>Grafik Anmeldung</image:caption><image:title>Grafik Anmeldung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google%20Profile%20einrichten%201000x675.jpg</image:loc><image:caption>Eine Person sitzt an einem Holztisch und arbeitet an einem Laptop, auf dem die Google-Startseite geöffnet ist. Neben dem Laptop steht eine Tasse Kaffee auf einer Untertasse.</image:caption><image:title>Google Profile einrichten 1000x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Header-Google-Profil.jpg</image:loc><image:caption>Person hält smartphone, dass das Google Profil eines Unternehmens anzeigt</image:caption><image:title>00_Header-Google-Profil</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Featurebild.webp</image:loc><image:caption>Geteilter Bildschirm zeigt Screendesign und fertige Website</image:caption><image:title>00_Screendesign-zu-Web-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google%20Maps%20Karte.jpg</image:loc><image:caption>Eine Hand hält ein Smartphone, auf dessen Bildschirm eine Google-Maps-Karte mit einer Markierung in Crouch End angezeigt wird. Auf dem Display ist eine Wegbeschreibung zu 'Morley Butchers' mit einer 4,9-Sterne-Bewertung und den Öffnungszeiten zu sehen.</image:caption><image:title>Google Maps Karte</image:title></image:image><lastmod>2025-05-09</lastmod></url><url><loc>https://www.frenz.ch/778fd739-fe6e-41f2-a052-8b2fafd4df11</loc><lastmod>2025-10-24</lastmod></url><url><loc>https://www.frenz.ch/blog/ranken-ki-generierte-inhalte-schlechter-das-problem-und-die-loesung</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Blog-Bild-Social-Media-_1_.webp</image:loc><image:caption>Blog-Bild-Social-Media-_1_</image:caption><image:title>Blog-Bild-Social-Media-_1_</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Ranking-KI-Featurebild.jpg</image:loc><image:caption>Foto eines Roboters in einem modernen Büro, der vor einem Laptop sitzt. Auf dem Bildschirm ist unscharf ein Suchergebnis von Google zu erkennen. Der Roboter streckt in einer verzweifelten Geste die Arme in den Himmel. Das Bild symbolisiert schlechtes Ranking durch KI-generierte Inhalte</image:caption><image:title>00_Ranking-KI-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog%20Social%20Media%2016%20uf%209.png</image:loc><image:caption>Blog Social Media 16 uf 9</image:caption><image:title>Blog Social Media 16 uf 9</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_KI-generierte-Texte-erkennen.svg</image:loc><image:caption>Illustration einer Person die auf einen Text auf einem Monitor zeigt. Neben ihr eine geworfene Münze symbolisiert die Treffergenauigkeit beim Erkennen von KI-generierten Texten</image:caption><image:title>01_KI-generierte-Texte-erkennen</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Featurebild-Datenchaos.jpg</image:loc><image:caption>Zwei Personen arbeiten gemeinsam an Laptops in einem Büro, eine davon gestikuliert erklärend vor dem Bildschirm.</image:caption><image:title>00_Featurebild-Datenchaos</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Vertrauen-Inhalte-KI.svg</image:loc><image:caption>Illustration zweier Hände. Eine zeigt Daumen nach unten, eine deuten auf "-50%". Im Hintergrund vermeintlich KI-generierte Content auf einer Website</image:caption><image:title>00_Vertrauen-Inhalte-KI</image:title></image:image><lastmod>2025-09-09</lastmod></url><url><loc>https://www.frenz.ch/angebot/sea-google-ads/einrichtung</loc><image:image><image:loc>https://www.frenz.ch/hubfs/sophie-peggs.webp</image:loc><image:caption>sophie-peggs</image:caption><image:title>sophie-peggs</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01-Signgate-schwarz.jpg</image:loc><image:caption>01-Signgate-schwarz</image:caption><image:title>01-Signgate-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_Illustration-Google-Ads-Einrichtung-Header.svg</image:loc><image:caption>Illustration Person richtet Google Ads Konto ein</image:caption><image:title>02_Illustration-Google-Ads-Einrichtung-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Design%20ohne%20Titel%20(53)-2.png</image:loc><image:caption>Design