<?xml version='1.0' encoding='UTF-8'?><urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:image="http://www.google.com/schemas/sitemap-image/1.1" xmlns:video="http://www.google.com/schemas/sitemap-video/1.1"><url><loc>https://www.frenz.ch/blog/bilder-mit-ki-erstellen</loc><image:image><image:loc>https://www.frenz.ch/hubfs/01_Gegenstand-Original.jpg</image:loc><image:caption>01_Gegenstand-Original</image:caption><image:title>01_Gegenstand-Original</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Laufzeit-Meta-Ads-Feature-Bild.webp</image:loc><image:caption>Person liegt auf Laufbahn, über dem Kopf erschöpftes Emoticon mit Facebook-Augen</image:caption><image:title>00_Laufzeit-Meta-Ads-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Screenshot-Shopify-Blog.webp</image:loc><image:caption>Screenshot Blog Shopify</image:caption><image:title>01_Screenshot-Shopify-Blog</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-KI-genertierte-Bilder-2026%20(1).webp</image:loc><image:caption>Roboter malt auf Leinwand</image:caption><image:title>00_frenz-KI-genertierte-Bilder-2026 (1)</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Unternehmenspositionierung-Feature.webp</image:loc><image:caption>Hand in frenz-Pink bewegt Schachfigur</image:caption><image:title>00_Unternehmenspositionierung-Feature</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Portrait-KI.jpg</image:loc><image:caption>00_Portrait-KI</image:caption><image:title>00_Portrait-KI</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Gegenstand-Original-2026.webp</image:loc><image:caption>KI-generiertes Bild. Links leeres Boot, recht Menschen im Wasser</image:caption><image:title>01_Gegenstand-Original-2026</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Social-Media-Strategie-Featurebild.jpg</image:loc><image:caption>Person steht vor Wand mit Klebezetteln und denkt über Social Media Strategie nach</image:caption><image:title>00_Social-Media-Strategie-Featurebild</image:title></image:image><lastmod>2026-05-18</lastmod></url><url><loc>https://www.frenz.ch/blog/was-kosten-meta-ads-in-der-schweiz</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Kosten-Meta-Ads-Minimum.webp</image:loc><image:caption>Screenshot Minimalkosten Meta Ads Anzeige</image:caption><image:title>Kosten-Meta-Ads-Minimum</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Kosten-Meta-Ads-Feature-Bild.jpg</image:loc><image:caption>Grafik Kosten Meta, im Hintergrund Schweizer Franken</image:caption><image:title>00_Kosten-Meta-Ads-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Unternehmenspositionierung-Feature.webp</image:loc><image:caption>Hand in frenz-Pink bewegt Schachfigur</image:caption><image:title>00_Unternehmenspositionierung-Feature</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Social-Media-Strategie-Featurebild.jpg</image:loc><image:caption>Person steht vor Wand mit Klebezetteln und denkt über Social Media Strategie nach</image:caption><image:title>00_Social-Media-Strategie-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Kosten-Meta-Ads-Kampagnenziel.webp</image:loc><image:caption>Screenshot Kampagnenziel Meta Ads</image:caption><image:title>Kosten-Meta-Ads-Kampagnenziel</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Facebook-Werbung-Reichweite-Header.webp</image:loc><image:caption>Person schaut durch Fernglas mit Facebook-Logo-Gläsern</image:caption><image:title>00_Facebook-Werbung-Reichweite-Header</image:title></image:image><lastmod>2026-05-22</lastmod></url><url><loc>https://www.frenz.ch/71431ed0-d764-4ca4-8cee-7be6eda2594d/272ace45-71ce-458f-8354-20793c97c7ec</loc><lastmod>2025-11-21</lastmod></url><url><loc>https://www.frenz.ch/blog/hubspot-und-die-subdomain-herausforderung</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-ALT-Text-1.jpeg</image:loc><image:caption>Ein Bild bei dem einen Alt-Text hinterlegt ist </image:caption><image:title>00_frenz-ALT-Text-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Hubspot-die-perfekte-Wahl-1200x675.jpg</image:loc><image:caption>HubSpot als bestes Dienstleistungsunternehmen für Ihre Online-Präsenz </image:caption><image:title>01_Hubspot-die-perfekte-Wahl-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Subdomains-1200x675.jpg</image:loc><image:caption>Hubspot Website, Landingpages, Blog dargestellt in einem Puzzle</image:caption><image:title>00_Subdomains-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Sicherheit-HubSpot.jpg</image:loc><image:caption>Laptop auf einem langen Meeting-Tisch, davor schwebt ein orangenes Schloss. Spotlight erhält Laptop und Schloss</image:caption><image:title>00_Sicherheit-HubSpot</image:title></image:image><lastmod>2024-07-25</lastmod></url><url><loc>https://www.frenz.ch/blog/wie-unterscheidet-sich-ein-blog-von-anderen-teilen-deiner-webseite</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Lehrstellen-Ads-Instagram-Header.jpg</image:loc><image:caption>00_Lehrstellen-Ads-Instagram-Header</image:caption><image:title>00_Lehrstellen-Ads-Instagram-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Unterschied-Blog-1200x675.jpg</image:loc><image:caption>00_Unterschied-Blog-1200x675</image:caption><image:title>00_Unterschied-Blog-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Footer-1200x675-1.jpg</image:loc><image:caption>00_Footer-1200x675-1</image:caption><image:title>00_Footer-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Positionierung-Persona-Zusammen-Featurebild.webp</image:loc><image:caption>Schwarz-weisser Harlekin steht inmitten von Stormtroopers</image:caption><image:title>00_Positionierung-Persona-Zusammen-Featurebild</image:title></image:image><lastmod>2023-06-05</lastmod></url><url><loc>https://www.frenz.ch/blog/die-wichtigsten-social-media-plattformen-im-ueberblick</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Featurebild.webp</image:loc><image:caption>Geteilter Bildschirm zeigt Screendesign und fertige Website</image:caption><image:title>00_Screendesign-zu-Web-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog%20Social%20Media%2016%20uf%209.png</image:loc><image:caption>Blog Social Media 16 uf 9</image:caption><image:title>Blog Social Media 16 uf 9</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Fehler%20bei%20Google%20Business%20Profile.jpg</image:loc><image:caption>Eine Frau sitzt vor ihrem Laptop, hält sich frustriert die Schläfen und schaut auf den Bildschirm – sie hat einen Fehler gemacht.</image:caption><image:title>Fehler bei Google Business Profile</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/know-how.jpg</image:loc><image:caption>know-how</image:caption><image:title>know-how</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Social%20Media%20Plattformen.png</image:loc><image:caption>Social Media Plattformen</image:caption><image:title>Social Media Plattformen</image:title></image:image><lastmod>2025-09-16</lastmod></url><url><loc>https://www.frenz.ch/blog/ohne-unternehmenspositionierung-gibts-keine-marketing-strategie</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Social-Media-Strategie-Featurebild.jpg</image:loc><image:caption>Person steht vor Wand mit Klebezetteln und denkt über Social Media Strategie nach</image:caption><image:title>00_Social-Media-Strategie-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Unternehmenspositionierung-Feature.webp</image:loc><image:caption>Hand in frenz-Pink bewegt Schachfigur</image:caption><image:title>00_Unternehmenspositionierung-Feature</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Unternehmenspositionierung-Workshop.jpg</image:loc><image:caption>Sabine Haidan bei Unternehmenspositionierungs-Workshop</image:caption><image:title>01_Unternehmenspositionierung-Workshop</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Facebook-Werbung-Reichweite-Header.webp</image:loc><image:caption>Person schaut durch Fernglas mit Facebook-Logo-Gläsern</image:caption><image:title>00_Facebook-Werbung-Reichweite-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Kosten-Meta-Ads-Feature-Bild.jpg</image:loc><image:caption>Grafik Kosten Meta, im Hintergrund Schweizer Franken</image:caption><image:title>00_Kosten-Meta-Ads-Feature-Bild</image:title></image:image><lastmod>2026-05-01</lastmod></url><url><loc>https://www.frenz.ch/webdesign/digitale-karte</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Karte-Geburtstag.jpg</image:loc><image:caption>00_Karte-Geburtstag</image:caption><image:title>00_Karte-Geburtstag</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Karte-Besonderes-Event.jpg</image:loc><image:caption>00_Karte-Besonderes-Event</image:caption><image:title>00_Karte-Besonderes-Event</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Karte-Danke.jpg</image:loc><image:caption>00_Karte-Danke</image:caption><image:title>00_Karte-Danke</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Weihnachtskarte-Digital-Titelbild.jpg</image:loc><image:caption>00_Weihnachtskarte-Digital-Titelbild</image:caption><image:title>00_Weihnachtskarte-Digital-Titelbild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Karte-Ostern.jpg</image:loc><image:caption>00_Karte-Ostern</image:caption><image:title>00_Karte-Ostern</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Weihnachtskarte-Digital.jpg</image:loc><image:caption>00_Weihnachtskarte-Digital</image:caption><image:title>00_Weihnachtskarte-Digital</image:title></image:image><lastmod>2025-01-15</lastmod></url><url><loc>https://www.frenz.ch/blog/inbound-conference-2023</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Livestream-6.09..png</image:loc><image:caption>Livestream zur Inbound Conference 2023 am Mittwoch</image:caption><image:title>Livestream-6.09.</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Inbound-1920x960-1.jpeg</image:loc><image:caption>Laptop mit Magnet, der Kunden anzieht mit Hilfe eines Blogs</image:caption><image:title>00_Blog-Inbound-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675-2.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675-2</image:caption><image:title>00_5-neue-Funktioonen-1200x675-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-3.jpg</image:loc><image:caption>LED Briefumschlag in Gelb auf schwarzem Hintergrund</image:caption><image:title>Unbenannt-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Livestream-8.09..png</image:loc><image:caption>Livestream zur Inbound Conference 2023 am Freitag</image:caption><image:title>Livestream-8.09.</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Livestream-7.09..png</image:loc><image:caption>Livestream für die Inbound Conference 2023 am Donnerstag</image:caption><image:title>Livestream-7.09.</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Inbound-Conference-2023-1.jpeg</image:loc><image:caption>Livestream Inbound Conference 2023</image:caption><image:title>00_Inbound-Conference-2023-1</image:title></image:image><lastmod>2023-08-29</lastmod></url><url><loc>https://www.frenz.ch/blog/ai-im-marketing-mensch-maschine-im-perfekten-einklang</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_CMS-Hub-Starter-1200x675-1.jpg</image:loc><image:caption>Vorteile des CMS</image:caption><image:title>00_CMS-Hub-Starter-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/smart_Content_1200x675.png</image:loc><image:caption>Eine Website mit einem smarten Würfel</image:caption><image:title>smart_Content_1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_HubSpot-Content-Assistent.png</image:loc><image:caption>HubSpot Content Assistent</image:caption><image:title>01_HubSpot-Content-Assistent</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-HubSpot-AI-1200x675-1.jpg</image:loc><image:caption>rote Roboterhand und grüne Menschenhand nähern sich in der Mitte des Bildes an</image:caption><image:title>00_frenz-HubSpot-AI-1200x675-1</image:title></image:image><lastmod>2024-07-25</lastmod></url><url><loc>https://www.frenz.ch</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Leistungen-Growth-Driven.svg</image:loc><image:caption>Illustration die auf eine Rakete deutet, die aus einem Laptop startet symbolisch für Growth-Driven-Webdesign</image:caption><image:title>00_Leistungen-Growth-Driven</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Leistungen-Positionierung.svg</image:loc><image:caption>Illustration einer Person mit drei Sprechblasen in der hand, die Marketing- Strategie und Positionierung andeuten</image:caption><image:title>00_Leistungen-Positionierung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Methode-Fokus-Positionierung.svg</image:loc><image:caption>Illustration einer Person, die mit Laptop in einer Sprechblase sitzt. Sprechblase zeigt in den Mittelpunkt einer Zielscheibe. Symbolische für starke Markenpositionierung</image:caption><image:title>00_Methode-Fokus-Positionierung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-start-featurebild.jpg</image:loc><image:caption>Illustration zeigt ansteigende Conversation Statistik, AI-Suche und Elemente der Contentkreation. Als Symbol für AEO und andere Leistungen von frenz!</image:caption><image:title>00_frenz-start-featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Partner-AEO-AI.svg</image:loc><image:caption>Illustration zeigt ansteigende Conversation Statistik, AI-Suche und Elemente der Contentkreation. Dazu entspannte und begeisterte Menschen</image:caption><image:title>01_Partner-AEO-AI</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Methode-Fokus-Content.svg</image:loc><image:caption>Illustration zeigt Person, die mit ihren Händen etwas fokussiert, um sie herum Content wie Text und Bilder symbolisch für Kampagnen mit besserem Content</image:caption><image:title>00_Methode-Fokus-Content</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Methode-Fokus-Automatisierung.svg</image:loc><image:caption>3 Personen stehen selbstbewusst vor Zahnrädern, halten Tablet und Papier in der Hand. symbolisch für Integration von AI in Arbeitsprozesse</image:caption><image:title>00_Methode-Fokus-Automatisierung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Leistungen-Inbound-Neu.svg</image:loc><image:caption>Illustration für neugedachtes Inbound Marketing zeigt mehrere Hände die Smartphone, Stift und KI-Eingabefeld halten</image:caption><image:title>00_Leistungen-Inbound-Neu</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Methode-Fokus-Wachstum.svg</image:loc><image:caption>Illustrationen umgeben von Statistiken, eine am Laptop. Die andere zeigt auf Grafen die Wachstum andeuten</image:caption><image:title>00_Methode-Fokus-Wachstum</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Methode-Fokus-Enablement.svg</image:loc><image:caption>Illustration zeigt Hand, die ein Boot anschiebt auf dem eine selbstbewusste Person mit Fernrohr steht, symbolisch für Enablement</image:caption><image:title>00_Methode-Fokus-Enablement</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_quote-pink.svg</image:loc><image:caption>Anführungszeichen Pink</image:caption><image:title>02_quote-pink</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Leistungen-Marketing-Automatiopn.svg</image:loc><image:caption>Illustration einer Hand mit Zahnrad dahinter. Über Hand schweben, symbolisch für Marketing und Sales-Automation User-Icon, Geld, Sprechblase und Glühbirne</image:caption><image:title>00_Leistungen-Marketing-Automatiopn</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Leistungen-Sparring.svg</image:loc><image:caption>Illustration zweier Personen in Sprechblasen, eine trägt Headset in frenz-Pink</image:caption><image:title>00_Leistungen-Sparring</image:title></image:image><lastmod>2026-02-19</lastmod></url><url><loc>https://www.frenz.ch/778fd739-fe6e-41f2-a052-8b2fafd4df11/1b7c293e-6e64-4eac-8e8b-f57088ad1337</loc><lastmod>2025-12-18</lastmod></url><url><loc>https://www.frenz.ch/blog/jetzt-auch-f%C3%BCr-unternehmen-mit-kleinem-budget-cms-hub-starter</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_CMS-Hub-Starter-1200x675-1.jpg</image:loc><image:caption>Vorteile des CMS</image:caption><image:title>00_CMS-Hub-Starter-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/smart_Content_1200x675.png</image:loc><image:caption>Eine Website mit einem smarten Würfel</image:caption><image:title>smart_Content_1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-HubSpot-AI-1200x675-1.jpg</image:loc><image:caption>rote Roboterhand und grüne Menschenhand nähern sich in der Mitte des Bildes an</image:caption><image:title>00_frenz-HubSpot-AI-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_HubSpot-Content-Assistent.png</image:loc><image:caption>HubSpot Content Assistent</image:caption><image:title>01_HubSpot-Content-Assistent</image:title></image:image><lastmod>2022-12-21</lastmod></url><url><loc>https://www.frenz.ch/blog</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Hubspot%20Desktop.jpg</image:loc><image:caption>Hubspot Desktop</image:caption><image:title>Hubspot Desktop</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Featurebild-AEO-GEO-Loop.webp</image:loc><image:caption>00_Featurebild-AEO-GEO-Loop</image:caption><image:title>00_Featurebild-AEO-GEO-Loop</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Laufzeit-Meta-Ads-Feature-Bild.webp</image:loc><image:caption>Person liegt auf Laufbahn, über dem Kopf erschöpftes Emoticon mit Facebook-Augen</image:caption><image:title>00_Laufzeit-Meta-Ads-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Persona-ICP-Zielgruppe-Featurebild.webp</image:loc><image:caption>Matrjoschka symbolisch für Persona, ICP und Zielgruppe</image:caption><image:title>00_Persona-ICP-Zielgruppe-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Featurebild.webp</image:loc><image:caption>Geteilter Bildschirm zeigt Screendesign und fertige Website</image:caption><image:title>00_Screendesign-zu-Web-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/amos-k-Jzlv_k-oeiE-unsplash%20(1)-1.jpg</image:loc><image:caption>amos-k-Jzlv_k-oeiE-unsplash (1)-1</image:caption><image:title>amos-k-Jzlv_k-oeiE-unsplash (1)-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Umzug-frenz-Feature-Bild.webp</image:loc><image:caption>Neuer frenz!-Standort an der Habsburgerstrasse in Luzern</image:caption><image:title>00_Umzug-frenz-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Fehler-Webdesign.webp</image:loc><image:caption>Mockup Website auf Laptop durchgestrichen</image:caption><image:title>00_Fehler-Webdesign</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Positionierung-Persona-Zusammen-Featurebild.webp</image:loc><image:caption>Schwarz-weisser Harlekin steht inmitten von Stormtroopers</image:caption><image:title>00_Positionierung-Persona-Zusammen-Featurebild</image:title></image:image><lastmod>2026-04-23</lastmod></url><url><loc>https://www.frenz.ch/blog/hubspot-cta-engagement-konversion-und-webseiten-performance</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-unverzichtsbar-1200x675-1.jpg</image:loc><image:caption>00_Blog-unverzichtsbar-1200x675-1</image:caption><image:title>00_Blog-unverzichtsbar-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_HubSpot-CTAs-1920x960-1.jpeg</image:loc><image:caption>00_HubSpot-CTAs-1920x960-1</image:caption><image:title>00_HubSpot-CTAs-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Vielfalt-Blogs-1200x675.jpg</image:loc><image:caption>00_Vielfalt-Blogs-1200x675</image:caption><image:title>00_Vielfalt-Blogs-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Strategie-1920x960-1.jpeg</image:loc><image:caption>Blog Strategie</image:caption><image:title>00_Blog-Strategie-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2023-08-28</lastmod></url><url><loc>https://www.frenz.ch/aeo-audit</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-SEO-Header.svg</image:loc><image:caption>Illustrationen zweier Personen die an Suchmaschinenoptimierung arbeiten mit Laptop und Lupe und Diagrammen</image:caption><image:title>00_frenz-SEO-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Leistung-Webdesign-SEO-AEO.svg</image:loc><image:caption>Illustration zeigt Person die etwas durch eine Lupe betrachtet symbolische für SEO und AEO</image:caption><image:title>01_Leistung-Webdesign-SEO-AEO</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Partner-AEO-AI.svg</image:loc><image:caption>Illustration zeigt ansteigende Conversation Statistik, AI-Suche und Elemente der Contentkreation. Dazu entspannte und begeisterte Menschen</image:caption><image:title>01_Partner-AEO-AI</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Website-Comeon-HubSpot.svg</image:loc><image:caption>Illustration Person legt Quadrat auf wachsendes Balkendiagram</image:caption><image:title>00_Website-Comeon-HubSpot</image:title></image:image><lastmod>2026-06-19</lastmod></url><url><loc>https://www.frenz.ch/blog/content-marketing-ein-unverzichtbares-werkzeug-f%C3%BCr-unternehmen</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blogbeitrag-Content-Marketing-1200x675.jpg</image:loc><image:caption>Person arbeitet an einem Laptop an Content Marketing. Daneben eine Kaffeetasse und eine Vase mit Pflanze, Analyse Grafiken überlagern das Bild.</image:caption><image:title>00_Blogbeitrag-Content-Marketing-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Grafik-Content-Marketing.svg</image:loc><image:caption>Grafik zeigt Zahlen zu Content Marketing, zur Nutzung von Content Marketing, Investition und Erfolge von Blogs</image:caption><image:title>Grafik-Content-Marketing</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Fehler%20bei%20Google%20Business%20Profile.jpg</image:loc><image:caption>Eine Frau sitzt vor ihrem Laptop, hält sich frustriert die Schläfen und schaut auf den Bildschirm – sie hat einen Fehler gemacht.</image:caption><image:title>Fehler bei Google Business Profile</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_CTA-Content-Marketing.png</image:loc><image:caption>Grafik zeigt Hand, die einen Ballon zu zerplatzen droht, dazu ein Text darüber, dass wir dich lieber ehrlich begleiten, statt Massen-Content zu machen</image:caption><image:title>00_CTA-Content-Marketing</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Featurebild-Datenchaos.jpg</image:loc><image:caption>Zwei Personen arbeiten gemeinsam an Laptops in einem Büro, eine davon gestikuliert erklärend vor dem Bildschirm.</image:caption><image:title>00_Featurebild-Datenchaos</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google%20Profile%20einrichten%201000x675.jpg</image:loc><image:caption>Eine Person sitzt an einem Holztisch und arbeitet an einem Laptop, auf dem die Google-Startseite geöffnet ist. Neben dem Laptop steht eine Tasse Kaffee auf einer Untertasse.</image:caption><image:title>Google Profile einrichten 1000x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2024-05-10</lastmod></url><url><loc>https://www.frenz.ch/angebot/sea-google-ads/einrichtung</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Google-ads-einrichten-700x540.png</image:loc><image:caption>Google-ads-einrichten-700x540</image:caption><image:title>Google-ads-einrichten-700x540</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_Illustration-Google-Ads-Einrichtung-Header.svg</image:loc><image:caption>Illustration Person richtet Google Ads Konto ein</image:caption><image:title>02_Illustration-Google-Ads-Einrichtung-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00-ADSS-schwarz.jpg</image:loc><image:caption>00-ADSS-schwarz</image:caption><image:title>00-ADSS-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/sophie-peggs.webp</image:loc><image:caption>sophie-peggs</image:caption><image:title>sophie-peggs</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01-Signgate-schwarz.jpg</image:loc><image:caption>01-Signgate-schwarz</image:caption><image:title>01-Signgate-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00-RC-schwarz.jpg</image:loc><image:caption>00-RC-schwarz</image:caption><image:title>00-RC-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00-SP24-schwarz.jpg</image:loc><image:caption>00-SP24-schwarz</image:caption><image:title>00-SP24-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Design%20ohne%20Titel%20(53)-2.png</image:loc><image:caption>Design ohne Titel (53)-2</image:caption><image:title>Design ohne Titel (53)-2</image:title></image:image><lastmod>2026-06-19</lastmod></url><url><loc>https://www.frenz.ch/referenzen-logo-design</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-Adminspielplatz.png</image:loc><image:caption>00_frenz-Referenz-Adminspielplatz</image:caption><image:title>00_frenz-Referenz-Adminspielplatz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-PB.png</image:loc><image:caption>00_frenz-Referenz-PB</image:caption><image:title>00_frenz-Referenz-PB</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-NTC.png</image:loc><image:caption>00_frenz-Referenz-NTC</image:caption><image:title>00_frenz-Referenz-NTC</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-YF.png</image:loc><image:caption>00_frenz-Referenz-YF</image:caption><image:title>00_frenz-Referenz-YF</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-Stoessel.png</image:loc><image:caption>00_frenz-Referenz-Stoessel</image:caption><image:title>00_frenz-Referenz-Stoessel</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-Stagefox.png</image:loc><image:caption>00_frenz-Referenz-Stagefox</image:caption><image:title>00_frenz-Referenz-Stagefox</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-Luxbev.png</image:loc><image:caption>00_frenz-Referenz-Luxbev</image:caption><image:title>00_frenz-Referenz-Luxbev</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Referenzen-Logodesign.png</image:loc><image:caption>00_Referenzen-Logodesign</image:caption><image:title>00_Referenzen-Logodesign</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-ADSS.png</image:loc><image:caption>00_frenz-Referenz-ADSS</image:caption><image:title>00_frenz-Referenz-ADSS</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-Kartnoguru.png</image:loc><image:caption>00_frenz-Referenz-Kartnoguru</image:caption><image:title>00_frenz-Referenz-Kartnoguru</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Referenzen-Logodesign-1200x630.png</image:loc><image:caption>00_Referenzen-Logodesign-1200x630</image:caption><image:title>00_Referenzen-Logodesign-1200x630</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Referenz-Ute-Ulrichsohn.png</image:loc><image:caption>00_frenz-Referenz-Ute-Ulrichsohn</image:caption><image:title>00_frenz-Referenz-Ute-Ulrichsohn</image:title></image:image><lastmod>2024-08-22</lastmod></url><url><loc>https://www.frenz.ch/blog/welche-informationen-gehoeren-in-den-footer-der-website</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Unterschied-Blog-1200x675.jpg</image:loc><image:caption>00_Unterschied-Blog-1200x675</image:caption><image:title>00_Unterschied-Blog-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Lehrstellen-Ads-Instagram-Header.jpg</image:loc><image:caption>00_Lehrstellen-Ads-Instagram-Header</image:caption><image:title>00_Lehrstellen-Ads-Instagram-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Footer-1200x675-1.jpg</image:loc><image:caption>00_Footer-1200x675-1</image:caption><image:title>00_Footer-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Positionierung-Persona-Zusammen-Featurebild.webp</image:loc><image:caption>Schwarz-weisser Harlekin steht inmitten von Stormtroopers</image:caption><image:title>00_Positionierung-Persona-Zusammen-Featurebild</image:title></image:image><lastmod>2022-12-21</lastmod></url><url><loc>https://www.frenz.ch/blog/marketingkontaktstatus-in-hubspot</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Bild2.png</image:loc><image:caption>Bild2</image:caption><image:title>Bild2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Marketingkontakt-1200x675-1.jpg</image:loc><image:caption>00_Marketingkontakt-1200x675-1</image:caption><image:title>00_Marketingkontakt-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-3.jpg</image:loc><image:caption>LED Briefumschlag in Gelb auf schwarzem Hintergrund</image:caption><image:title>Unbenannt-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-email-Tipps-1080x1080.jpg</image:loc><image:caption>Titelbild zum Blogbeitrag "11 Tipps, um mit deiner E-Mail-Professionalität zu punkten" von frenz!</image:caption><image:title>00_frenz-email-Tipps-1080x1080</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-2.jpg</image:loc><image:caption>Ein Marketing Team arbeitet zusammen und Diskutiert miteinander</image:caption><image:title>Unbenannt-2</image:title></image:image><lastmod>2022-12-21</lastmod></url><url><loc>https://www.frenz.ch/blog/smarte-webseiten-mit-smart-content</loc><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-kontaktlisten-2.jpg</image:loc><image:caption>blog-smart-content-kontaktlisten-2</image:caption><image:title>blog-smart-content-kontaktlisten-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-multilang-3.jpg</image:loc><image:caption>blog-smart-content-multilang-3</image:caption><image:title>blog-smart-content-multilang-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-kontaktlisten-3.jpg</image:loc><image:caption>blog-smart-content-kontaktlisten-3</image:caption><image:title>blog-smart-content-kontaktlisten-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-abfrageparameter-1.jpg</image:loc><image:caption>blog-smart-content-abfrageparameter-1</image:caption><image:title>blog-smart-content-abfrageparameter-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_CMS-Hub-Starter-1200x675-1.jpg</image:loc><image:caption>Vorteile des CMS</image:caption><image:title>00_CMS-Hub-Starter-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-verlinkt-von-3.jpg</image:loc><image:caption>blog-smart-content-verlinkt-von-3</image:caption><image:title>blog-smart-content-verlinkt-von-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-verlinkt-von-2.jpg</image:loc><image:caption>blog-smart-content-verlinkt-von-2</image:caption><image:title>blog-smart-content-verlinkt-von-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-kontaktlisten-1.jpg</image:loc><image:caption>blog-smart-content-kontaktlisten-1</image:caption><image:title>blog-smart-content-kontaktlisten-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-mobile-device-1.jpg</image:loc><image:caption>blog-smart-content-mobile-device-1</image:caption><image:title>blog-smart-content-mobile-device-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-mobile-device-2.jpg</image:loc><image:caption>blog-smart-content-mobile-device-2</image:caption><image:title>blog-smart-content-mobile-device-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_mitreissendes-Webinar-1200x675%20Kopie-1.jpg</image:loc><image:caption>00_mitreissendes-Webinar-1200x675 Kopie-1</image:caption><image:title>00_mitreissendes-Webinar-1200x675 Kopie-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-verlinkt-von-1.jpg</image:loc><image:caption>blog-smart-content-verlinkt-von-1</image:caption><image:title>blog-smart-content-verlinkt-von-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-abfrageparameter-2.jpg</image:loc><image:caption>blog-smart-content-abfrageparameter-2</image:caption><image:title>blog-smart-content-abfrageparameter-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-multilang-1.jpg</image:loc><image:caption>blog-smart-content-multilang-1</image:caption><image:title>blog-smart-content-multilang-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/smart_Content_1200x675.png</image:loc><image:caption>Eine Website mit einem smarten Würfel</image:caption><image:title>smart_Content_1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_HubSpot-Content-Assistent.png</image:loc><image:caption>HubSpot Content Assistent</image:caption><image:title>01_HubSpot-Content-Assistent</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-mobile-device-3.jpg</image:loc><image:caption>blog-smart-content-mobile-device-3</image:caption><image:title>blog-smart-content-mobile-device-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/blog-smart-content-multilang-2.jpg</image:loc><image:caption>blog-smart-content-multilang-2</image:caption><image:title>blog-smart-content-multilang-2</image:title></image:image><lastmod>2023-03-02</lastmod></url><url><loc>https://www.frenz.ch/71431ed0-d764-4ca4-8cee-7be6eda2594d</loc><lastmod>2025-11-06</lastmod></url><url><loc>https://www.frenz.ch/blog/warum-hubspot-die-perfekte-wahl-fuer-ihre-unternehmenswebseite-ist</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Hubspot-die-perfekte-Wahl-1200x675.jpg</image:loc><image:caption>HubSpot als bestes Dienstleistungsunternehmen für Ihre Online-Präsenz </image:caption><image:title>01_Hubspot-die-perfekte-Wahl-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675-2.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675-2</image:caption><image:title>00_5-neue-Funktioonen-1200x675-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Subdomains-1200x675.jpg</image:loc><image:caption>Hubspot Website, Landingpages, Blog dargestellt in einem Puzzle</image:caption><image:title>00_Subdomains-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Sicherheit-HubSpot.jpg</image:loc><image:caption>Laptop auf einem langen Meeting-Tisch, davor schwebt ein orangenes Schloss. Spotlight erhält Laptop und Schloss</image:caption><image:title>00_Sicherheit-HubSpot</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_CTA-Webdesign-by-frenz.jpg</image:loc><image:caption>CTA für die frenz! Seite Webdesign &amp; Webentwicklung</image:caption><image:title>00_CTA-Webdesign-by-frenz</image:title></image:image><lastmod>2023-06-12</lastmod></url><url><loc>https://www.frenz.ch/blog/ga4-vs-hubspot-warum-die-zahlen-immer-unterschiedlich-sind</loc><image:image><image:loc>https://www.frenz.ch/hubfs/16_crm-vertrieb-service-analyse.svg</image:loc><image:caption>Illustration einer Hand in der sich verschiedene Kanäle bündeln wie CRM, Vertrieb, Service und Analyse</image:caption><image:title>16_crm-vertrieb-service-analyse</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog-Bild-Social-Media-_1_.webp</image:loc><image:caption>Blog-Bild-Social-Media-_1_</image:caption><image:title>Blog-Bild-Social-Media-_1_</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/know-how.jpg</image:loc><image:caption>know-how</image:caption><image:title>know-how</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog%20Social%20Media%2016%20uf%209.png</image:loc><image:caption>Blog Social Media 16 uf 9</image:caption><image:title>Blog Social Media 16 uf 9</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Featurebild.webp</image:loc><image:caption>Geteilter Bildschirm zeigt Screendesign und fertige Website</image:caption><image:title>00_Screendesign-zu-Web-Featurebild</image:title></image:image><lastmod>2025-10-31</lastmod></url><url><loc>https://www.frenz.ch/weihnachtswuensche-2023</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Logo_frenz.png</image:loc><image:caption>Logo_frenz</image:caption><image:title>Logo_frenz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_frenz-Weihnachten-Digitale-Karte-BG.jpg</image:loc><image:caption>01_frenz-Weihnachten-Digitale-Karte-BG</image:caption><image:title>01_frenz-Weihnachten-Digitale-Karte-BG</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Durchatmen.png</image:loc><image:caption>00_Durchatmen</image:caption><image:title>00_Durchatmen</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_Briefmarke-Luzern.png</image:loc><image:caption>02_Briefmarke-Luzern</image:caption><image:title>02_Briefmarke-Luzern</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/letter-seal-1.svg</image:loc><image:caption>letter-seal-1</image:caption><image:title>letter-seal-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Weihnachtskarte.svg</image:loc><image:caption>00_frenz-Weihnachtskarte</image:caption><image:title>00_frenz-Weihnachtskarte</image:title></image:image><lastmod>2024-08-23</lastmod></url><url><loc>https://www.frenz.ch/blog/bloggen-mit-strategie-nutzen-fuer-kunden-und-unternehmen</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_HubSpot-CTAs-1920x960-1.jpeg</image:loc><image:caption>00_HubSpot-CTAs-1920x960-1</image:caption><image:title>00_HubSpot-CTAs-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Vielfalt-Blogs-1200x675.jpg</image:loc><image:caption>00_Vielfalt-Blogs-1200x675</image:caption><image:title>00_Vielfalt-Blogs-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Strategie-1920x960-1.jpeg</image:loc><image:caption>Blog Strategie</image:caption><image:title>00_Blog-Strategie-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Definition-Zielgruppe.jpg</image:loc><image:caption>An einer weissen Wand aufgesprühtes Like-Symbol von Instagram, darunter eine Hand der Zielgruppe, die ihr Smartphone darunter