ohne Titel (53)-2</image:caption><image:title>Design ohne Titel (53)-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00-RC-schwarz.jpg</image:loc><image:caption>00-RC-schwarz</image:caption><image:title>00-RC-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00-SP24-schwarz.jpg</image:loc><image:caption>00-SP24-schwarz</image:caption><image:title>00-SP24-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google-ads-einrichten-700x540.png</image:loc><image:caption>Google-ads-einrichten-700x540</image:caption><image:title>Google-ads-einrichten-700x540</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00-ADSS-schwarz.jpg</image:loc><image:caption>00-ADSS-schwarz</image:caption><image:title>00-ADSS-schwarz</image:title></image:image><lastmod>2026-06-19</lastmod></url><url><loc>https://www.frenz.ch/blog/wie-eine-sunset-policy-deine-e-mail-zustellbarkeit-verbessert</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Inbound-1920x960-1.jpeg</image:loc><image:caption>Laptop mit Magnet, der Kunden anzieht mit Hilfe eines Blogs</image:caption><image:title>00_Blog-Inbound-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-2.jpg</image:loc><image:caption>Ein Marketing Team arbeitet zusammen und Diskutiert miteinander</image:caption><image:title>Unbenannt-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Inbound-Conference-2023-1.jpeg</image:loc><image:caption>Livestream Inbound Conference 2023</image:caption><image:title>00_Inbound-Conference-2023-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-3.jpg</image:loc><image:caption>LED Briefumschlag in Gelb auf schwarzem Hintergrund</image:caption><image:title>Unbenannt-3</image:title></image:image><lastmod>2025-03-13</lastmod></url><url><loc>https://www.frenz.ch/blog/hubspot-cta-engagement-konversion-und-webseiten-performance</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-unverzichtsbar-1200x675-1.jpg</image:loc><image:caption>00_Blog-unverzichtsbar-1200x675-1</image:caption><image:title>00_Blog-unverzichtsbar-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Definition-Zielgruppe.jpg</image:loc><image:caption>An einer weissen Wand aufgesprühtes Like-Symbol von Instagram, darunter eine Hand der Zielgruppe, die ihr Smartphone darunter hält</image:caption><image:title>00_Instagram-Definition-Zielgruppe</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_HubSpot-CTAs-1920x960-1.jpeg</image:loc><image:caption>00_HubSpot-CTAs-1920x960-1</image:caption><image:title>00_HubSpot-CTAs-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Vielfalt-Blogs-1200x675.jpg</image:loc><image:caption>00_Vielfalt-Blogs-1200x675</image:caption><image:title>00_Vielfalt-Blogs-1200x675</image:title></image:image><lastmod>2023-08-28</lastmod></url><url><loc>https://www.frenz.ch/blog/die-wichtigsten-social-media-plattformen-im-ueberblick</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Featurebild-Datenchaos.jpg</image:loc><image:caption>Zwei Personen arbeiten gemeinsam an Laptops in einem Büro, eine davon gestikuliert erklärend vor dem Bildschirm.</image:caption><image:title>00_Featurebild-Datenchaos</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Header-Google-Profil.jpg</image:loc><image:caption>Person hält smartphone, dass das Google Profil eines Unternehmens anzeigt</image:caption><image:title>00_Header-Google-Profil</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Social%20Media%20Plattformen.png</image:loc><image:caption>Social Media Plattformen</image:caption><image:title>Social Media Plattformen</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog%20Social%20Media%2016%20uf%209.png</image:loc><image:caption>Blog Social Media 16 uf 9</image:caption><image:title>Blog Social Media 16 uf 9</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Ranking-KI-Featurebild.jpg</image:loc><image:caption>Foto eines Roboters in einem modernen Büro, der vor einem Laptop sitzt. Auf dem Bildschirm ist unscharf ein Suchergebnis von Google zu erkennen. Der Roboter streckt in