hält</image:caption><image:title>00_Instagram-Definition-Zielgruppe</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2023-08-28</lastmod></url><url><loc>https://www.frenz.ch/blog/wie-eine-sunset-policy-deine-e-mail-zustellbarkeit-verbessert</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Inbound-Conference-2023-1.jpeg</image:loc><image:caption>Livestream Inbound Conference 2023</image:caption><image:title>00_Inbound-Conference-2023-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-3.jpg</image:loc><image:caption>LED Briefumschlag in Gelb auf schwarzem Hintergrund</image:caption><image:title>Unbenannt-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-2.jpg</image:loc><image:caption>Ein Marketing Team arbeitet zusammen und Diskutiert miteinander</image:caption><image:title>Unbenannt-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Datensicherheit-HubSpot-1200x675.jpg</image:loc><image:caption>00_Datensicherheit-HubSpot-1200x675</image:caption><image:title>00_Datensicherheit-HubSpot-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2025-03-13</lastmod></url><url><loc>https://www.frenz.ch/blog/5-schritte-zum-erfolgreichen-website-relaunch-fuer-it-dienstleister</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Positionierung-Persona-Zusammen-Featurebild.webp</image:loc><image:caption>Schwarz-weisser Harlekin steht inmitten von Stormtroopers</image:caption><image:title>00_Positionierung-Persona-Zusammen-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_CTA-Kosten-Website.jpg</image:loc><image:caption>Text: Was kostet eine Website? Hier erfährst du es. Bild daneben zeigt Illustration eines Website Mockups und Zahnrad-Icons</image:caption><image:title>01_CTA-Kosten-Website</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Grafik-Leads-Kunden-01.svg</image:loc><image:caption>Grafik zeigt Webiste mit Wasserhahn. Aus Wasserhahn kommen Leads, Verkauf macht Leads zu Kunden</image:caption><image:title>Grafik-Leads-Kunden-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/campaign-creators-pypeCEaJeZY-unsplash-1.jpg</image:loc><image:caption>Person welche eine Analyse macht</image:caption><image:title>campaign-creators-pypeCEaJeZY-unsplash-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_CTA-SEO-Audit.jpg</image:loc><image:caption>SEO-Audit von Profis. Zeigt Illustration mit 3 Personen, die Analyse durchführen</image:caption><image:title>01_CTA-SEO-Audit</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Ads-Optimierung-1200x675.jpg</image:loc><image:caption>00_Google-Ads-Optimierung-1200x675</image:caption><image:title>00_Google-Ads-Optimierung-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_00_Blogbeitrag-Schritte-Relaunch-1200x675.jpg</image:loc><image:caption>Person mit pinken Schuhen läuft eine blaue Treppe hoch</image:caption><image:title>00_00_Blogbeitrag-Schritte-Relaunch-1200x675</image:title></image:image><lastmod>2024-07-01</lastmod></url><url><loc>https://www.frenz.ch/blog/neuer-standort-frenz-jetzt-an-der-habsburgerstrasse-22-in-luzern</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Umzug-frenz-Content.webp</image:loc><image:caption>frenz!-Team packt an beim Umzug in den neuen Standort</image:caption><image:title>00_Umzug-frenz-Content</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Umzug-frenz-Feature-Bild.webp</image:loc><image:caption>Neuer frenz!-Standort an der Habsburgerstrasse in Luzern</image:caption><image:title>00_Umzug-frenz-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Fehler-Webdesign.webp</image:loc><image:caption>Mockup Website auf Laptop durchgestrichen</image:caption><image:title>00_Fehler-Webdesign</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Lehrstellen-Ads-Instagram-Header.jpg</image:loc><image:caption>00_Lehrstellen-Ads-Instagram-Header</image:caption><image:title>00_Lehrstellen-Ads-Instagram-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Unterschied-Blog-1200x675.jpg</image:loc><image:caption>00_Unterschied-Blog-1200x675</image:caption><image:title>00_Unterschied-Blog-1200x675</image:title></image:image><lastmod>2026-07-07</lastmod></url><url><loc>https://www.frenz.ch/blog/wie-du-mit-google-analytics-deine-google-ads-kampagnen-optimierst</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Wechsel-GA-4-1200x675.jpg</image:loc><image:caption>Ein junger Mann sitzt am Laptop und von hinten sieht man auf den Laptop wo Google analytics geöffnet ist.</image:caption><image:title>00_Wechsel-GA-4-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google%20Profile%20einrichten%201000x675.jpg</image:loc><image:caption>Eine Person sitzt an einem Holztisch und arbeitet an einem Laptop, auf dem die Google-Startseite geöffnet ist. Neben dem Laptop steht eine Tasse Kaffee auf einer Untertasse.</image:caption><image:title>Google Profile einrichten 1000x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png-Sep-26-2022-05-43-16-89-PM.png</image:loc><image:caption>image-png-Sep-26-2022-05-43-16-89-PM</image:caption><image:title>image-png-Sep-26-2022-05-43-16-89-PM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png-Oct-13-2022-07-23-42-77-PM.png</image:loc><image:caption>image-png-Oct-13-2022-07-23-42-77-PM</image:caption><image:title>image-png-Oct-13-2022-07-23-42-77-PM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/giphy.webp</image:loc><image:caption>giphy</image:caption><image:title>giphy</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Ads-Optimierung-1200x675.jpg</image:loc><image:caption>00_Google-Ads-Optimierung-1200x675</image:caption><image:title>00_Google-Ads-Optimierung-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png-Sep-26-2022-06-05-13-38-PM.png</image:loc><image:caption>image-png-Sep-26-2022-06-05-13-38-PM</image:caption><image:title>image-png-Sep-26-2022-06-05-13-38-PM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png-Sep-26-2022-06-00-26-92-PM.png</image:loc><image:caption>image-png-Sep-26-2022-06-00-26-92-PM</image:caption><image:title>image-png-Sep-26-2022-06-00-26-92-PM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png-Oct-13-2022-07-29-32-58-PM.png</image:loc><image:caption>image-png-Oct-13-2022-07-29-32-58-PM</image:caption><image:title>image-png-Oct-13-2022-07-29-32-58-PM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png-Sep-26-2022-05-47-42-61-PM.png</image:loc><image:caption>image-png-Sep-26-2022-05-47-42-61-PM</image:caption><image:title>image-png-Sep-26-2022-05-47-42-61-PM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Analytics-1200x675.jpg</image:loc><image:caption>00_Google-Analytics-1200x675</image:caption><image:title>00_Google-Analytics-1200x675</image:title></image:image><lastmod>2023-06-17</lastmod></url><url><loc>https://www.frenz.ch/blog/positionierung-und-persona</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Warum-Positionierung-wichtiger-wird.svg</image:loc><image:caption>Grafik zeigt KI-Bot, Suchen und scrollende Hand</image:caption><image:title>00_Warum-Positionierung-wichtiger-wird</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Positionierung-Persona-Loop.svg</image:loc><image:caption>Grafik zeigt Positionierung und Persona im Loop</image:caption><image:title>00_Positionierung-Persona-Loop</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Positionierung-Persona-Zusammen-Featurebild.webp</image:loc><image:caption>Schwarz-weisser Harlekin steht inmitten von Stormtroopers</image:caption><image:title>00_Positionierung-Persona-Zusammen-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Unterschied-Blog-1200x675.jpg</image:loc><image:caption>00_Unterschied-Blog-1200x675</image:caption><image:title>00_Unterschied-Blog-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Buyer-Personas.jpg</image:loc><image:caption>2 Reihen a 5 Portraits unterschiedlicher Menschen. Eine Person ist per Hand eingekreist und mit Sternchen versehen</image:caption><image:title>01_Buyer-Personas</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/260430_Thumbnail%20Positionierung%20und%20Persona.png</image:loc><image:caption>260430_Thumbnail Positionierung und Persona</image:caption><image:title>260430_Thumbnail Positionierung und Persona</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Vorteile-Landingpage.jpg</image:loc><image:caption>Unter Wasseraufnahme einen Angelhackens, der eines von mehreren Instagram Logos aus dem Wasser fischt als Symbol für eine wirkungsvolle Landingpage. realistisches Foto KI-generiert</image:caption><image:title>00_Instagram-Vorteile-Landingpage</image:title></image:image><lastmod>2026-08-18</lastmod></url><url><loc>https://www.frenz.ch/blog/aeo-geo-und-seo-positionierung-und-persona-im-loop</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Featurebild-AEO-GEO-Loop.webp</image:loc><image:caption>00_Featurebild-AEO-GEO-Loop</image:caption><image:title>00_Featurebild-AEO-GEO-Loop</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Illustration-vorinformiert%20auf%20Website.webp</image:loc><image:caption>Illustration KI informiert User vor Websitebesuch</image:caption><image:title>00_Illustration-vorinformiert auf Website</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Illustration-Positionierung-Persona-Content.webp</image:loc><image:caption>Infografik: Positionierung und Persona machen Content relevant</image:caption><image:title>00_Illustration-Positionierung-Persona-Content</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Persona-ICP-Zielgruppe-Featurebild.webp</image:loc><image:caption>Matrjoschka symbolisch für Persona, ICP und Zielgruppe</image:caption><image:title>00_Persona-ICP-Zielgruppe-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Vorteile-Landingpage.jpg</image:loc><image:caption>Unter Wasseraufnahme einen Angelhackens, der eines von mehreren Instagram Logos aus dem Wasser fischt als Symbol für eine wirkungsvolle Landingpage. realistisches Foto KI-generiert</image:caption><image:title>00_Instagram-Vorteile-Landingpage</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Positionierung-Persona-Zusammen-Featurebild.webp</image:loc><image:caption>Schwarz-weisser Harlekin steht inmitten von Stormtroopers</image:caption><image:title>00_Positionierung-Persona-Zusammen-Featurebild</image:title></image:image><lastmod>2026-09-09</lastmod></url><url><loc>https://www.frenz.ch/blog/ranken-ki-generierte-inhalte-schlechter-das-problem-und-die-loesung</loc><image:image><image:loc>https://www.frenz.ch/hubfs/01_KI-generierte-Texte-erkennen.svg</image:loc><image:caption>Illustration einer Person die auf einen Text auf einem Monitor zeigt. Neben ihr eine geworfene Münze symbolisiert die Treffergenauigkeit beim Erkennen von KI-generierten Texten</image:caption><image:title>01_KI-generierte-Texte-erkennen</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Ranking-KI-Featurebild.jpg</image:loc><image:caption>Foto eines Roboters in einem modernen Büro, der vor einem Laptop sitzt. Auf dem Bildschirm ist unscharf ein Suchergebnis von Google zu erkennen. Der Roboter streckt in einer verzweifelten Geste die Arme in den Himmel. Das Bild symbolisiert schlechtes Ranking durch KI-generierte Inhalte</image:caption><image:title>00_Ranking-KI-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Sicherheit-HubSpot.jpg</image:loc><image:caption>Laptop auf einem langen Meeting-Tisch, davor schwebt ein orangenes Schloss. Spotlight erhält Laptop und Schloss</image:caption><image:title>00_Sicherheit-HubSpot</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Subdomains-1200x675.jpg</image:loc><image:caption>Hubspot Website, Landingpages, Blog dargestellt in einem Puzzle</image:caption><image:title>00_Subdomains-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Hubspot-die-perfekte-Wahl-1200x675.jpg</image:loc><image:caption>HubSpot als bestes Dienstleistungsunternehmen für Ihre Online-Präsenz </image:caption><image:title>01_Hubspot-die-perfekte-Wahl-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Vertrauen-Inhalte-KI.svg</image:loc><image:caption>Illustration zweier Hände. Eine zeigt Daumen nach unten, eine deuten auf "-50%". Im Hintergrund vermeintlich KI-generierte Content auf einer Website</image:caption><image:title>00_Vertrauen-Inhalte-KI</image:title></image:image><lastmod>2025-09-09</lastmod></url><url><loc>https://www.frenz.ch/blog/warum-ein-google-business-profile-fuer-dein-unternehmen-wichtig-ist</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Header-Google-Profil.jpg</image:loc><image:caption>Person hält smartphone, dass das Google Profil eines Unternehmens anzeigt</image:caption><image:title>00_Header-Google-Profil</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Featurebild.webp</image:loc><image:caption>Geteilter Bildschirm zeigt Screendesign und fertige Website</image:caption><image:title>00_Screendesign-zu-Web-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog-Bild-Social-Media-_1_.webp</image:loc><image:caption>Blog-Bild-Social-Media-_1_</image:caption><image:title>Blog-Bild-Social-Media-_1_</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Content-Google-Profil.png</image:loc><image:caption>Illustration einer Person, die auf Scooter zu Geschäft fährt. Vor ihr eine Google Maps Darstellung mit Bewertung aus dem Google Profil</image:caption><image:title>01_Content-Google-Profil</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_Content-Google-Profil.png</image:loc><image:caption>Illustration zeigt Smartphone auf dem mehrere positive Google-Bewertungen zu sehen sind und Statistik zu Google Profil</image:caption><image:title>02_Content-Google-Profil</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog%20Social%20Media%2016%20uf%209.png</image:loc><image:caption>Blog Social Media 16 uf 9</image:caption><image:title>Blog Social Media 16 uf 9</image:title></image:image><lastmod>2025-02-24</lastmod></url><url><loc>https://www.frenz.ch/blog/wie-buyer-personas-deine-content-marketing-strategie-beeinflussen</loc><image:image><image:loc>https://www.frenz.ch/hubfs/01_Buyer-Personas.jpg</image:loc><image:caption>2 Reihen a 5 Portraits unterschiedlicher Menschen. Eine Person ist per Hand eingekreist und mit Sternchen versehen</image:caption><image:title>01_Buyer-Personas</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Profil-Marketing-Marie.png</image:loc><image:caption>Profil von Marketing Marie</image:caption><image:title>01_Profil-Marketing-Marie</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/03_CTA-Buyer-Persona-Download.png</image:loc><image:caption>Buyer Persona Doenload CTA.  Zeigt Illustration einer Person am Laptop, dahinter Stichpunkte und ein angedeutetes Portrait</image:caption><image:title>03_CTA-Buyer-Persona-Download</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Social-Media-Strategie-Featurebild.jpg</image:loc><image:caption>Person steht vor Wand mit Klebezetteln und denkt über Social Media Strategie nach</image:caption><image:title>00_Social-Media-Strategie-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Hubspot-integriertes-Hosting-1200x675.jpg</image:loc><image:caption>Die Vorteile des integrierten Hostings bei Hubspot</image:caption><image:title>00_Hubspot-integriertes-Hosting-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Positionierung-Persona-Zusammen-Featurebild.webp</image:loc><image:caption>Schwarz-weisser Harlekin steht inmitten von Stormtroopers</image:caption><image:title>00_Positionierung-Persona-Zusammen-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2024-09-09</lastmod></url><url><loc>https://www.frenz.ch/blog/die-vielfalt-von-blogs-ein-ueberblick-ueber-ihre-formen</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Strategie-1920x960-1.jpeg</image:loc><image:caption>Blog Strategie</image:caption><image:title>00_Blog-Strategie-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot%20CRM-Ein%20umfassender%20%C3%9Cberblick.jpg</image:loc><image:caption>HubSpot CRM-Ein umfassender Überblick</image:caption><image:title>HubSpot CRM-Ein umfassender Überblick</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Vielfalt-Blogs-1200x675.jpg</image:loc><image:caption>00_Vielfalt-Blogs-1200x675</image:caption><image:title>00_Vielfalt-Blogs-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Definition-Zielgruppe.jpg</image:loc><image:caption>An einer weissen Wand aufgesprühtes Like-Symbol von Instagram, darunter eine Hand der Zielgruppe, die ihr Smartphone darunter hält</image:caption><image:title>00_Instagram-Definition-Zielgruppe</image:title></image:image><lastmod>2023-06-21</lastmod></url><url><loc>https://www.frenz.ch/blog/grid-lucerne-nimmt-das-geschlechter-ungleichgewicht-in-der-tech-branche-ins-visier</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-3.jpg</image:loc><image:caption>LED Briefumschlag in Gelb auf schwarzem Hintergrund</image:caption><image:title>Unbenannt-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/DSC06019.jpg</image:loc><image:caption>DSC06019</image:caption><image:title>DSC06019</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/DSC06099-Verbessert-RR.jpg</image:loc><image:caption>DSC06099-Verbessert-RR</image:caption><image:title>DSC06099-Verbessert-RR</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/DSC06202-Verbessert-RR.jpg</image:loc><image:caption>DSC06202-Verbessert-RR</image:caption><image:title>DSC06202-Verbessert-RR</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/DSC06191.jpg</image:loc><image:caption>DSC06191</image:caption><image:title>DSC06191</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/DSC06155.jpg</image:loc><image:caption>DSC06155</image:caption><image:title>DSC06155</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/DSC06143.jpg</image:loc><image:caption>DSC06143</image:caption><image:title>DSC06143</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/DSC06103.jpg</image:loc><image:caption>DSC06103</image:caption><image:title>DSC06103</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Sabine%20Haidan%20am%20GRID%20Lucerne%20H%C3%B6ck%201200x960.jpg</image:loc><image:caption>Sabine Haidan am GRID Lucerne Höck 1200x960</image:caption><image:title>Sabine Haidan am GRID Lucerne Höck 1200x960</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-2.jpg</image:loc><image:caption>Ein Marketing Team arbeitet zusammen und Diskutiert miteinander</image:caption><image:title>Unbenannt-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Datensicherheit-HubSpot-1200x675.jpg</image:loc><image:caption>00_Datensicherheit-HubSpot-1200x675</image:caption><image:title>00_Datensicherheit-HubSpot-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Sabine-Haidan-GRID-Lucerne-01.jpg</image:loc><image:caption>Sabine Haidan spricht beim GRID Lucerne Höck</image:caption><image:title>Sabine-Haidan-GRID-Lucerne-01</image:title></image:image><lastmod>2024-06-05</lastmod></url><url><loc>https://www.frenz.ch/angebot/sea-google-ads</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Illustration-Google-Ads-Optimierung.svg</image:loc><image:caption>Illustration Hand mit Smartphone Zielscheibe und Grafiken</image:caption><image:title>00_Illustration-Google-Ads-Optimierung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google-inound-700x540.png</image:loc><image:caption>Google-inound-700x540</image:caption><image:title>Google-inound-700x540</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/OK_Erik%20Munder.jpg</image:loc><image:caption>OK_Erik Munder</image:caption><image:title>OK_Erik Munder</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/massgescheiderte-Loesungen.jpg</image:loc><image:caption>massgescheiderte-Loesungen</image:caption><image:title>massgescheiderte-Loesungen</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Illustration-Google-Ads-Einrichtung.svg</image:loc><image:caption>Illustration Person richtet Google Ads Konto ein</image:caption><image:title>00_Illustration-Google-Ads-Einrichtung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00-RC-schwarz.jpg</image:loc><image:caption>00-RC-schwarz</image:caption><image:title>00-RC-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00-ADSS-schwarz.jpg</image:loc><image:caption>00-ADSS-schwarz</image:caption><image:title>00-ADSS-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_frenz-Google-Ads-Header.svg</image:loc><image:caption>Illustration Person mit Stolzer Haltung und Nr. 1 auf einem Schild im Hintergrund symbolisiert optimale Suchergebnisse dank Inbound und Google Ads</image:caption><image:title>01_frenz-Google-Ads-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00-SP24-schwarz.jpg</image:loc><image:caption>00-SP24-schwarz</image:caption><image:title>00-SP24-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01-Signgate-schwarz.jpg</image:loc><image:caption>01-Signgate-schwarz</image:caption><image:title>01-Signgate-schwarz</image:title></image:image><lastmod>2026-06-19</lastmod></url><url><loc>https://www.frenz.ch/funktionsuebersicht-comeon-theme</loc><image:image><image:loc>https://www.frenz.ch/hubfs/02_Come-on-Theme.jpg</image:loc><image:caption>02_Come-on-Theme</image:caption><image:title>02_Come-on-Theme</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/COME!ON%201920%C3%97%20960px.jpg</image:loc><image:caption>COME!ON 1920× 960px</image:caption><image:title>COME!ON 1920× 960px</image:title></image:image><lastmod>2024-08-22</lastmod></url><url><loc>https://www.frenz.ch/blog-weiterlesen-fuer-mitglieder</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2024-08-22</lastmod></url><url><loc>https://www.frenz.ch/blog/ai-killed-the-google-star-was-kmu-jetzt-fuer-seo-wissen-sollten</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Sicherheit-HubSpot.jpg</image:loc><image:caption>Laptop auf einem langen Meeting-Tisch, davor schwebt ein orangenes Schloss. Spotlight erhält Laptop und Schloss</image:caption><image:title>00_Sicherheit-HubSpot</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/smart_Content_1200x675.png</image:loc><image:caption>Eine Website mit einem smarten Würfel</image:caption><image:title>smart_Content_1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png-Apr-23-2026-05-24-50-6637-PM.png</image:loc><image:caption>image-png-Apr-23-2026-05-24-50-6637-PM</image:caption><image:title>image-png-Apr-23-2026-05-24-50-6637-PM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-ContentHub.jpg</image:loc><image:caption>Weiblich gelesene Person mit roten Haaren und gelben Shirt schaut begeistert auf ihren weissen Laptop</image:caption><image:title>01_Blogbeitrag-ContentHub</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/ChatGPT%20Image%2025.%20Apr.%202026%2c%2017_04_48.png</image:loc><image:caption>ChatGPT Image 25. Apr. 2026, 17_04_48</image:caption><image:title>ChatGPT Image 25. Apr. 2026, 17_04_48</image:title></image:image><lastmod>2026-05-07</lastmod></url><url><loc>https://www.frenz.ch/blog/die-vorteile-des-integrierten-hostings-bei-hubspot</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Hubspot-integriertes-Hosting-1200x675.jpg</image:loc><image:caption>Die Vorteile des integrierten Hostings bei Hubspot</image:caption><image:title>00_Hubspot-integriertes-Hosting-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Kosten-Meta-Ads-Feature-Bild.jpg</image:loc><image:caption>Grafik Kosten Meta, im Hintergrund Schweizer Franken</image:caption><image:title>00_Kosten-Meta-Ads-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-KI-genertierte-Bilder-2026%20(1).webp</image:loc><image:caption>Roboter malt auf Leinwand</image:caption><image:title>00_frenz-KI-genertierte-Bilder-2026 (1)</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Unternehmenspositionierung-Feature.webp</image:loc><image:caption>Hand in frenz-Pink bewegt Schachfigur</image:caption><image:title>00_Unternehmenspositionierung-Feature</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2023-06-09</lastmod></url><url><loc>https://www.frenz.ch/blog/google-business-profile-diese-neuen-funktionen-solltest-du-kennen</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/know-how.jpg</image:loc><image:caption>know-how</image:caption><image:title>know-how</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google%20Profile%20einrichten%201000x675.jpg</image:loc><image:caption>Eine Person sitzt an einem Holztisch und arbeitet an einem Laptop, auf dem die Google-Startseite geöffnet ist. Neben dem Laptop steht eine Tasse Kaffee auf einer Untertasse.</image:caption><image:title>Google Profile einrichten 1000x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Fehler%20bei%20Google%20Business%20Profile.jpg</image:loc><image:caption>Eine Frau sitzt vor ihrem Laptop, hält sich frustriert die Schläfen und schaut auf den Bildschirm – sie hat einen Fehler gemacht.</image:caption><image:title>Fehler bei Google Business Profile</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Kundenbewertungen.jpg</image:loc><image:caption>Kundenbewertungen</image:caption><image:title>Kundenbewertungen</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Bildschirmfoto_google%20Bussinesprofile.ch-2.jpg</image:loc><image:caption>Bildschirmfoto_google Bussinesprofile.ch-2</image:caption><image:title>Bildschirmfoto_google Bussinesprofile.ch-2</image:title></image:image><lastmod>2025-07-23</lastmod></url><url><loc>https://www.frenz.ch/case-studies</loc><lastmod>2024-09-04</lastmod></url><url><loc>https://www.frenz.ch/blog/das-frenz-theme-traegt-jetzt-den-namen-comeon</loc><image:image><image:loc>https://www.frenz.ch/hubfs/COME!ON%201920%C3%97%20960px.jpg</image:loc><image:caption>COME!ON 1920× 960px</image:caption><image:title>COME!ON 1920× 960px</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Sicherheit-HubSpot.jpg</image:loc><image:caption>Laptop auf einem langen Meeting-Tisch, davor schwebt ein orangenes Schloss. Spotlight erhält Laptop und Schloss</image:caption><image:title>00_Sicherheit-HubSpot</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Subdomains-1200x675.jpg</image:loc><image:caption>Hubspot Website, Landingpages, Blog dargestellt in einem Puzzle</image:caption><image:title>00_Subdomains-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_Come-on-Theme-1.jpeg</image:loc><image:caption>COME!ON Theme by frenz!</image:caption><image:title>02_Come-on-Theme-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Hubspot-die-perfekte-Wahl-1200x675.jpg</image:loc><image:caption>HubSpot als bestes Dienstleistungsunternehmen für Ihre Online-Präsenz </image:caption><image:title>01_Hubspot-die-perfekte-Wahl-1200x675</image:title></image:image><lastmod>2023-08-28</lastmod></url><url><loc>https://www.frenz.ch/blog/brauche-ich-fuer-instagram-ads-wirklich-eine-landingpage</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Hubspot-integriertes-Hosting-1200x675.jpg</image:loc><image:caption>Die Vorteile des integrierten Hostings bei Hubspot</image:caption><image:title>00_Hubspot-integriertes-Hosting-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Positionierung-Persona-Zusammen-Featurebild.webp</image:loc><image:caption>Schwarz-weisser Harlekin steht inmitten von Stormtroopers</image:caption><image:title>00_Positionierung-Persona-Zusammen-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675-1.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675-1</image:caption><image:title>00_5-neue-Funktioonen-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Vorteile-Landingpage.jpg</image:loc><image:caption>Unter Wasseraufnahme einen Angelhackens, der eines von mehreren Instagram Logos aus dem Wasser fischt als Symbol für eine wirkungsvolle Landingpage. realistisches Foto KI-generiert</image:caption><image:title>00_Instagram-Vorteile-Landingpage</image:title></image:image><lastmod>2025-09-08</lastmod></url><url><loc>https://www.frenz.ch/datenschutz</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2026-07-01</lastmod></url><url><loc>https://www.frenz.ch/blog/neue-hubspot-funktion-flexible-zuordnung</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675-1.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675-1</image:caption><image:title>00_5-neue-Funktioonen-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Positionierung-Persona-Zusammen-Featurebild.webp</image:loc><image:caption>Schwarz-weisser Harlekin steht inmitten von Stormtroopers</image:caption><image:title>00_Positionierung-Persona-Zusammen-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Mehrfache-Zuordnung-Label-verwalten.jpg</image:loc><image:caption>Mehrfache-Zuordnung-Label-verwalten</image:caption><image:title>Mehrfache-Zuordnung-Label-verwalten</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Mehrfache-Zuordnung-Unternehmen-ausw%C3%A4hlen.jpg</image:loc><image:caption>Mehrfache-Zuordnung-Unternehmen-auswählen</image:caption><image:title>Mehrfache-Zuordnung-Unternehmen-auswählen</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Mehrfache-Zuordnung-Label-hinzuf%C3%BCgen.jpg</image:loc><image:caption>Mehrfache-Zuordnung-Label-hinzufügen</image:caption><image:title>Mehrfache-Zuordnung-Label-hinzufügen</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Vorteile-Landingpage.jpg</image:loc><image:caption>Unter Wasseraufnahme einen Angelhackens, der eines von mehreren Instagram Logos aus dem Wasser fischt als Symbol für eine wirkungsvolle Landingpage. realistisches Foto KI-generiert</image:caption><image:title>00_Instagram-Vorteile-Landingpage</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Mehrfache-Zuordnung-hinzuf%C3%BCgen.jpg</image:loc><image:caption>Mehrfache-Zuordnung-hinzufügen</image:caption><image:title>Mehrfache-Zuordnung-hinzufügen</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Hubspot-integriertes-Hosting-1200x675.jpg</image:loc><image:caption>Die Vorteile des integrierten Hostings bei Hubspot</image:caption><image:title>00_Hubspot-integriertes-Hosting-1200x675</image:title></image:image><lastmod>2024-06-14</lastmod></url><url><loc>https://www.frenz.ch/kontakt/</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2026-07-01</lastmod></url><url><loc>https://www.frenz.ch/kontakt/allgemein</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2025-10-07</lastmod></url><url><loc>https://www.frenz.ch/blog/warum-du-schnellstmoeglich-zu-google-analytics-4-wechseln-solltest</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Wechsel-GA-4-1200x675.jpg</image:loc><image:caption>Ein junger Mann sitzt am Laptop und von hinten sieht man auf den Laptop wo Google analytics geöffnet ist.</image:caption><image:title>00_Wechsel-GA-4-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Ads-Optimierung-1200x675.jpg</image:loc><image:caption>00_Google-Ads-Optimierung-1200x675</image:caption><image:title>00_Google-Ads-Optimierung-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-1.jpg</image:loc><image:caption>Zwei Frauen sitzen vor einen Laptop und Diskutieren</image:caption><image:title>Unbenannt-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Analytics-1200x675.jpg</image:loc><image:caption>00_Google-Analytics-1200x675</image:caption><image:title>00_Google-Analytics-1200x675</image:title></image:image><lastmod>2023-06-17</lastmod></url><url><loc>https://www.frenz.ch/blog/11-wege-um-mit-deiner-e-mail-professionalitaet-zu-punkten</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Datensicherheit-HubSpot-1200x675.jpg</image:loc><image:caption>00_Datensicherheit-HubSpot-1200x675</image:caption><image:title>00_Datensicherheit-HubSpot-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-3.jpg</image:loc><image:caption>LED Briefumschlag in Gelb auf schwarzem Hintergrund</image:caption><image:title>Unbenannt-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675-2.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675-2</image:caption><image:title>00_5-neue-Funktioonen-1200x675-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-email-Tipps-1080x1080.jpg</image:loc><image:caption>Titelbild zum Blogbeitrag "11 Tipps, um mit deiner E-Mail-Professionalität zu punkten" von frenz!</image:caption><image:title>00_frenz-email-Tipps-1080x1080</image:title></image:image><lastmod>2023-09-04</lastmod></url><url><loc>https://www.frenz.ch/blog/warum-sich-lehrstellen-effektiv-mit-instagram-ads-bewerben-lassen</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Lehrstellen-Ads-Instagram-Content-QA.jpg</image:loc><image:caption>Vorschaubild Instagram für Story QA-Lehrnende</image:caption><image:title>00_Lehrstellen-Ads-Instagram-Content-QA</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Footer-1200x675-1.jpg</image:loc><image:caption>00_Footer-1200x675-1</image:caption><image:title>00_Footer-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Lehrstellen-Ads-Instagram-Content-Lehrtag.jpg</image:loc><image:caption>Vorschaubild Instagram Post für Video zu Lehrstelle</image:caption><image:title>00_Lehrstellen-Ads-Instagram-Content-Lehrtag</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Lehrstellen-Ads-Instagram-Header.jpg</image:loc><image:caption>00_Lehrstellen-Ads-Instagram-Header</image:caption><image:title>00_Lehrstellen-Ads-Instagram-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Lehrstellen-Ads-Instagram-Content-Bewerbungstipps.jpg</image:loc><image:caption>Vorschaubild Instagram Bewerbungstipps Lehrstelle</image:caption><image:title>00_Lehrstellen-Ads-Instagram-Content-Bewerbungstipps</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Umzug-frenz-Feature-Bild.webp</image:loc><image:caption>Neuer frenz!-Standort an der Habsburgerstrasse in Luzern</image:caption><image:title>00_Umzug-frenz-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Unterschied-Blog-1200x675.jpg</image:loc><image:caption>00_Unterschied-Blog-1200x675</image:caption><image:title>00_Unterschied-Blog-1200x675</image:title></image:image><lastmod>2025-09-08</lastmod></url><url><loc>https://www.frenz.ch/weihnachtswuensche-2023-projekte</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Weihnachtskarte.svg</image:loc><image:caption>00_frenz-Weihnachtskarte</image:caption><image:title>00_frenz-Weihnachtskarte</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Logo_frenz.png</image:loc><image:caption>Logo_frenz</image:caption><image:title>Logo_frenz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/letter-seal-1.svg</image:loc><image:caption>letter-seal-1</image:caption><image:title>letter-seal-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_frenz-Weihnachten-Digitale-Karte-BG.jpg</image:loc><image:caption>01_frenz-Weihnachten-Digitale-Karte-BG</image:caption><image:title>01_frenz-Weihnachten-Digitale-Karte-BG</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_Briefmarke-Luzern.png</image:loc><image:caption>02_Briefmarke-Luzern</image:caption><image:title>02_Briefmarke-Luzern</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Durchatmen.png</image:loc><image:caption>00_Durchatmen</image:caption><image:title>00_Durchatmen</image:title></image:image><lastmod>2024-08-23</lastmod></url><url><loc>https://www.frenz.ch/angebot/sea-google-ads/optimierung</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00-ADSS-schwarz.jpg</image:loc><image:caption>00-ADSS-schwarz</image:caption><image:title>00-ADSS-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/team-stojkov.webp</image:loc><image:caption>team-stojkov</image:caption><image:title>team-stojkov</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/jennifer-christen-63451418632d0.jpg.webp</image:loc><image:caption>Testimonial Bild von Jennifer Christen </image:caption><image:title>jennifer-christen-63451418632d0.jpg</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google-ads-optimieren-700x540.png</image:loc><image:caption>Google-ads-optimieren-700x540</image:caption><image:title>Google-ads-optimieren-700x540</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00-SP24-schwarz.jpg</image:loc><image:caption>00-SP24-schwarz</image:caption><image:title>00-SP24-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_Illustration-Google-Ads-Optimierung-Header.svg</image:loc><image:caption>Illustration Hand mit Smartphone Zielscheibe und Grafiken</image:caption><image:title>02_Illustration-Google-Ads-Optimierung-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00-RC-schwarz.jpg</image:loc><image:caption>00-RC-schwarz</image:caption><image:title>00-RC-schwarz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01-Signgate-schwarz.jpg</image:loc><image:caption>01-Signgate-schwarz</image:caption><image:title>01-Signgate-schwarz</image:title></image:image><lastmod>2026-06-19</lastmod></url><url><loc>https://www.frenz.ch/blog/was-ist-ein-blog-und-welche-rolle-spielt-er-in-der-inbound-methodik</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675-2.