einer verzweifelten Geste die Arme in den Himmel. Das Bild symbolisiert schlechtes Ranking durch KI-generierte Inhalte</image:caption><image:title>00_Ranking-KI-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2025-09-16</lastmod></url><url><loc>https://www.frenz.ch/blog/news-vs-blog-was-ist-der-unterschied</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Definition-Zielgruppe.jpg</image:loc><image:caption>An einer weissen Wand aufgesprühtes Like-Symbol von Instagram, darunter eine Hand der Zielgruppe, die ihr Smartphone darunter hält</image:caption><image:title>00_Instagram-Definition-Zielgruppe</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-unverzichtsbar-1200x675-1.jpg</image:loc><image:caption>00_Blog-unverzichtsbar-1200x675-1</image:caption><image:title>00_Blog-unverzichtsbar-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_News-vs-Blog-1920x960.jpg</image:loc><image:caption>00_News-vs-Blog-1920x960</image:caption><image:title>00_News-vs-Blog-1920x960</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_News-vs-Blog-1920x960-1.jpeg</image:loc><image:caption>Blogbeitrag von frenz! über News vs. Blog</image:caption><image:title>00_News-vs-Blog-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_HubSpot-CTAs-1920x960-1.jpeg</image:loc><image:caption>00_HubSpot-CTAs-1920x960-1</image:caption><image:title>00_HubSpot-CTAs-1920x960-1</image:title></image:image><lastmod>2023-08-28</lastmod></url><url><loc>https://www.frenz.ch/blog/hubspot-und-datenschutz-wie-sicher-sind-hubspot-websites</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Sicherheit-HubSpot.jpg</image:loc><image:caption>Laptop auf einem langen Meeting-Tisch, davor schwebt ein orangenes Schloss. Spotlight erhält Laptop und Schloss</image:caption><image:title>00_Sicherheit-HubSpot</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Defense-in-Deph.svg</image:loc><image:caption>Visualisierung verschiedener Schichten des Defense in Deph Ansatzes</image:caption><image:title>01_Defense-in-Deph</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Hubspot-integriertes-Hosting-1200x675.jpg</image:loc><image:caption>Die Vorteile des integrierten Hostings bei Hubspot</image:caption><image:title>00_Hubspot-integriertes-Hosting-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Subdomains-1200x675.jpg</image:loc><image:caption>Hubspot Website, Landingpages, Blog dargestellt in einem Puzzle</image:caption><image:title>00_Subdomains-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog-Bild-Social-Media-_1_.webp</image:loc><image:caption>Blog-Bild-Social-Media-_1_</image:caption><image:title>Blog-Bild-Social-Media-_1_</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2024-11-29</lastmod></url><url><loc>https://www.frenz.ch</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Leistungen-Positionierung.svg</image:loc><image:caption>Illustration einer Person mit drei Sprechblasen in der hand, die Marketing- Strategie und Positionierung andeuten</image:caption><image:title>00_Leistungen-Positionierung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Partner-AEO-AI.svg</image:loc><image:caption>Illustration zeigt ansteigende Conversation Statistik, AI-Suche und Elemente der Contentkreation. Dazu entspannte und begeisterte Menschen</image:caption><image:title>01_Partner-AEO-AI</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Methode-Fokus-Enablement.svg</image:loc><image:caption>Illustration zeigt Hand, die ein Boot anschiebt auf dem eine selbstbewusste Person mit Fernrohr steht, symbolisch für Enablement</image:caption><image:title>00_Methode-Fokus-Enablement</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_quote-pink.svg</image:loc><image:caption>Anführungszeichen Pink</image:caption><image:title>02_quote-pink</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Leistungen-Marketing-Automatiopn.svg</image:loc><image:caption>Illustration einer Hand mit Zahnrad dahinter. Über Hand schweben, symbolisch für Marketing und Sales-Automation User-Icon, Geld, Sprechblase und Glühbirne</image:caption><image:title>00_Leistungen-Marketing-Automatiopn</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-start-featurebild.jpg</image:loc><image:caption>Illustration zeigt ansteigende Conversation Statistik, AI-Suche und Elemente der Contentkreation. Als Symbol für AEO und andere Leistungen von frenz!