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675-2</image:caption><image:title>00_5-neue-Funktioonen-1200x675-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Datensicherheit-HubSpot-1200x675.jpg</image:loc><image:caption>00_Datensicherheit-HubSpot-1200x675</image:caption><image:title>00_Datensicherheit-HubSpot-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Inbound-1920x960-1.jpeg</image:loc><image:caption>Laptop mit Magnet, der Kunden anzieht mit Hilfe eines Blogs</image:caption><image:title>00_Blog-Inbound-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Hubspot-die-perfekte-Wahl-1200x675.jpg</image:loc><image:caption>HubSpot als bestes Dienstleistungsunternehmen für Ihre Online-Präsenz </image:caption><image:title>01_Hubspot-die-perfekte-Wahl-1200x675</image:title></image:image><lastmod>2023-08-28</lastmod></url><url><loc>https://www.frenz.ch/blog/analyse-der-kampagnenleistung-was-funktioniert-beim-crm</loc><lastmod>2025-11-13</lastmod></url><url><loc>https://www.frenz.ch/angebot/seo</loc><image:image><image:loc>https://www.frenz.ch/hubfs/01_frenz-SEO-Header.svg</image:loc><image:caption>Illustrationen von 3 Personen die an Suchmaschinenoptimierung arbeiten mit Diagrammen und Notizheft</image:caption><image:title>01_frenz-SEO-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Illustration-Optimierung.svg</image:loc><image:caption>Illustration Person zeigt, dass Website in Google gefunden wird</image:caption><image:title>00_Illustration-Optimierung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_SEO-Header.png</image:loc><image:caption>02_SEO-Header</image:caption><image:title>02_SEO-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Illustration-SEO-Audit.svg</image:loc><image:caption>Illustration Person wertet SEO-Analyse auf mit Grafiken</image:caption><image:title>00_Illustration-SEO-Audit</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Illustration-SEO-Coaching.svg</image:loc><image:caption>Illustration Person erklärt SEO</image:caption><image:title>00_Illustration-SEO-Coaching</image:title></image:image><lastmod>2026-06-19</lastmod></url><url><loc>https://www.frenz.ch/blog/10-tipps-zur-gestaltung-unterhaltsamer-webinare</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Depositphotos_378523810_S-jpg.jpeg</image:loc><image:caption>Depositphotos_378523810_S-jpg</image:caption><image:title>Depositphotos_378523810_S-jpg</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-HubSpot-AI-1200x675-1.jpg</image:loc><image:caption>rote Roboterhand und grüne Menschenhand nähern sich in der Mitte des Bildes an</image:caption><image:title>00_frenz-HubSpot-AI-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_CMS-Hub-Starter-1200x675-1.jpg</image:loc><image:caption>Vorteile des CMS</image:caption><image:title>00_CMS-Hub-Starter-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_HubSpot-Content-Assistent.png</image:loc><image:caption>HubSpot Content Assistent</image:caption><image:title>01_HubSpot-Content-Assistent</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_mitreissendes-Webinar-1200x675%20Kopie-1.jpg</image:loc><image:caption>00_mitreissendes-Webinar-1200x675 Kopie-1</image:caption><image:title>00_mitreissendes-Webinar-1200x675 Kopie-1</image:title></image:image><lastmod>2023-03-02</lastmod></url><url><loc>https://www.frenz.ch/blog/wichtige-information-aenderungen-bei-hubspot-ctas</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Inbound-1920x960-1.jpeg</image:loc><image:caption>Laptop mit Magnet, der Kunden anzieht mit Hilfe eines Blogs</image:caption><image:title>00_Blog-Inbound-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_News-vs-Blog-1920x960-1.jpeg</image:loc><image:caption>Blogbeitrag von frenz! über News vs. Blog</image:caption><image:title>00_News-vs-Blog-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675</image:caption><image:title>00_5-neue-Funktioonen-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Subdomains-1200x675.jpg</image:loc><image:caption>Hubspot Website, Landingpages, Blog dargestellt in einem Puzzle</image:caption><image:title>00_Subdomains-1200x675</image:title></image:image><lastmod>2023-08-28</lastmod></url><url><loc>https://www.frenz.ch/778fd739-fe6e-41f2-a052-8b2fafd4df11/6dc51964-aee1-43e9-98a3-5e0be0801d09</loc><lastmod>2025-12-18</lastmod></url><url><loc>https://www.frenz.ch/blog/was-genau-ist-eigentlich-digitales-marketing</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Inbound-Conference-2023-1.jpeg</image:loc><image:caption>Livestream Inbound Conference 2023</image:caption><image:title>00_Inbound-Conference-2023-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-3.jpg</image:loc><image:caption>LED Briefumschlag in Gelb auf schwarzem Hintergrund</image:caption><image:title>Unbenannt-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Positionierung-Persona-Zusammen-Featurebild.webp</image:loc><image:caption>Schwarz-weisser Harlekin steht inmitten von Stormtroopers</image:caption><image:title>00_Positionierung-Persona-Zusammen-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-2.jpg</image:loc><image:caption>Ein Marketing Team arbeitet zusammen und Diskutiert miteinander</image:caption><image:title>Unbenannt-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2025-03-13</lastmod></url><url><loc>https://www.frenz.ch/blog/social-media-strategie-warum-dein-unternehmen-sie-unbedingt-braucht</loc><image:image><image:loc>https://www.frenz.ch/hubfs/01_Content-Google-Profil.png</image:loc><image:caption>Illustration einer Person, die auf Scooter zu Geschäft fährt. Vor ihr eine Google Maps Darstellung mit Bewertung aus dem Google Profil</image:caption><image:title>01_Content-Google-Profil</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Facebook-Werbung-Reichweite-Header.webp</image:loc><image:caption>Person schaut durch Fernglas mit Facebook-Logo-Gläsern</image:caption><image:title>00_Facebook-Werbung-Reichweite-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Unternehmenspositionierung-Feature.webp</image:loc><image:caption>Hand in frenz-Pink bewegt Schachfigur</image:caption><image:title>00_Unternehmenspositionierung-Feature</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Social-Media-Strategie-Featurebild.jpg</image:loc><image:caption>Person steht vor Wand mit Klebezetteln und denkt über Social Media Strategie nach</image:caption><image:title>00_Social-Media-Strategie-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_SLA-strategisches-Marketing.svg</image:loc><image:caption>Illustration einer Person, die etwas plant. Darum Andeutungen von Browser, Bild, Sprechblasen und Mindmap</image:caption><image:title>01_SLA-strategisches-Marketing</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Positionierung-Persona-Zusammen-Featurebild.webp</image:loc><image:caption>Schwarz-weisser Harlekin steht inmitten von Stormtroopers</image:caption><image:title>00_Positionierung-Persona-Zusammen-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2025-10-16</lastmod></url><url><loc>https://www.frenz.ch/blog/hubspot-ai-web-assistent</loc><image:image><image:loc>https://www.frenz.ch/hubfs/hubspot-ai-website-generator-3.png</image:loc><image:caption>HubSpot AI Website Generator </image:caption><image:title>hubspot-ai-website-generator-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-1.jpg</image:loc><image:caption>Zwei Frauen sitzen vor einen Laptop und Diskutieren</image:caption><image:title>Unbenannt-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-HubSpot-AI-1200x675.jpg</image:loc><image:caption>HubSpot / HubSbot Logo neben kleinem Roboterkopf</image:caption><image:title>00_frenz-HubSpot-AI-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/hubspot-ai-website-generator-generated-content.jpg</image:loc><image:caption>HubSpot AI Website Generator generated content</image:caption><image:title>hubspot-ai-website-generator-generated-content</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/hubspot-ai-website-generator-2.png</image:loc><image:caption>HubSpot AI Website Generator </image:caption><image:title>hubspot-ai-website-generator-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Fehler-Webdesign.webp</image:loc><image:caption>Mockup Website auf Laptop durchgestrichen</image:caption><image:title>00_Fehler-Webdesign</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/hubspot-ai-website-generator-site-editor.jpg</image:loc><image:caption>HubSpot AI Website Generator</image:caption><image:title>hubspot-ai-website-generator-site-editor</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_00_Blogbeitrag-Schritte-Relaunch-1200x675.jpg</image:loc><image:caption>Person mit pinken Schuhen läuft eine blaue Treppe hoch</image:caption><image:title>00_00_Blogbeitrag-Schritte-Relaunch-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/hubspot-ai-website-generator-1.png</image:loc><image:caption>HubSpot AI Website Generator </image:caption><image:title>hubspot-ai-website-generator-1</image:title></image:image><lastmod>2024-07-25</lastmod></url><url><loc>https://www.frenz.ch/blog/so-richtest-du-dein-google-business-profile-ein</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Google%20Maps%20Karte.jpg</image:loc><image:caption>Eine Hand hält ein Smartphone, auf dessen Bildschirm eine Google-Maps-Karte mit einer Markierung in Crouch End angezeigt wird. Auf dem Display ist eine Wegbeschreibung zu 'Morley Butchers' mit einer 4,9-Sterne-Bewertung und den Öffnungszeiten zu sehen.</image:caption><image:title>Google Maps Karte</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Grafik%20Anmeldung.png</image:loc><image:caption>Grafik Anmeldung</image:caption><image:title>Grafik Anmeldung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Ads-Optimierung-1200x675.jpg</image:loc><image:caption>00_Google-Ads-Optimierung-1200x675</image:caption><image:title>00_Google-Ads-Optimierung-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-Excel-CRM.jpg</image:loc><image:caption>Frau arbeitet an mehreren Monitoren mit Excel-Tabellen zur Kunden-Datenverwaltung in einem modernen Büro.</image:caption><image:title>01_Blogbeitrag-Excel-CRM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google%20Profile%20einrichten%201000x675.jpg</image:loc><image:caption>Eine Person sitzt an einem Holztisch und arbeitet an einem Laptop, auf dem die Google-Startseite geöffnet ist. Neben dem Laptop steht eine Tasse Kaffee auf einer Untertasse.</image:caption><image:title>Google Profile einrichten 1000x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_CTA-Marketing-Umfrage-2025.jpg</image:loc><image:caption>Banner für frenz! Marketing Umfrage. Frau stützt ihren Kopf und schaut auf Laptop</image:caption><image:title>01_CTA-Marketing-Umfrage-2025</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Featurebild-Datenchaos.jpg</image:loc><image:caption>Zwei Personen arbeiten gemeinsam an Laptops in einem Büro, eine davon gestikuliert erklärend vor dem Bildschirm.</image:caption><image:title>00_Featurebild-Datenchaos</image:title></image:image><lastmod>2025-05-09</lastmod></url><url><loc>https://www.frenz.ch/blog/instagram-stories-gestalten-wie-die-generation-z-teil-1</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Ads-Optimierung-1200x675.jpg</image:loc><image:caption>00_Google-Ads-Optimierung-1200x675</image:caption><image:title>00_Google-Ads-Optimierung-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google%20Profile%20einrichten%201000x675.jpg</image:loc><image:caption>Eine Person sitzt an einem Holztisch und arbeitet an einem Laptop, auf dem die Google-Startseite geöffnet ist. Neben dem Laptop steht eine Tasse Kaffee auf einer Untertasse.</image:caption><image:title>Google Profile einrichten 1000x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Stories-1-1200x675-1.jpg</image:loc><image:caption>00_Instagram-Stories-1-1200x675-1</image:caption><image:title>00_Instagram-Stories-1-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Barrierefreiheit-Digital-1200x675.jpg</image:loc><image:caption>00_Barrierefreiheit-Digital-1200x675</image:caption><image:title>00_Barrierefreiheit-Digital-1200x675</image:title></image:image><lastmod>2022-12-21</lastmod></url><url><loc>https://www.frenz.ch/website/webdesign</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Webdesign-B2B-Feature-Bild.png</image:loc><image:caption>frenz! Logo auf pinkem Hintergrund, daneben Illustration zeigt Konzeption und Design für individuelles Webdesign</image:caption><image:title>00_Webdesign-B2B-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Responsive-Design.svg</image:loc><image:caption>Illustration für Responsive Webdesign zeigt Personen, die eine Website auf Laptop und Smartphone bedienen</image:caption><image:title>01_Responsive-Design</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Webdesign-Header.svg</image:loc><image:caption>Illustration responsive Webdesign Konzeption</image:caption><image:title>01_Webdesign-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_Julian-Fuchs.jpg</image:loc><image:caption>Portrait Julian Fuchs</image:caption><image:title>02_Julian-Fuchs</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_Conversion-Optimierung.svg</image:loc><image:caption>Illustration für Conversion Optimierung zeigt Personen, die Grafiken auswerten</image:caption><image:title>02_Conversion-Optimierung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Individuelles-dersign.svg</image:loc><image:caption>Illustration für individuelles Webdesign</image:caption><image:title>01_Individuelles-dersign</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Benutzer-zentriert.svg</image:loc><image:caption>Grafik illustriert benutzerzentriertes Webdesign</image:caption><image:title>01_Benutzer-zentriert</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2026-08-13</lastmod></url><url><loc>https://www.frenz.ch/blog/warum-befindet-sich-digitales-marketing-2025-im-umbruch</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_News-vs-Blog-1920x960-1.jpeg</image:loc><image:caption>Blogbeitrag von frenz! über News vs. Blog</image:caption><image:title>00_News-vs-Blog-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Infografik-Social-Media-Kaufeinfluss-01.svg</image:loc><image:caption>Illustration zeigt wie alle Generation bei Kauf oder Inanspruchnahme einer Dienstleistung durch Social Media beeinflusst werden</image:caption><image:title>Infografik-Social-Media-Kaufeinfluss-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Marketing-Umbruch-2025.jpg</image:loc><image:caption>Auf einem Notizheft mit der Überschrift "Marketing 2025" sind Würfel mit Buchstaben die wahlweise CHANGE oder CHANCE ergeben</image:caption><image:title>00_Marketing-Umbruch-2025</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-Webdesign-frenz-1200x675.jpg</image:loc><image:caption>01_Blogbeitrag-Webdesign-frenz-1200x675</image:caption><image:title>01_Blogbeitrag-Webdesign-frenz-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Subdomains-1200x675.jpg</image:loc><image:caption>Hubspot Website, Landingpages, Blog dargestellt in einem Puzzle</image:caption><image:title>00_Subdomains-1200x675</image:title></image:image><lastmod>2025-09-08</lastmod></url><url><loc>https://www.frenz.ch/blog/warum-ist-eine-instagram-ads-kampagne-so-aufwendig</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Ads-Aufwand.jpg</image:loc><image:caption>lächelnde, blonde Person mit orangener Mütze schaut auf Instagram ihres Smartphones, davor angedeutete Schritte zur Schaltung von Ads. Im Hintergrund Emoticons und Herzen</image:caption><image:title>00_Instagram-Ads-Aufwand</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Vorteile-Landingpage.jpg</image:loc><image:caption>Unter Wasseraufnahme einen Angelhackens, der eines von mehreren Instagram Logos aus dem Wasser fischt als Symbol für eine wirkungsvolle Landingpage. realistisches Foto KI-generiert</image:caption><image:title>00_Instagram-Vorteile-Landingpage</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675-1.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675-1</image:caption><image:title>00_5-neue-Funktioonen-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Buyer-Personas.jpg</image:loc><image:caption>2 Reihen a 5 Portraits unterschiedlicher Menschen. Eine Person ist per Hand eingekreist und mit Sternchen versehen</image:caption><image:title>01_Buyer-Personas</image:title></image:image><lastmod>2025-09-08</lastmod></url><url><loc>https://www.frenz.ch/angebot/hubspot</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Coaching%201920x960.jpg</image:loc><image:caption>Coaching 1920x960</image:caption><image:title>Coaching 1920x960</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot-Partner-01.png</image:loc><image:caption>HubSpot Solutions Partner Gold Badge</image:caption><image:title>HubSpot-Partner-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_HubSpot-Solutions-Partner-Golf.svg</image:loc><image:caption>HubSpot Solutions Partner Gold Badge für frenz!