</image:caption><image:title>00_frenz-start-featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Methode-Fokus-Automatisierung.svg</image:loc><image:caption>3 Personen stehen selbstbewusst vor Zahnrädern, halten Tablet und Papier in der Hand. symbolisch für Integration von AI in Arbeitsprozesse</image:caption><image:title>00_Methode-Fokus-Automatisierung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Leistungen-Growth-Driven.svg</image:loc><image:caption>Illustration die auf eine Rakete deutet, die aus einem Laptop startet symbolisch für Growth-Driven-Webdesign</image:caption><image:title>00_Leistungen-Growth-Driven</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Methode-Fokus-Positionierung.svg</image:loc><image:caption>Illustration einer Person, die mit Laptop in einer Sprechblase sitzt. Sprechblase zeigt in den Mittelpunkt einer Zielscheibe. Symbolische für starke Markenpositionierung</image:caption><image:title>00_Methode-Fokus-Positionierung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Methode-Fokus-Content.svg</image:loc><image:caption>Illustration zeigt Person, die mit ihren Händen etwas fokussiert, um sie herum Content wie Text und Bilder symbolisch für Kampagnen mit besserem Content</image:caption><image:title>00_Methode-Fokus-Content</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Methode-Fokus-Wachstum.svg</image:loc><image:caption>Illustrationen umgeben von Statistiken, eine am Laptop. Die andere zeigt auf Grafen die Wachstum andeuten</image:caption><image:title>00_Methode-Fokus-Wachstum</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Leistungen-Sparring.svg</image:loc><image:caption>Illustration zweier Personen in Sprechblasen, eine trägt Headset in frenz-Pink</image:caption><image:title>00_Leistungen-Sparring</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Leistungen-Inbound-Neu.svg</image:loc><image:caption>Illustration für neugedachtes Inbound Marketing zeigt mehrere Hände die Smartphone, Stift und KI-Eingabefeld halten</image:caption><image:title>00_Leistungen-Inbound-Neu</image:title></image:image><lastmod>2026-02-19</lastmod></url><url><loc>https://www.frenz.ch/team</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Sabine-Haidan.jpg</image:loc><image:caption>Portrait Marketingexpertin Sabine Haidan</image:caption><image:title>Sabine-Haidan</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Coworking-Ueber-uns-Luis.webp</image:loc><image:caption>Portrait Luis Blaser</image:caption><image:title>00_Coworking-Ueber-uns-Luis</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Carmen-Fellmann.jpg</image:loc><image:caption>Portrait Carmen Fellmann</image:caption><image:title>00_Carmen-Fellmann</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Pascal%20600x300.jpg</image:loc><image:caption>Wordpress Entwickler Pascal</image:caption><image:title>Pascal 600x300</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Angelo%20600x300.jpg</image:loc><image:caption>Angelo 600x300</image:caption><image:title>Angelo 600x300</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Tobias%20600x300.jpg</image:loc><image:caption>Programmierer und Usability Spezialist Tobias Balmer</image:caption><image:title>Tobias 600x300</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Eliane%20Portrait.jpg</image:loc><image:caption>Eliane Portrait</image:caption><image:title>Eliane Portrait</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_Julian-Fuchs.jpg</image:loc><image:caption>Portrait Julian Fuchs</image:caption><image:title>02_Julian-Fuchs</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Shana-Meister.webp</image:loc><image:caption>Portrait Content Creatorin Shana