</image:caption><image:title>00_HubSpot-Solutions-Partner-Golf</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2026-08-03</lastmod></url><url><loc>https://www.frenz.ch/newsletter</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2025-02-10</lastmod></url><url><loc>https://www.frenz.ch/webdesign/fuer-it-dienstleister</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Header-It-Dienstleister-Redesign-01.png</image:loc><image:caption>Grafik ei9ner Website mit verschiedenen Elementen auf Desktop und Mobile</image:caption><image:title>Header-It-Dienstleister-Redesign-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-SmartIT-01.jpg</image:loc><image:caption>Start- und Blogseite von SmartIT auf schwarzem Laptop und Smartphone</image:caption><image:title>Case-Study-SmartIT-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/secnovum-weiss.png</image:loc><image:caption>secnovum</image:caption><image:title>secnovum-weiss</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-Leuchter-01.jpg</image:loc><image:caption>Start- und Newsseite von Leuchter IT Solutions auf schwarzem Laptop und Smartphone</image:caption><image:title>Case-Study-Leuchter-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/NTC-weiss.png</image:loc><image:caption>Nationales Testinstitut für Cybersicherheit</image:caption><image:title>NTC-weiss</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Featurebild-It-Dienstleister-Redesign.png</image:loc><image:caption>Grafik einer Website mit verschiedenen Elementen auf Desktop und Mobile</image:caption><image:title>Featurebild-It-Dienstleister-Redesign</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Konkurrenz.png</image:loc><image:caption>Konkurrenz</image:caption><image:title>Konkurrenz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Sales.png</image:loc><image:caption>Sales</image:caption><image:title>Sales</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-NTC-01.jpg</image:loc><image:caption>Start- und Detailseite von NTC auf schwarzem Laptop und Smartphone</image:caption><image:title>Case-Study-NTC-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-ADSS.jpg</image:loc><image:caption>Start- und About-Seite von ADSS auf schwarzem Laptop und Smartphone</image:caption><image:title>Case-Study-ADSS</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Performance.png</image:loc><image:caption>Performance</image:caption><image:title>Performance</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/ICPRO-weiss.png</image:loc><image:caption>ICPRO</image:caption><image:title>ICPRO-weiss</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/slone-weiss-01.png</image:loc><image:caption>sl.one</image:caption><image:title>slone-weiss-01</image:title></image:image><lastmod>2025-04-11</lastmod></url><url><loc>https://www.frenz.ch/angebote/digital-marketing-audit</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2026-06-22</lastmod></url><url><loc>https://www.frenz.ch/blog/ersetzt-ai-dein-crm-oder-deine-marketingagentur</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Featurebild-ersetzt-AI-dein-CRM.jpg</image:loc><image:caption>Mensch spielt Schach gegen Roboter</image:caption><image:title>00_Featurebild-ersetzt-AI-dein-CRM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Persona-ICP-Zielgruppe-Featurebild.webp</image:loc><image:caption>Matrjoschka symbolisch für Persona, ICP und Zielgruppe</image:caption><image:title>00_Persona-ICP-Zielgruppe-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Featurebild-AEO-GEO-Loop.webp</image:loc><image:caption>00_Featurebild-AEO-GEO-Loop</image:caption><image:title>00_Featurebild-AEO-GEO-Loop</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Featurebild-Excel-Chaos.jpg</image:loc><image:caption>Screen HubSpot Marketplace</image:caption><image:title>00_Featurebild-Excel-Chaos</image:title></image:image><lastmod>2026-09-18</lastmod></url><url><loc>https://www.frenz.ch/website/webentwicklung</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Tobias%20600x300.jpg</image:loc><image:caption>Programmierer und Usability Spezialist Tobias Balmer</image:caption><image:title>Tobias 600x300</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2024-12-09</lastmod></url><url><loc>https://www.frenz.ch/778fd739-fe6e-41f2-a052-8b2fafd4df11/7b6140f5-5a75-478d-87e1-0a966fc26b56</loc><lastmod>2025-12-22</lastmod></url><url><loc>https://www.frenz.ch/blog/glossar-fuer-webdesign-die-wichtigsten-begriffe-erklaert</loc><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-Webdesign-frenz-1200x675.jpg</image:loc><image:caption>01_Blogbeitrag-Webdesign-frenz-1200x675</image:caption><image:title>01_Blogbeitrag-Webdesign-frenz-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_frenz-CTA-Website.jpg</image:loc><image:caption>02_frenz-CTA-Website</image:caption><image:title>02_frenz-CTA-Website</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-CTA-Website.jpg</image:loc><image:caption>00_frenz-CTA-Website</image:caption><image:title>00_frenz-CTA-Website</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Strategie-1920x960-1.jpeg</image:loc><image:caption>Blog Strategie</image:caption><image:title>00_Blog-Strategie-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_News-vs-Blog-1920x960-1.jpeg</image:loc><image:caption>Blogbeitrag von frenz! über News vs. Blog</image:caption><image:title>00_News-vs-Blog-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_HubSpot-CTAs-1920x960-1.jpeg</image:loc><image:caption>00_HubSpot-CTAs-1920x960-1</image:caption><image:title>00_HubSpot-CTAs-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_frenz-CTA-Website.jpg</image:loc><image:caption>01_frenz-CTA-Website</image:caption><image:title>01_frenz-CTA-Website</image:title></image:image><lastmod>2023-02-10</lastmod></url><url><loc>https://www.frenz.ch/team</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Andreas-Wolf.webp</image:loc><image:caption>Portrait Video Producer Andreas Wolf</image:caption><image:title>Andreas-Wolf</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Coworking-Ueber-uns-Luis.webp</image:loc><image:caption>Portrait Luis Blaser</image:caption><image:title>00_Coworking-Ueber-uns-Luis</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Teamsseite-Header.svg</image:loc><image:caption>Illustration 3 Personen durchsuchen Inhalte als Symbolbild für viel Expertise auf Website</image:caption><image:title>00_Teamsseite-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/02_Julian-Fuchs.jpg</image:loc><image:caption>Portrait Julian Fuchs</image:caption><image:title>02_Julian-Fuchs</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Erik%20600x300.jpg</image:loc><image:caption>Portrait SEO-Spezialist Erik Munder</image:caption><image:title>Erik 600x300</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Sonja%20600x300.jpg</image:loc><image:caption>Sonja 600x300</image:caption><image:title>Sonja 600x300</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Angelo%20600x300.jpg</image:loc><image:caption>Angelo 600x300</image:caption><image:title>Angelo 600x300</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Eliane%20Portrait.jpg</image:loc><image:caption>Eliane Portrait</image:caption><image:title>Eliane Portrait</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Sabine-Haidan.jpg</image:loc><image:caption>Portrait Marketingexpertin Sabine Haidan</image:caption><image:title>Sabine-Haidan</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Tobias%20600x300.jpg</image:loc><image:caption>Programmierer und Usability Spezialist Tobias Balmer</image:caption><image:title>Tobias 600x300</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Daniel%20600x300.jpg</image:loc><image:caption>Daniel 600x300</image:caption><image:title>Daniel 600x300</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Shana-Meister.webp</image:loc><image:caption>Portrait Content Creatorin Shana Meister</image:caption><image:title>Shana-Meister</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Pascal%20600x300.jpg</image:loc><image:caption>Wordpress Entwickler Pascal</image:caption><image:title>Pascal 600x300</image:title></image:image><lastmod>2026-09-24</lastmod></url><url><loc>https://www.frenz.ch/blog/hubspot-crm-ein-umfassender-ueberblick-ueber-die-funktionen</loc><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot%20CRM-Ein%20umfassender%20%C3%9Cberblick.jpg</image:loc><image:caption>HubSpot CRM-Ein umfassender Überblick</image:caption><image:title>HubSpot CRM-Ein umfassender Überblick</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Vielfalt-Blogs-1200x675.jpg</image:loc><image:caption>00_Vielfalt-Blogs-1200x675</image:caption><image:title>00_Vielfalt-Blogs-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog%20Social%20Media%2016%20uf%209.png</image:loc><image:caption>Blog Social Media 16 uf 9</image:caption><image:title>Blog Social Media 16 uf 9</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-Excel-CRM.jpg</image:loc><image:caption>Frau arbeitet an mehreren Monitoren mit Excel-Tabellen zur Kunden-Datenverwaltung in einem modernen Büro.</image:caption><image:title>01_Blogbeitrag-Excel-CRM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2025-08-26</lastmod></url><url><loc>https://www.frenz.ch/blog/haeufige-fehler-beim-google-business-profile-und-wie-man-sie-vermeidet</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Kundenbewertungen.jpg</image:loc><image:caption>Kundenbewertungen</image:caption><image:title>Kundenbewertungen</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Stop.jpg</image:loc><image:caption>Eine Frau kreuzt ihre Arme vor ihrem Körper, als würde sie ein Zeichen des Widerstands, der Ablehnung oder des Schutzes machen. Ihr Gesichtsausdruck ist entschlossen oder ernst.</image:caption><image:title>Stop</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blogbeitrag-Content-Marketing-1200x675.jpg</image:loc><image:caption>Person arbeitet an einem Laptop an Content Marketing. Daneben eine Kaffeetasse und eine Vase mit Pflanze, Analyse Grafiken überlagern das Bild.</image:caption><image:title>00_Blogbeitrag-Content-Marketing-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google.jpg</image:loc><image:caption>Handy mit Google Startseite auf rotem Hintergrund liegend</image:caption><image:title>Google</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/know-how.jpg</image:loc><image:caption>know-how</image:caption><image:title>know-how</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Fehler%20bei%20Google%20Business%20Profile.jpg</image:loc><image:caption>Eine Frau sitzt vor ihrem Laptop, hält sich frustriert die Schläfen und schaut auf den Bildschirm – sie hat einen Fehler gemacht.</image:caption><image:title>Fehler bei Google Business Profile</image:title></image:image><lastmod>2025-04-16</lastmod></url><url><loc>https://www.frenz.ch/blog/erreicht-man-in-der-schweiz-mit-facebook-werbung-noch-jemanden</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Unternehmenspositionierung-Feature.webp</image:loc><image:caption>Hand in frenz-Pink bewegt Schachfigur</image:caption><image:title>00_Unternehmenspositionierung-Feature</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Laufzeit-Meta-Ads-Feature-Bild.webp</image:loc><image:caption>Person liegt auf Laufbahn, über dem Kopf erschöpftes Emoticon mit Facebook-Augen</image:caption><image:title>00_Laufzeit-Meta-Ads-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Statistik-Social-Media-Nutzung-Schweiz.svg</image:loc><image:caption>Statistik Social Media Nutzung Schweiz</image:caption><image:title>00_frenz-Statistik-Social-Media-Nutzung-Schweiz</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Social-Media-Strategie-Featurebild.jpg</image:loc><image:caption>Person steht vor Wand mit Klebezetteln und denkt über Social Media Strategie nach</image:caption><image:title>00_Social-Media-Strategie-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Facebook-Werbung-Reichweite-Header.webp</image:loc><image:caption>Person schaut durch Fernglas mit Facebook-Logo-Gläsern</image:caption><image:title>00_Facebook-Werbung-Reichweite-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2026-04-16</lastmod></url><url><loc>https://www.frenz.ch/blog/news-vs-blog-was-ist-der-unterschied</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_News-vs-Blog-1920x960.jpg</image:loc><image:caption>00_News-vs-Blog-1920x960</image:caption><image:title>00_News-vs-Blog-1920x960</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_News-vs-Blog-1920x960-1.jpeg</image:loc><image:caption>Blogbeitrag von frenz! über News vs. Blog</image:caption><image:title>00_News-vs-Blog-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-unverzichtsbar-1200x675-1.jpg</image:loc><image:caption>00_Blog-unverzichtsbar-1200x675-1</image:caption><image:title>00_Blog-unverzichtsbar-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Subdomains-1200x675.jpg</image:loc><image:caption>Hubspot Website, Landingpages, Blog dargestellt in einem Puzzle</image:caption><image:title>00_Subdomains-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Strategie-1920x960-1.jpeg</image:loc><image:caption>Blog Strategie</image:caption><image:title>00_Blog-Strategie-1920x960-1</image:title></image:image><lastmod>2023-08-28</lastmod></url><url><loc>https://www.frenz.ch/blog/was-ist-seo-warum-ist-es-wichtig-worauf-musst-du-dabei-achten</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Ads-Optimierung-1200x675.jpg</image:loc><image:caption>00_Google-Ads-Optimierung-1200x675</image:caption><image:title>00_Google-Ads-Optimierung-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blogbeitrag_was%20ist%20SEO.png</image:loc><image:caption>Buchstaben ergeben das Wort SEO</image:caption><image:title>Blogbeitrag_was ist SEO</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/undefined.png</image:loc><image:caption>undefined</image:caption><image:title>undefined</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png.png</image:loc><image:caption>image-png</image:caption><image:title>image-png</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png-3.png</image:loc><image:caption>image-png-3</image:caption><image:title>image-png-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Analytics-1200x675.jpg</image:loc><image:caption>00_Google-Analytics-1200x675</image:caption><image:title>00_Google-Analytics-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-1.jpg</image:loc><image:caption>Zwei Frauen sitzen vor einen Laptop und Diskutieren</image:caption><image:title>Unbenannt-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-Was-ist-seo-760x300.jpg</image:loc><image:caption>00_frenz-Was-ist-seo-760x300</image:caption><image:title>00_frenz-Was-ist-seo-760x300</image:title></image:image><lastmod>2023-08-25</lastmod></url><url><loc>https://www.frenz.ch/blog/5-neue-hubspot-funktionen-die-jeder-nutzer-kennen-sollte</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_5-neue-Funktioonen-1200x675-2.jpg</image:loc><image:caption>00_5-neue-Funktioonen-1200x675-2</image:caption><image:title>00_5-neue-Funktioonen-1200x675-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Datensicherheit-HubSpot-1200x675.jpg</image:loc><image:caption>00_Datensicherheit-HubSpot-1200x675</image:caption><image:title>00_Datensicherheit-HubSpot-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Inbound-Conference-2023-1.jpeg</image:loc><image:caption>Livestream Inbound Conference 2023</image:caption><image:title>00_Inbound-Conference-2023-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Inbound-1920x960-1.jpeg</image:loc><image:caption>Laptop mit Magnet, der Kunden anzieht mit Hilfe eines Blogs</image:caption><image:title>00_Blog-Inbound-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2022-12-21</lastmod></url><url><loc>https://www.frenz.ch/blog/google-business-profile-5-schritte-zur-lokalen-sichtbarkeit</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Fehler%20bei%20Google%20Business%20Profile.jpg</image:loc><image:caption>Eine Frau sitzt vor ihrem Laptop, hält sich frustriert die Schläfen und schaut auf den Bildschirm – sie hat einen Fehler gemacht.</image:caption><image:title>Fehler bei Google Business Profile</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/know-how.jpg</image:loc><image:caption>know-how</image:caption><image:title>know-how</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Sichtbarkeit-1.jpg</image:loc><image:caption>Sichtbarkeit-1</image:caption><image:title>Sichtbarkeit-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/W%C3%B6rterwolke.png</image:loc><image:caption>Wörterwolke</image:caption><image:title>Wörterwolke</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google%20Profile%20einrichten%201000x675.jpg</image:loc><image:caption>Eine Person sitzt an einem Holztisch und arbeitet an einem Laptop, auf dem die Google-Startseite geöffnet ist. Neben dem Laptop steht eine Tasse Kaffee auf einer Untertasse.</image:caption><image:title>Google Profile einrichten 1000x675</image:title></image:image><lastmod>2025-06-24</lastmod></url><url><loc>https://www.frenz.ch/blog/was-ist-die-ideale-laufzeit-f%C3%BCr-meta-ads-facebook</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Meta-Ads-Enddatum.webp</image:loc><image:caption>Screenshot Enddatum Meta Ad</image:caption><image:title>Meta-Ads-Enddatum</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Laufzeit-Meta-Ads-Feature-Bild.webp</image:loc><image:caption>Person liegt auf Laufbahn, über dem Kopf erschöpftes Emoticon mit Facebook-Augen</image:caption><image:title>00_Laufzeit-Meta-Ads-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Social-Media-Strategie-Featurebild.jpg</image:loc><image:caption>Person steht vor Wand mit Klebezetteln und denkt über Social Media Strategie nach</image:caption><image:title>00_Social-Media-Strategie-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Kosten-Meta-Ads-Feature-Bild.jpg</image:loc><image:caption>Grafik Kosten Meta, im Hintergrund Schweizer Franken</image:caption><image:title>00_Kosten-Meta-Ads-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Meta-Ads-Kampagnenstruktur.webp</image:loc><image:caption>Überblick Kampagnenstruktur Meta Ads</image:caption><image:title>00_Meta-Ads-Kampagnenstruktur</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Meta-Ads-Lernphase.webp</image:loc><image:caption>Screenshot Meta Ads Lernphase</image:caption><image:title>Meta-Ads-Lernphase</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Unternehmenspositionierung-Feature.webp</image:loc><image:caption>Hand in frenz-Pink bewegt Schachfigur</image:caption><image:title>00_Unternehmenspositionierung-Feature</image:title></image:image><lastmod>2026-08-10</lastmod></url><url><loc>https://www.frenz.ch/angebot/hubspot-partner-agentur</loc><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot-CRM--01.png</image:loc><image:caption>HubSpot-CRM--01</image:caption><image:title>HubSpot-CRM--01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Professional-01.png</image:loc><image:caption>Professional-01</image:caption><image:title>Professional-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot-Service-Hub.png</image:loc><image:caption>HubSpot-Service-Hub</image:caption><image:title>HubSpot-Service-Hub</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot-Operations-Hub.png</image:loc><image:caption>HubSpot-Operations-Hub</image:caption><image:title>HubSpot-Operations-Hub</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Starter-01.png</image:loc><image:caption>Starter-01</image:caption><image:title>Starter-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Enterprise-01.png</image:loc><image:caption>Enterprise-01</image:caption><image:title>Enterprise-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot-CMS-Hub.png</image:loc><image:caption>HubSpot-CMS-Hub</image:caption><image:title>HubSpot-CMS-Hub</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot-Partner-01.png</image:loc><image:caption>HubSpot Solutions Partner Gold Badge</image:caption><image:title>HubSpot-Partner-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot-Sales-Hub.png</image:loc><image:caption>HubSpot-Sales-Hub</image:caption><image:title>HubSpot-Sales-Hub</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot-Marketin-Hub.png</image:loc><image:caption>HubSpot-Marketin-Hub</image:caption><image:title>HubSpot-Marketin-Hub</image:title></image:image><lastmod>2025-03-04</lastmod></url><url><loc>https://www.frenz.ch/blog/nie-wieder-nur-webdesign-mein-groesster-fehler-als-designer</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Fehler%20bei%20Google%20Business%20Profile.jpg</image:loc><image:caption>Eine Frau sitzt vor ihrem Laptop, hält sich frustriert die Schläfen und schaut auf den Bildschirm – sie hat einen Fehler gemacht.</image:caption><image:title>Fehler bei Google Business Profile</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Laufzeit-Meta-Ads-Feature-Bild.webp</image:loc><image:caption>Person liegt auf Laufbahn, über dem Kopf erschöpftes Emoticon mit Facebook-Augen</image:caption><image:title>00_Laufzeit-Meta-Ads-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_CTA-Kosten-Website.jpg</image:loc><image:caption>Text: Was kostet eine Website? Hier erfährst du es. Bild daneben zeigt Illustration eines Website Mockups und Zahnrad-Icons</image:caption><image:title>01_CTA-Kosten-Website</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Featurebild.webp</image:loc><image:caption>Geteilter Bildschirm zeigt Screendesign und fertige Website</image:caption><image:title>00_Screendesign-zu-Web-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Fehler-Webdesign.webp</image:loc><image:caption>Mockup Website auf Laptop durchgestrichen</image:caption><image:title>00_Fehler-Webdesign</image:title></image:image><lastmod>2026-07-22</lastmod></url><url><loc>https://www.frenz.ch/angebot/seo/audit</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Illustration-Header-SEO-Audit.svg</image:loc><image:caption>Illustration Person wertet SEO-Analyse auf mit Grafiken</image:caption><image:title>00_Illustration-Header-SEO-Audit</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_SEO-Audit-Header-1920.png</image:loc><image:caption>00_SEO-Audit-Header-1920</image:caption><image:title>00_SEO-Audit-Header-1920</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2026-06-19</lastmod></url><url><loc>https://www.frenz.ch/impressum</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2026-06-26</lastmod></url><url><loc>https://www.frenz.ch/blog/datenchaos-vermeiden-so-bleibt-dein-crm-sauber-und-aktuell</loc><image:image><image:loc>https://www.frenz.ch/hubfs/know-how.jpg</image:loc><image:caption>know-how</image:caption><image:title>know-how</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Featurebild-Datenchaos.jpg</image:loc><image:caption>Zwei Personen arbeiten gemeinsam an Laptops in einem Büro, eine davon gestikuliert erklärend vor dem Bildschirm.</image:caption><image:title>00_Featurebild-Datenchaos</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blogbeitrag-Content-Marketing-1200x675.jpg</image:loc><image:caption>Person arbeitet an einem Laptop an Content Marketing. Daneben eine Kaffeetasse und eine Vase mit Pflanze, Analyse Grafiken überlagern das Bild.</image:caption><image:title>00_Blogbeitrag-Content-Marketing-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google%20Profile%20einrichten%201000x675.jpg</image:loc><image:caption>Eine Person sitzt an einem Holztisch und arbeitet an einem Laptop, auf dem die Google-Startseite geöffnet ist. Neben dem Laptop steht eine Tasse Kaffee auf einer Untertasse.</image:caption><image:title>Google Profile einrichten 1000x675</image:title></image:image><lastmod>2025-10-03</lastmod></url><url><loc>https://www.frenz.ch/blog/barrierefreiheit-in-der-digitalen-welt</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Blogbeitrag_was%20ist%20SEO.png</image:loc><image:caption>Buchstaben ergeben das Wort SEO</image:caption><image:title>Blogbeitrag_was ist SEO</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Barrierefreiheit-Digital-1200x675.jpg</image:loc><image:caption>00_Barrierefreiheit-Digital-1200x675</image:caption><image:title>00_Barrierefreiheit-Digital-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Analytics-1200x675.jpg</image:loc><image:caption>00_Google-Analytics-1200x675</image:caption><image:title>00_Google-Analytics-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Ads-Optimierung-1200x675.jpg</image:loc><image:caption>00_Google-Ads-Optimierung-1200x675</image:caption><image:title>00_Google-Ads-Optimierung-1200x675</image:title></image:image><lastmod>2023-06-27</lastmod></url><url><loc>https://www.frenz.ch/778fd739-fe6e-41f2-a052-8b2fafd4df11</loc><lastmod>2025-10-24</lastmod></url><url><loc>https://www.frenz.ch/website/individualentwicklung</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-NTC-01.jpg</image:loc><image:caption>Start- und Detailseite von NTC auf schwarzem Laptop und Smartphone</image:caption><image:title>Case-Study-NTC-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-SmartIT-01.jpg</image:loc><image:caption>Start- und Blogseite von SmartIT auf schwarzem Laptop und Smartphone</image:caption><image:title>Case-Study-SmartIT-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-ADSS.jpg</image:loc><image:caption>Start- und About-Seite von ADSS auf schwarzem Laptop und Smartphone</image:caption><image:title>Case-Study-ADSS</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_After-Launch-Support.svg</image:loc><image:caption>Illustration symbolisiert strategische Arbeit nach dem Website Launch durch 4 Hände und AB-Test</image:caption><image:title>00_After-Launch-Support</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Header-Individuelles-Webentwicklung.svg</image:loc><image:caption>Illustration für individuelle Webentwicklung zeigt Personen die Puzzle halten, ein Zahnrad Webelemente</image:caption><image:title>01_Header-Individuelles-Webentwicklung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/03_Leistung-Webdesign-Support.svg</image:loc><image:caption>Illustration zeigt Website Support mithilfe zweier Personen, die miteinander kommunizieren</image:caption><image:title>03_Leistung-Webdesign-Support</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Leistung-Webdesign-SEO-AEO.svg</image:loc><image:caption>Illustration zeigt Person die etwas durch eine Lupe betrachtet symbolische für SEO und AEO</image:caption><image:title>01_Leistung-Webdesign-SEO-AEO</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-slone-01.jpg</image:loc><image:caption>Screenshot der individuell mitHubSpot entwickelten Website für sl.one</image:caption><image:title>Case-Study-slone-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-ZweiWealth.jpg</image:loc><image:caption>Screenshot der individuell mitHubSpot entwickelten Website für Zwei Wealth</image:caption><image:title>Case-Study-ZweiWealth</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-Leuchter-01.jpg</image:loc><image:caption>Start- und Newsseite von Leuchter IT Solutions auf schwarzem Laptop und Smartphone</image:caption><image:title>Case-Study-Leuchter-01</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Individualentwicklung-Featurebild.png</image:loc><image:caption>Illustration für individuelle Webentwicklung zeigt Personen die Puzzle halten, ein Zahnrad Webelemente</image:caption><image:title>Individualentwicklung-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-SpitexCare.jpg</image:loc><image:caption>Screenshot der individuell mitHubSpot entwickelten Website für SpitexCare</image:caption><image:title>Case-Study-SpitexCare</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Case-Study-schmid.jpg</image:loc><image:caption>Screenshot der individuell mitHubSpot entwickelten Website für Schmid</image:caption><image:title>Case-Study-schmid</image:title></image:image><lastmod>2026-06-19</lastmod></url><url><loc>https://www.frenz.ch/website</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Leistung-Webdesign-Individuelle-Entwicklung.svg</image:loc><image:caption>Illustration individueller Webentwicklung zeigt Person an Laptop, dahinter ein Browserfenster, Zahnräder und Teile von Diagrammen</image:caption><image:title>00_Leistung-Webdesign-Individuelle-Entwicklung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Feature-Bild-Angebot-Webdesign.png</image:loc><image:caption>Illustration Gestaltungsprozess einer Website auf Smartphone und Desktop. Im Hintergrund eine ansteigende Statistik symbolisch für Webdesign, dass verkauft</image:caption><image:title>00_Feature-Bild-Angebot-Webdesign</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Webdesign-verkauft-Header.svg</image:loc><image:caption>Illustration Gestaltungsprozess einer Website auf Smartphone und Desktop. Im Hintergrund eine ansteigende Statistik symbolisch für Webdesign, dass verkauft</image:caption><image:title>01_Webdesign-verkauft-Header</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Leistung-Webdesign-Template.svg</image:loc><image:caption>Illustration zeigt Person die  Teile eines Webdesign Templates zusammenbaut</image:caption><image:title>00_Leistung-Webdesign-Template</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2026-06-19</lastmod></url><url><loc>https://www.frenz.ch/blog/vom-screen-design-zur-fertigen-webseite</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Sytleguide.webp</image:loc><image:caption>Vorschau Styleguide von frenz!</image:caption><image:title>00_Screendesign-zu-Web-Sytleguide</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Module.webp</image:loc><image:caption>Designmodule in HubSpot</image:caption><image:title>00_Screendesign-zu-Web-Module</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Fehler%20bei%20Google%20Business%20Profile.jpg</image:loc><image:caption>Eine Frau sitzt vor ihrem Laptop, hält sich frustriert die Schläfen und schaut auf den Bildschirm – sie hat einen Fehler gemacht.</image:caption><image:title>Fehler bei Google Business Profile</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Featurebild.webp</image:loc><image:caption>Geteilter Bildschirm zeigt Screendesign und fertige Website</image:caption><image:title>00_Screendesign-zu-Web-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog%20Social%20Media%2016%20uf%209.png</image:loc><image:caption>Blog Social Media 16 uf 9</image:caption><image:title>Blog Social Media 16 uf 9</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Header-Google-Profil.jpg</image:loc><image:caption>Person hält smartphone, dass das Google Profil eines Unternehmens anzeigt</image:caption><image:title>00_Header-Google-Profil</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Fokus-Nutzung.webp</image:loc><image:caption>Screenshot Modul Card in HubSpot in der Nutzung</image:caption><image:title>00_Screendesign-zu-Web-Fokus-Nutzung</image:title></image:image><lastmod>2026-06-09</lastmod></url><url><loc>https://www.frenz.ch/blog/warum-ist-die-zieldefinition-bei-instagram-ads-so-wichtig</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Vielfalt-Blogs-1200x675.jpg</image:loc><image:caption>00_Vielfalt-Blogs-1200x675</image:caption><image:title>00_Vielfalt-Blogs-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Definition-Zielgruppe.jpg</image:loc><image:caption>An einer weissen Wand aufgesprühtes Like-Symbol von Instagram, darunter eine Hand der Zielgruppe, die ihr Smartphone darunter hält</image:caption><image:title>00_Instagram-Definition-Zielgruppe</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-unverzichtsbar-1200x675-1.jpg</image:loc><image:caption>00_Blog-unverzichtsbar-1200x675-1</image:caption><image:title>00_Blog-unverzichtsbar-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Strategie-1920x960-1.jpeg</image:loc><image:caption>Blog Strategie</image:caption><image:title>00_Blog-Strategie-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2025-09-08</lastmod></url><url><loc>https://www.frenz.ch/website/kostenguenstig-mit-comeon-theme</loc><image:image><image:loc>https://www.frenz.ch/hubfs/01_Leistung-Webdesign-SEO-AEO.svg</image:loc><image:caption>Illustration zeigt Person die etwas durch eine Lupe betrachtet symbolische für SEO und AEO</image:caption><image:title>01_Leistung-Webdesign-SEO-AEO</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_ComeOn-Theme-Featurebild.webp</image:loc><image:caption>Illustration Person legt Quadrat auf wachsendes Balkendiagram</image:caption><image:title>00_ComeOn-Theme-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/03_Leistung-Webdesign-Support.svg</image:loc><image:caption>Illustration zeigt Website Support mithilfe zweier Personen, die miteinander kommunizieren</image:caption><image:title>03_Leistung-Webdesign-Support</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Website-Comeon-HubSpot.svg</image:loc><image:caption>Illustration Person legt Quadrat auf wachsendes Balkendiagram</image:caption><image:title>00_Website-Comeon-HubSpot</image:title></image:image><lastmod>2026-06-19</lastmod></url><url><loc>https://www.frenz.ch/blog/aus-hubspots-cms-hub-wird-content-hub-alle-features-im-%C3%BCberblick</loc><image:image><image:loc>https://www.frenz.ch/hubfs/01_CTA-Hubspot-Lizenz-Beratung.jpg</image:loc><image:caption>Banner bietet Hilfe bei der Lizenzwahl für HubSpot mit Screenshot der HubSpot Website und Sabine als Ansprechpartnerin</image:caption><image:title>01_CTA-Hubspot-Lizenz-Beratung</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-ContentHub.jpg</image:loc><image:caption>Weiblich gelesene Person mit roten Haaren und gelben Shirt schaut begeistert auf ihren weissen Laptop</image:caption><image:title>01_Blogbeitrag-ContentHub</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/smart_Content_1200x675.png</image:loc><image:caption>Eine Website mit einem smarten Würfel</image:caption><image:title>smart_Content_1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_CMS-Hub-Starter-1200x675-1.jpg</image:loc><image:caption>Vorteile des CMS</image:caption><image:title>00_CMS-Hub-Starter-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_CTA-Tatutata.jpg</image:loc><image:caption>SEO, SEA, CMS, CTA, TATÜTATA ... Was brauchst du um digital erfolgreich zu sein? Wir beraten dich gern.</image:caption><image:title>01_CTA-Tatutata</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Vergleich-CMS-vs-ContentHub-2.svg</image:loc><image:caption>Tabelle vergleicht CMS Hub und Content Hub</image:caption><image:title>Vergleich-CMS-vs-ContentHub-2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_HubSpot-Content-Assistent.png</image:loc><image:caption>HubSpot Content Assistent</image:caption><image:title>01_HubSpot-Content-Assistent</image:title></image:image><lastmod>2024-08-16</lastmod></url><url><loc>https://www.frenz.ch/sla-marketing-kmu</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/03_Header-SLA-Marketing-Plus.svg</image:loc><image:caption>Illustration 2 Marketer mit Puzzleteilen vor Website</image:caption><image:title>03_Header-SLA-Marketing-Plus</image:title></image:image><lastmod>2026-08-11</lastmod></url><url><loc>https://www.frenz.ch/blog/persona-icp-zielgruppe-warum-kmu-alle-drei-begriffe-kennen-sollten</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Positionierung-Persona-Zusammen-Featurebild.webp</image:loc><image:caption>Schwarz-weisser Harlekin steht inmitten von Stormtroopers</image:caption><image:title>00_Positionierung-Persona-Zusammen-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Buyer-Personas.jpg</image:loc><image:caption>2 Reihen a 5 Portraits unterschiedlicher Menschen. Eine Person ist per Hand eingekreist und mit Sternchen versehen</image:caption><image:title>01_Buyer-Personas</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Persona-ICP-Zielgruppe-Featurebild.webp</image:loc><image:caption>Matrjoschka symbolisch für Persona, ICP und Zielgruppe</image:caption><image:title>00_Persona-ICP-Zielgruppe-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Hubspot-integriertes-Hosting-1200x675.jpg</image:loc><image:caption>Die Vorteile des integrierten Hostings bei Hubspot</image:caption><image:title>00_Hubspot-integriertes-Hosting-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Persona-ICO-Zielgruppe-Matrjoschka-Infografik.svg</image:loc><image:caption>Technische Zeichnung einer Matrjoschka erklärt Persona, ICP und Zielgruppe</image:caption><image:title>01_Persona-ICO-Zielgruppe-Matrjoschka-Infografik</image:title></image:image><lastmod>2026-09-09</lastmod></url><url><loc>https://www.frenz.ch/angebot/google-analytics/umstellung-auf-ga4</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Angebot-GA4-1200x400.jpg</image:loc><image:caption>Angebot-GA4-1200x400</image:caption><image:title>Angebot-GA4-1200x400</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/analytics_720x520.png</image:loc><image:caption>analytics_720x520</image:caption><image:title>analytics_720x520</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Social_Media_eine_Qual600x400.jpg</image:loc><image:caption>Laptop der Google Tools aufzeigt</image:caption><image:title>Social_Media_eine_Qual600x400</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2025-06-11</lastmod></url><url><loc>https://www.frenz.ch/blog/alt-text-in-bildern-hinzufuegen-die-neue-funktion-von-hubspot</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Vielfalt-Blogs-1200x675.jpg</image:loc><image:caption>00_Vielfalt-Blogs-1200x675</image:caption><image:title>00_Vielfalt-Blogs-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog_Alt-Text_Anleitung_4.png</image:loc><image:caption>Anleitung in HubSpot, damit man die Alt-Text-Beschreibung hinzufügen kann</image:caption><image:title>Blog_Alt-Text_Anleitung_4</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog_Alt-Text_Anleitung_3.png</image:loc><image:caption>Anleitung in HubSpot, damit man das auf Allgemeine Informationen eines Bildes kommt</image:caption><image:title>Blog_Alt-Text_Anleitung_3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog_Alt-Text_Anleitung_2.png</image:loc><image:caption>Anleitung in HubSpot, damit man die Alt-Text-Beschreibung hinzufügen kann</image:caption><image:title>Blog_Alt-Text_Anleitung_2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-ALT-Text-1.jpeg</image:loc><image:caption>Ein Bild