Meister</image:caption><image:title>Shana-Meister</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Daniel%20600x300.jpg</image:loc><image:caption>Daniel 600x300</image:caption><image:title>Daniel 600x300</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Teamsseite-Header.svg</image:loc><image:caption>Illustration 3 Personen durchsuchen Inhalte als Symbolbild für viel Expertise auf Website</image:caption><image:title>00_Teamsseite-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Andreas-Wolf.webp</image:loc><image:caption>Portrait Video Producer Andreas Wolf</image:caption><image:title>Andreas-Wolf</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Sonja%20600x300.jpg</image:loc><image:caption>Sonja 600x300</image:caption><image:title>Sonja 600x300</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Erik%20600x300.jpg</image:loc><image:caption>Portrait SEO-Spezialist Erik Munder</image:caption><image:title>Erik 600x300</image:title></image:image><lastmod>2026-08-05</lastmod></url><url><loc>https://www.frenz.ch/blog/neuer-standort-frenz-jetzt-an-der-habsburgerstrasse-22-in-luzern</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Kundenbewertungen.jpg</image:loc><image:caption>Kundenbewertungen</image:caption><image:title>Kundenbewertungen</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Lehrstellen-Ads-Instagram-Header.jpg</image:loc><image:caption>00_Lehrstellen-Ads-Instagram-Header</image:caption><image:title>00_Lehrstellen-Ads-Instagram-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Umzug-frenz-Feature-Bild.webp</image:loc><image:caption>Neuer frenz!-Standort an der Habsburgerstrasse in Luzern</image:caption><image:title>00_Umzug-frenz-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Kosten-Meta-Ads-Feature-Bild.jpg</image:loc><image:caption>Grafik Kosten Meta, im Hintergrund Schweizer Franken</image:caption><image:title>00_Kosten-Meta-Ads-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Umzug-frenz-Content.webp</image:loc><image:caption>frenz!-Team packt an beim Umzug in den neuen Standort</image:caption><image:title>00_Umzug-frenz-Content</image:title></image:image><lastmod>2026-07-07</lastmod></url><url><loc>https://www.frenz.ch/website</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Webdesign-verkauft-Header.svg</image:loc><image:caption>Illustration Gestaltungsprozess einer Website auf Smartphone und Desktop. Im Hintergrund eine ansteigende Statistik symbolisch für Webdesign, dass verkauft</image:caption><image:title>01_Webdesign-verkauft-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Leistung-Webdesign-Template.svg</image:loc><image:caption>Illustration zeigt Person die  Teile eines Webdesign Templates zusammenbaut</image:caption><image:title>00_Leistung-Webdesign-Template</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Leistung-Webdesign-Individuelle-Entwicklung.svg</image:loc><image:caption>Illustration individueller Webentwicklung zeigt Person an Laptop, dahinter ein Browserfenster, Zahnräder und Teile von Diagrammen</image:caption><image:title>00_Leistung-Webdesign-Individuelle-Entwicklung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Feature-Bild-Angebot-Webdesign.png</image:loc><image:caption>Illustration Gestaltungsprozess einer Website auf Smartphone und Desktop. Im Hintergrund eine ansteigende Statistik symbolisch für Webdesign, dass verkauft</image:caption><image:title>00_Feature-Bild-Angebot-Webdesign</image:title></image:image><lastmod>2026-06-19</lastmod></url><url><loc>https://www.frenz.ch/angebot/google-analytics/umstellung-auf-ga4</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Social_Media_eine_Qual600x400.jpg</image:loc><image:caption>Laptop der Google Tools aufzeigt</image:caption><image:title>Social_Media_eine_Qual600x400</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/analytics_720x520.png</image:loc><image:caption>analytics_720x520</image:caption><image:title>analytics_720x520</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Angebot-GA4-1200x400.jpg</image:loc><image:caption>Angebot-GA4-1200x400</image:caption><image:title>Angebot-GA4-1200x400</image:title></image:image><lastmod>2025-06-11</lastmod></url><url><loc>https://www.frenz.ch/webdesign/digitale-karte</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Weihnachtskarte-Digital.jpg</image:loc><image:caption>00_Weihnachtskarte-Digital</image:caption><image:title>00_Weihnachtskarte-Digital</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Weihnachtskarte-Digital-Titelbild.jpg</image:loc><image:caption>00_Weihnachtskarte-Digital-Titelbild</image:caption><image:title>00_Weihnachtskarte-Digital-Titelbild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Karte-Geburtstag.jpg</image:loc><image:caption>00_Karte-Geburtstag</image:caption><image:title>00_Karte-Geburtstag</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Karte-Danke.jpg</image:loc><image:caption>00_Karte-Danke</image:caption><image:title>00_Karte-Danke</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Karte-Ostern.jpg</image:loc><image:caption>00_Karte-Ostern</image:caption><image:title>00_Karte-Ostern</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Karte-Besonderes-Event.jpg</image:loc><image:caption>00_Karte-Besonderes-Event</image:caption><image:title>00_Karte-Besonderes-Event</image:title></image:image><lastmod>2025-01-15</lastmod></url><url><loc>https://www.frenz.ch/blog/hubspot-content-assistant-effektives-content-management</loc><video:video><video:thumbnail_loc>https://www.frenz.ch/hubfs/hubspot_content_assistent_titel_metabeschreibung.mp4/medium.jpg</video:thumbnail_loc><video:title>Hubspot Content Assistent Anleitung zum Titel &amp; Metabeschreibung</video:title><video:description>hubspot_content_assistent_titel_metabeschreibung</video:description><video:content_loc>https://www.frenz.ch/hubfs/hubspot_content_assistent_titel_metabeschreibung.mp4</video:content_loc><video:duration>41</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://www.frenz.ch/hubfs/HubSpot_content_assistent_website.mp4/medium.jpg</video:thumbnail_loc><video:title>HubSpot Content Assistent für die Website</video:title><video:description>HubSpot_content_assistent_website</video:description><video:content_loc>https://www.frenz.ch/hubfs/HubSpot_content_assistent_website.mp4</video:content_loc><video:duration>24</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://www.frenz.ch/hubfs/hubspot_conent_assistent_social_media.mp4/medium.jpg</video:thumbnail_loc><video:title>Hubspot Conent Assistent für Social Media</video:title><video:description>hubspot_conent_assistent_social_media</video:description><video:content_loc>https://www.frenz.ch/hubfs/hubspot_conent_assistent_social_media.mp4</video:content_loc><video:duration>41</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://www.frenz.ch/hubfs/HubSpot_Content_Assistent_Blogbeitrag.mp4/medium.jpg</video:thumbnail_loc><video:title>HubSpot Content Assistent Blogbeitrag</video:title><video:description>HubSpot_Content_Assistent_Blogbeitrag</video:description><video:content_loc>https://www.frenz.ch/hubfs/HubSpot_Content_Assistent_Blogbeitrag.mp4</video:content_loc><video:duration>132</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://www.frenz.ch/hubfs/hubspot_content_assistent_email.mp4/medium.jpg</video:thumbnail_loc><video:title>Hubspot Content Assistent für E-Mail-Marketing</video:title><video:description>hubspot_content_assistent_email</video:description><video:content_loc>https://www.frenz.ch/hubfs/hubspot_content_assistent_email.mp4</video:content_loc><video:duration>40</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_HubSpot-Content-Assistent.png</image:loc><image:caption>HubSpot Content Assistent</image:caption><image:title>01_HubSpot-Content-Assistent</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-ContentHub.jpg</image:loc><image:caption>Weiblich gelesene Person mit roten Haaren und gelben Shirt schaut begeistert auf ihren weissen Laptop</image:caption><image:title>01_Blogbeitrag-ContentHub</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blogbeitrag-Content-Marketing-1200x675.jpg</image:loc><image:caption>Person arbeitet an einem Laptop an Content Marketing. Daneben eine Kaffeetasse und eine Vase mit Pflanze, Analyse Grafiken überlagern das Bild.