bei dem einen Alt-Text hinterlegt ist </image:caption><image:title>00_frenz-ALT-Text-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/campaign-creators-pypeCEaJeZY-unsplash-1.jpg</image:loc><image:caption>Person welche eine Analyse macht</image:caption><image:title>campaign-creators-pypeCEaJeZY-unsplash-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/HubSpot%20CRM-Ein%20umfassender%20%C3%9Cberblick.jpg</image:loc><image:caption>HubSpot CRM-Ein umfassender Überblick</image:caption><image:title>HubSpot CRM-Ein umfassender Überblick</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog_Alt-Text_Anleitung_1.png</image:loc><image:caption>Anleitung in HubSpot, damit man das auf Allgemeine Informationen eines Bildes kommt</image:caption><image:title>Blog_Alt-Text_Anleitung_1</image:title></image:image><lastmod>2023-04-12</lastmod></url><url><loc>https://www.frenz.ch/blog/crm-statt-excel-chaos-effiziente-kundenverwaltung-leicht-gemacht</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Positionierung-Persona-Zusammen-Featurebild.webp</image:loc><image:caption>Schwarz-weisser Harlekin steht inmitten von Stormtroopers</image:caption><image:title>00_Positionierung-Persona-Zusammen-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_SLA-Website.svg</image:loc><image:caption>Illustration einer website die vor einem Laptop sitzt, Browser im Hintergrund und Charts deuten strategische Arbeit an Website an</image:caption><image:title>01_SLA-Website</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Featurebild-AEO-GEO-Loop.webp</image:loc><image:caption>00_Featurebild-AEO-GEO-Loop</image:caption><image:title>00_Featurebild-AEO-GEO-Loop</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Persona-ICP-Zielgruppe-Featurebild.webp</image:loc><image:caption>Matrjoschka symbolisch für Persona, ICP und Zielgruppe</image:caption><image:title>00_Persona-ICP-Zielgruppe-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Website-Comeon-HubSpot.svg</image:loc><image:caption>Illustration Person legt Quadrat auf wachsendes Balkendiagram</image:caption><image:title>00_Website-Comeon-HubSpot</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Featurebild-Excel-Chaos.jpg</image:loc><image:caption>Screen HubSpot Marketplace</image:caption><image:title>00_Featurebild-Excel-Chaos</image:title></image:image><lastmod>2026-09-18</lastmod></url><url><loc>https://www.frenz.ch/blog/content-marketing-fuer-kmu-sichtbarkeit-in-12-schritten</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Blog-Bild-Social-Media-_1_.webp</image:loc><image:caption>Blog-Bild-Social-Media-_1_</image:caption><image:title>Blog-Bild-Social-Media-_1_</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Featurebild-content-Marketing.jpg</image:loc><image:caption>AI-generiertes Bild davon, wie eine Schildkröte mit Jetpack einer Giraffe Blätter an einem Baum vor der Nase wegschnappt</image:caption><image:title>00_Featurebild-content-Marketing</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Sichtbarkeit-1.jpg</image:loc><image:caption>Sichtbarkeit-1</image:caption><image:title>Sichtbarkeit-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/obama.gif</image:loc><image:caption>GIF von Obama der sich fragend umschaut</image:caption><image:title>obama</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Screendesign-zu-Web-Featurebild.webp</image:loc><image:caption>Geteilter Bildschirm zeigt Screendesign und fertige Website</image:caption><image:title>00_Screendesign-zu-Web-Featurebild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-dein-Team.svg</image:loc><image:caption>Beispielhafte Illustration dafür wie frenz KMU unterstützt: Person sitzt mit andere Person an einem Tisch und erkärt ihr etwas</image:caption><image:title>00_frenz-dein-Team</image:title></image:image><lastmod>2025-10-20</lastmod></url><url><loc>https://www.frenz.ch/podcast-der-unternehmer-und-das-marke-tier</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Podcast%20frenz%20Host%20Daniel%20J%C3%A4ggli.jpg</image:loc><image:caption>Podcast frenz Host Daniel Jäggli</image:caption><image:title>Podcast frenz Host Daniel Jäggli</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Cover-DUUDMT-Website.jpg</image:loc><image:caption>Alte Musik-Kassette in Pink auf pinkem Hintergrund auf der handschriftlich steht: "Der Unternehmer und das Marke-Tier" Name des Podcasts von frenz</image:caption><image:title>00_Cover-DUUDMT-Website</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Cover-DUUDMT-Feature-Bild.jpg</image:loc><image:caption>Alte Musik-Kassette in Pink auf pinkem Hintergrund auf der handschriftlich steht: "Der Unternehmer und das Marke-Tier" Name des Podcasts von frenz</image:caption><image:title>00_Cover-DUUDMT-Feature-Bild</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Podcast%20frenz%20Host%20Sabine%20Haidan.jpg</image:loc><image:caption>Podcast frenz Host Sabine Haidan</image:caption><image:title>Podcast frenz Host Sabine Haidan</image:title></image:image><lastmod>2025-11-22</lastmod></url><url><loc>https://www.frenz.ch/blog/hubspot-und-datenschutz-wie-sicher-sind-hubspot-websites</loc><image:image><image:loc>https://www.frenz.ch/hubfs/01_Defense-in-Deph.svg</image:loc><image:caption>Visualisierung verschiedener Schichten des Defense in Deph Ansatzes</image:caption><image:title>01_Defense-in-Deph</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Blog-Bild-Social-Media-_1_.webp</image:loc><image:caption>Blog-Bild-Social-Media-_1_</image:caption><image:title>Blog-Bild-Social-Media-_1_</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Subdomains-1200x675.jpg</image:loc><image:caption>Hubspot Website, Landingpages, Blog dargestellt in einem Puzzle</image:caption><image:title>00_Subdomains-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Sicherheit-HubSpot.jpg</image:loc><image:caption>Laptop auf einem langen Meeting-Tisch, davor schwebt ein orangenes Schloss. Spotlight erhält Laptop und Schloss</image:caption><image:title>00_Sicherheit-HubSpot</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Hubspot-integriertes-Hosting-1200x675.jpg</image:loc><image:caption>Die Vorteile des integrierten Hostings bei Hubspot</image:caption><image:title>00_Hubspot-integriertes-Hosting-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2024-11-29</lastmod></url><url><loc>https://www.frenz.ch/blog/reporting-und-analyse-fuer-webseiten-was-ist-der-unterschied</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Ads-Optimierung-1200x675.jpg</image:loc><image:caption>00_Google-Ads-Optimierung-1200x675</image:caption><image:title>00_Google-Ads-Optimierung-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Wechsel-GA-4-1200x675.jpg</image:loc><image:caption>Ein junger Mann sitzt am Laptop und von hinten sieht man auf den Laptop wo Google analytics geöffnet ist.</image:caption><image:title>00_Wechsel-GA-4-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Analytics-1200x675.jpg</image:loc><image:caption>00_Google-Analytics-1200x675</image:caption><image:title>00_Google-Analytics-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-1.jpg</image:loc><image:caption>Zwei Frauen sitzen vor einen Laptop und Diskutieren</image:caption><image:title>Unbenannt-1</image:title></image:image><lastmod>2025-03-13</lastmod></url><url><loc>https://www.frenz.ch/blog/datensicherheit-in-hubspot-priorisieren</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Step-02-1.jpg</image:loc><image:caption>Step-02-1</image:caption><image:title>Step-02-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Step-04-1.jpg</image:loc><image:caption>Step-04-1</image:caption><image:title>Step-04-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Step-01-1.jpg</image:loc><image:caption>Step-01-1</image:caption><image:title>Step-01-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Datensicherheit-HubSpot-1200x675.jpg</image:loc><image:caption>00_Datensicherheit-HubSpot-1200x675</image:caption><image:title>00_Datensicherheit-HubSpot-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Inbound-Conference-2023-1.jpeg</image:loc><image:caption>Livestream Inbound Conference 2023</image:caption><image:title>00_Inbound-Conference-2023-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Step-05-1.jpg</image:loc><image:caption>Step-05-1</image:caption><image:title>Step-05-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Unbenannt-3.jpg</image:loc><image:caption>LED Briefumschlag in Gelb auf schwarzem Hintergrund</image:caption><image:title>Unbenannt-3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_frenz-email-Tipps-1080x1080.jpg</image:loc><image:caption>Titelbild zum Blogbeitrag "11 Tipps, um mit deiner E-Mail-Professionalität zu punkten" von frenz!</image:caption><image:title>00_frenz-email-Tipps-1080x1080</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Step-03-1.jpg</image:loc><image:caption>Step-03-1</image:caption><image:title>Step-03-1</image:title></image:image><lastmod>2022-12-21</lastmod></url><url><loc>https://www.frenz.ch/angebot/seo/audit/uebersicht</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2024-08-22</lastmod></url><url><loc>https://www.frenz.ch/angebot/effektive-workshops</loc><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2025-04-28</lastmod></url><url><loc>https://www.frenz.ch/blog/hubspot-content-assistant-effektives-content-management</loc><video:video><video:thumbnail_loc>https://www.frenz.ch/hubfs/HubSpot_content_assistent_website.mp4/medium.jpg</video:thumbnail_loc><video:title>HubSpot Content Assistent für die Website</video:title><video:description>HubSpot_content_assistent_website</video:description><video:content_loc>https://www.frenz.ch/hubfs/HubSpot_content_assistent_website.mp4</video:content_loc><video:duration>24</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://www.frenz.ch/hubfs/hubspot_content_assistent_titel_metabeschreibung.mp4/medium.jpg</video:thumbnail_loc><video:title>Hubspot Content Assistent Anleitung zum Titel &amp; Metabeschreibung</video:title><video:description>hubspot_content_assistent_titel_metabeschreibung</video:description><video:content_loc>https://www.frenz.ch/hubfs/hubspot_content_assistent_titel_metabeschreibung.mp4</video:content_loc><video:duration>41</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://www.frenz.ch/hubfs/hubspot_conent_assistent_social_media.mp4/medium.jpg</video:thumbnail_loc><video:title>Hubspot Conent Assistent für Social Media</video:title><video:description>hubspot_conent_assistent_social_media</video:description><video:content_loc>https://www.frenz.ch/hubfs/hubspot_conent_assistent_social_media.mp4</video:content_loc><video:duration>41</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://www.frenz.ch/hubfs/HubSpot_Content_Assistent_Blogbeitrag.mp4/medium.jpg</video:thumbnail_loc><video:title>HubSpot Content Assistent Blogbeitrag</video:title><video:description>HubSpot_Content_Assistent_Blogbeitrag</video:description><video:content_loc>https://www.frenz.ch/hubfs/HubSpot_Content_Assistent_Blogbeitrag.mp4</video:content_loc><video:duration>132</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://www.frenz.ch/hubfs/hubspot_content_assistent_email.mp4/medium.jpg</video:thumbnail_loc><video:title>Hubspot Content Assistent für E-Mail-Marketing</video:title><video:description>hubspot_content_assistent_email</video:description><video:content_loc>https://www.frenz.ch/hubfs/hubspot_content_assistent_email.mp4</video:content_loc><video:duration>40</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Featurebild-content-Marketing.jpg</image:loc><image:caption>AI-generiertes Bild davon, wie eine Schildkröte mit Jetpack einer Giraffe Blätter an einem Baum vor der Nase wegschnappt</image:caption><image:title>00_Featurebild-content-Marketing</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/smart_Content_1200x675.png</image:loc><image:caption>Eine Website mit einem smarten Würfel</image:caption><image:title>smart_Content_1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-ContentHub.jpg</image:loc><image:caption>Weiblich gelesene Person mit roten Haaren und gelben Shirt schaut begeistert auf ihren weissen Laptop</image:caption><image:title>01_Blogbeitrag-ContentHub</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_HubSpot-Content-Assistent.png</image:loc><image:caption>HubSpot Content Assistent</image:caption><image:title>01_HubSpot-Content-Assistent</image:title></image:image><lastmod>2024-05-13</lastmod></url><url><loc>https://www.frenz.ch/blog/kundenbewertungen-via-google-business-profile-optimal-nutzen</loc><image:image><image:loc>https://www.frenz.ch/hubfs/Google%20Profile%20einrichten%201000x675.jpg</image:loc><image:caption>Eine Person sitzt an einem Holztisch und arbeitet an einem Laptop, auf dem die Google-Startseite geöffnet ist. Neben dem Laptop steht eine Tasse Kaffee auf einer Untertasse.</image:caption><image:title>Google Profile einrichten 1000x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Screenshot-1.jpg</image:loc><image:caption>Screenshot-1</image:caption><image:title>Screenshot-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blogbeitrag-Content-Marketing-1200x675.jpg</image:loc><image:caption>Person arbeitet an einem Laptop an Content Marketing. Daneben eine Kaffeetasse und eine Vase mit Pflanze, Analyse Grafiken überlagern das Bild.</image:caption><image:title>00_Blogbeitrag-Content-Marketing-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Sichtbarkeit-1.jpg</image:loc><image:caption>Sichtbarkeit-1</image:caption><image:title>Sichtbarkeit-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Kundenbewertungen.jpg</image:loc><image:caption>Kundenbewertungen</image:caption><image:title>Kundenbewertungen</image:title></image:image><lastmod>2025-09-23</lastmod></url><url><loc>https://www.frenz.ch/blog/7-gruende-warum-ein-blog-fuer-dein-business-unverzichtbar-ist</loc><image:image><image:loc>https://www.frenz.ch/hubfs/00_Vielfalt-Blogs-1200x675.jpg</image:loc><image:caption>00_Vielfalt-Blogs-1200x675</image:caption><image:title>00_Vielfalt-Blogs-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-unverzichtsbar-1200x675-1.jpg</image:loc><image:caption>00_Blog-unverzichtsbar-1200x675-1</image:caption><image:title>00_Blog-unverzichtsbar-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_HubSpot-CTAs-1920x960-1.jpeg</image:loc><image:caption>00_HubSpot-CTAs-1920x960-1</image:caption><image:title>00_HubSpot-CTAs-1920x960-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blog-Strategie-1920x960-1.jpeg</image:loc><image:caption>Blog Strategie</image:caption><image:title>00_Blog-Strategie-1920x960-1</image:title></image:image><lastmod>2023-06-05</lastmod></url><url><loc>https://www.frenz.ch/blog/10-gruende-warum-du-google-analytics-einsetzen-solltest</loc><image:image><image:loc>https://www.frenz.ch/hubfs/analytics%204.jpg</image:loc><image:caption>analytics 4</image:caption><image:title>analytics 4</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Instagram-Stories-1-1200x675-1.jpg</image:loc><image:caption>00_Instagram-Stories-1-1200x675-1</image:caption><image:title>00_Instagram-Stories-1-1200x675-1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Ads-Optimierung-1200x675.jpg</image:loc><image:caption>00_Google-Ads-Optimierung-1200x675</image:caption><image:title>00_Google-Ads-Optimierung-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/analytics%201.jpg</image:loc><image:caption>analytics 1</image:caption><image:title>analytics 1</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Analytics-Blogbeitrag-CTA-jpg.jpeg</image:loc><image:caption>00_Analytics-Blogbeitrag-CTA-jpg</image:caption><image:title>00_Analytics-Blogbeitrag-CTA-jpg</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Google%20Profile%20einrichten%201000x675.jpg</image:loc><image:caption>Eine Person sitzt an einem Holztisch und arbeitet an einem Laptop, auf dem die Google-Startseite geöffnet ist. Neben dem Laptop steht eine Tasse Kaffee auf einer Untertasse.</image:caption><image:title>Google Profile einrichten 1000x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/analytics%202.jpg</image:loc><image:caption>analytics 2</image:caption><image:title>analytics 2</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/analytics%200.jpg</image:loc><image:caption>analytics 0</image:caption><image:title>analytics 0</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/image-png-Oct-13-2022-07-00-31-49-PM.png</image:loc><image:caption>image-png-Oct-13-2022-07-00-31-49-PM</image:caption><image:title>image-png-Oct-13-2022-07-00-31-49-PM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/analytics%203.jpg</image:loc><image:caption>analytics 3</image:caption><image:title>analytics 3</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Google-Analytics-1200x675.jpg</image:loc><image:caption>00_Google-Analytics-1200x675</image:caption><image:title>00_Google-Analytics-1200x675</image:title></image:image><lastmod>2025-09-23</lastmod></url><url><loc>https://www.frenz.ch/blog/vorteile-von-crm-warum-excel-nicht-ausreicht</loc><image:image><image:loc>https://www.frenz.ch/hubfs/know-how.jpg</image:loc><image:caption>know-how</image:caption><image:title>know-how</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/01_Blogbeitrag-Excel-CRM.jpg</image:loc><image:caption>Frau arbeitet an mehreren Monitoren mit Excel-Tabellen zur Kunden-Datenverwaltung in einem modernen Büro.</image:caption><image:title>01_Blogbeitrag-Excel-CRM</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/Fehler%20bei%20Google%20Business%20Profile.jpg</image:loc><image:caption>Eine Frau sitzt vor ihrem Laptop, hält sich frustriert die Schläfen und schaut auf den Bildschirm – sie hat einen Fehler gemacht.</image:caption><image:title>Fehler bei Google Business Profile</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/00_Blogbeitrag-Content-Marketing-1200x675.jpg</image:loc><image:caption>Person arbeitet an einem Laptop an Content Marketing. Daneben eine Kaffeetasse und eine Vase mit Pflanze, Analyse Grafiken überlagern das Bild.</image:caption><image:title>00_Blogbeitrag-Content-Marketing-1200x675</image:title></image:image><image:image><image:loc>https://www.frenz.ch/hubfs/frenz-Logo-weiss-ohne-Claim.svg</image:loc><image:caption>frenz!</image:caption><image:title>frenz-Logo-weiss-ohne-Claim</image:title></image:image><lastmod>2025-07-15</lastmod></url></urlset>