</image:caption><image:title>00_Blogbeitrag-Content-Marketing-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Buyer-Personas.jpg</image:loc><image:caption>2 Reihen a 5 Portraits unterschiedlicher Menschen. Eine Person ist per Hand eingekreist und mit Sternchen versehen</image:caption><image:title>01_Buyer-Personas</image:title></image:image><lastmod>2024-05-13</lastmod></url><url><loc>https://www.frenz.ch/blog/hubspot-crm-ein-umfassender-ueberblick-ueber-die-funktionen</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Vielfalt-Blogs-1200x675.jpg</image:loc><image:caption>00_Vielfalt-Blogs-1200x675</image:caption><image:title>00_Vielfalt-Blogs-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot%20CRM-Ein%20umfassender%20%C3%9Cberblick.jpg</image:loc><image:caption>HubSpot CRM-Ein umfassender Überblick</image:caption><image:title>HubSpot CRM-Ein umfassender Überblick</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-Excel-CRM.jpg</image:loc><image:caption>Frau arbeitet an mehreren Monitoren mit Excel-Tabellen zur Kunden-Datenverwaltung in einem modernen Büro.</image:caption><image:title>01_Blogbeitrag-Excel-CRM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog%20Social%20Media%2016%20uf%209.png</image:loc><image:caption>Blog Social Media 16 uf 9</image:caption><image:title>Blog Social Media 16 uf 9</image:title></image:image><lastmod>2025-08-26</lastmod></url><url><loc>https://www.frenz.ch/blog/das-frenz-theme-traegt-jetzt-den-namen-comeon</loc><image:image><image:loc>https://www.frenz.ch/hubfs/01_Hubspot-die-perfekte-Wahl-1200x675.jpg</image:loc><image:caption>HubSpot als bestes Dienstleistungsunternehmen für Ihre Online-Präsenz </image:caption><image:title>01_Hubspot-die-perfekte-Wahl-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Sicherheit-HubSpot.jpg</image:loc><image:caption>Laptop auf einem langen Meeting-Tisch, davor schwebt ein orangenes Schloss. Spotlight erhält Laptop und Schloss</image:caption><image:title>00_Sicherheit-HubSpot</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Subdomains-1200x675.jpg</image:loc><image:caption>Hubspot Website, Landingpages, Blog dargestellt in einem Puzzle</image:caption><image:title>00_Subdomains-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_Come-on-Theme-1.jpeg</image:loc><image:caption>COME!ON Theme by frenz!</image:caption><image:title>02_Come-on-Theme-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/COME!ON%201920%C3%97%20960px.jpg</image:loc><image:caption>COME!ON 1920× 960px</image:caption><image:title>COME!ON 1920× 960px</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2023-08-28</lastmod></url><url><loc>https://www.frenz.ch/angebot/seo/audit/uebersicht</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2024-08-22</lastmod></url><url><loc>https://www.frenz.ch/blog/warum-ist-die-zieldefinition-bei-instagram-ads-so-wichtig</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Strategie-1920x960-1.jpeg</image:loc><image:caption>Blog Strategie</image:caption><image:title>00_Blog-Strategie-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Definition-Zielgruppe.jpg</image:loc><image:caption>An einer weissen Wand aufgesprühtes Like-Symbol von Instagram, darunter eine Hand der Zielgruppe, die ihr Smartphone darunter hält</image:caption><image:title>00_Instagram-Definition-Zielgruppe</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Vielfalt-Blogs-1200x675.jpg</image:loc><image:caption>00_Vielfalt-Blogs-1200x675</image:caption><image:title>00_Vielfalt-Blogs-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-unverzichtsbar-1200x675-1.jpg</image:loc><image:caption>00_Blog-unverzichtsbar-1200x675-1</image:caption><image:title>00_Blog-unverzichtsbar-1200x675-1</image:title></image:image><lastmod>2025-09-08</lastmod></url><url><loc>https://www.frenz.ch/angebot/effektive-workshops</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2025-04-28</lastmod></url><url><loc>https://www.frenz.ch/blog/ohne-unternehmenspositionierung-gibts-keine-marketing-strategie</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Facebook-Werbung-Reichweite-Header.webp</image:loc><image:caption>Person schaut durch Fernglas mit Facebook-Logo-Gläsern</image:caption><image:title>00_Facebook-Werbung-Reichweite-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Unternehmenspositionierung-Workshop.jpg</image:loc><image:caption>Sabine Haidan bei Unternehmenspositionierungs-Workshop</image:caption><image:title>01_Unternehmenspositionierung-Workshop</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Social-Media-Strategie-Featurebild.jpg</image:loc><image:caption>Person steht vor Wand mit Klebezetteln und denkt über Social Media Strategie nach</image:caption><image:title>00_Social-Media-Strategie-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Kosten-Meta-Ads-Feature-Bild.jpg</image:loc><image:caption>Grafik Kosten Meta, im Hintergrund Schweizer Franken</image:caption><image:title>00_Kosten-Meta-Ads-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Unternehmenspositionierung-Feature.webp</image:loc><image:caption>Hand in frenz-Pink bewegt Schachfigur</image:caption><image:title>00_Unternehmenspositionierung-Feature</image:title></image:image><lastmod>2026-05-01</lastmod></url><url><loc>https://www.frenz.ch/blog/social-media-strategie-warum-dein-unternehmen-sie-unbedingt-braucht</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Content-Google-Profil.png</image:loc><image:caption>Illustration einer Person, die auf Scooter zu Geschäft fährt. Vor ihr eine Google Maps Darstellung mit Bewertung aus dem Google Profil</image:caption><image:title>01_Content-Google-Profil</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_SLA-strategisches-Marketing.svg</image:loc><image:caption>Illustration einer Person, die etwas plant. Darum Andeutungen von Browser, Bild, Sprechblasen und Mindmap</image:caption><image:title>01_SLA-strategisches-Marketing</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Unternehmenspositionierung-Feature.webp</image:loc><image:caption>Hand in frenz-Pink bewegt Schachfigur</image:caption><image:title>00_Unternehmenspositionierung-Feature</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Facebook-Werbung-Reichweite-Header.webp</image:loc><image:caption>Person schaut durch Fernglas mit Facebook-Logo-Gläsern</image:caption><image:title>00_Facebook-Werbung-Reichweite-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Kosten-Meta-Ads-Feature-Bild.jpg</image:loc><image:caption>Grafik Kosten Meta, im Hintergrund Schweizer Franken</image:caption><image:title>00_Kosten-Meta-Ads-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Social-Media-Strategie-Featurebild.jpg</image:loc><image:caption>Person steht vor Wand mit Klebezetteln und denkt über Social Media Strategie nach</image:caption><image:title>00_Social-Media-Strategie-Featurebild</image:title></image:image><lastmod>2025-10-16</lastmod></url><url><loc>https://www.frenz.ch/blog/jetzt-auch-f%C3%BCr-unternehmen-mit-kleinem-budget-cms-hub-starter</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-HubSpot-AI-1200x675-1.jpg</image:loc><image:caption>rote Roboterhand und grüne Menschenhand nähern sich in der Mitte des Bildes an</image:caption><image:title>00_frenz-HubSpot-AI-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_HubSpot-Content-Assistent.png</image:loc><image:caption>HubSpot Content Assistent</image:caption><image:title>01_HubSpot-Content-Assistent</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_CMS-Hub-Starter-1200x675-1.jpg</image:loc><image:caption>Vorteile des CMS</image:caption><image:title>00_CMS-Hub-Starter-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-ContentHub.jpg</image:loc><image:caption>Weiblich gelesene Person mit roten Haaren und gelben Shirt schaut begeistert auf ihren weissen Laptop</image:caption><image:title>01_Blogbeitrag-ContentHub</image:title></image:image><lastmod>2022-12-21</lastmod></url></urlset>